Remove 2017 Remove New Markets Remove Target Market
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The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity

Content Marketing Institute

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. A search of Amazon.com for “marketing books” returns 324,225 titles.

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The New Marketing: How to Manage a Media Arm Within Your Company

Content Marketing Institute

2017 was the year brands buy media companies, according to Joe Pulizzi and Robert Rose who made the declaration in a This Old Marketing podcast last May. In all cases, the subscribers are electrical engineers, the company’s target market. For marketers like Victor and his colleagues, tomorrow is today.

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How to Change Your Brand Perception with Always-On Content Marketing

Marketing Insider Group

It came about with a sustained flow of content tailored to each property’s target customers, delivered on a multitude of channels. Always on marketing works. Always on content marketing works ever better, especially when trying to grow your brand. Quick Takeaways: Research your new target market and their needs.

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The Ultimate Guide to Successfully Rebranding in 2019

Hubspot Marketing

If you're looking at rebranding your business because sales have been slow or brand awareness efforts don't seem to be paying off, you might want to reconsider -- these issues can potentially be solved by creating a new marketing strategy , or conducting market research to identify the underlying cause. Aim for appropriate.

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How to Grow Your Small Business with Data: 4 Practical Tips

Marketing Insider Group

It doesn’t matter if you’re a new company looking for a strong start or a town staple looking to break bad habits, you can always improve and grow your small business. For some, that might mean entering new markets. in Marketing and an M.B.A in Marketing Management from the University of Tampa. She earned a B.S.

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How to Run a Smart Social Media Takeover

Hootsuite

If you can find a takeover host that speaks to your target demographic, chances are higher they’ll be interested in hearing more from your brand. But takeovers can also be an effective way to move into new markets. Opening a shop in a new city? Tara and Atheel Holding Hands,” Riis, 2017. Launching a menswear line?

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13 Social Networks That Are a Big Deal in Non-English Speaking Regions

Hootsuite

Finding your target market is important to creating a solid social media strategy. If some or all of your target market speaks a language other than English or resides in a non-English majority speaking country, they might be active on a non-English social network. Manage your global social media strategy with Hootsuite.