Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. For example, different generative AI models can understand coding, visual, scientific, and human languages. How Generative AI Works Gen AI uses libraries of existing material to produce original content. Heres how the process works.

Transform 113

Transform User-Generated Manufacturing eCommerce 113

Hubspot Marketing

SEPTEMBER 28, 2018

Before we dive into the best form builder tools for 2018, though, let’s talk about what a form builder exactly is. With no shortage of options, the best form builder apps tend to be quite similar and user-friendly. 20 of the Best Form Builder Tools for 2018. It might be one of the older methods in the book, but old is gold.

User-Generated 145

User-Generated Transform CRM Price 145

Hubspot Marketing

APRIL 9, 2018

They can help your posts reach a target audience, attract followers in your niche, increase engagement, and develop a more positive and recognizable brand image. We want your business’s Instagram posts to receive optimal engagement, so we’ve put together an ultimate guide for using Instagram hashtags in 2018. Hashtags are powerful.

User-Generated 145

User-Generated Branding Analytics SEO 145

Hubspot Marketing

AUGUST 2, 2018

Online Advertising: Everything You Need to Know in 2018. Naturally, there’s enormous demand for the top ad rankings, so Google triggers an auction anytime there are at least two advertisers bidding for keywords that are related to search queries that users consistently enter into Google. Brand awareness. Lead generation.

Advertising 145

Advertising Advertisers User-Generated Promotion 145

Hubspot Marketing

MARCH 26, 2018

12 SEO Monitoring and Keyword Tools for 2018. Website Grader is an online tool that generates personalized reports based on the following key metrics: Performance. For example, within the HubSpot Blogging App , users will find as-you-type SEO suggestions. Moz's Pro Tools. UpCity's SEO Report Card. Screaming Frog's SEO Spider.

SEO 145

SEO User-Generated Price Search Marketers 145

Sprout Social

JULY 12, 2022

In today’s fast-moving market, it’s more critical than ever for brands to be agile and resilient in the face of unfavorable public opinion. Your brand’s best bet is to get ahead of any future problems by proactively creating and testing a comprehensive crisis management plan that includes a robust guidance around communication.

Communications 136

Communications Branding User-Generated Customer loyalty 136

Hubspot Marketing

MARCH 30, 2020

The streaming platform gave me a larger community to connect with because of the chat section in each broadcast, where users can comment on the content they're seeing. In this post, we'll explore what twitch is, and how you might use it to engage with prospects and increase brand awareness. And, of those users, 80% are teen males.

Branding 143

Branding Non-Profit User-Generated Influencer Marketing 143

Hubspot Marketing

SEPTEMBER 11, 2018

The discipline helps you position your brand throughout almost the entire buying journey. And B2B buyers conduct up to 12 searches , on average, before engaging with a brand. For example, in recent survey from HubSpot Research , we found that 77% people research a brand before engaging with it. Page speed.

SEO 145

SEO User-Generated Shoppers Key Performance Indicator 145

Jeff Bullas

JANUARY 30, 2023

TikTok became the world’s most downloaded app on Apple devices in 2018 and has been growing quickly ever since. It’s now firmly embedded in Gen Z’s daily lives and spans across 154 countries with 500 million active users. They only promote true organic TikTok growth with real, active users. Try Social Viral here. #4.

User-Generated 323

User-Generated Price Target Market Management 323

Content Marketing Institute

DECEMBER 21, 2018

During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Books published in 2018 tended to have better designed covers and short, punchy titles coupled with longer subtitles that described the benefits to readers. Get your story read and remembered, a step-by-step guide.

Content Marketing 109

Content Marketing Non-Profit Marketers Marketing 109

Hubspot Marketing

DECEMBER 5, 2019

The user-influenced platform , which embraces discussion and community engagement, rather than content creation or branding is vastly different from other networks -- like Facebook or Instagram -- where brands naturally find their niche. But, in the past few years, Reddit's made attempts to gain more attention from brands.

Gen Z 145

Gen Z Millennials User-Generated Advertising 145

Hubspot Marketing

NOVEMBER 8, 2017

For the former, it’s about having conversations with brands where and when customers and prospects prefer -- largely because the world has changed, and 80% of internet users report suffering from " information overload. " Buyers and marketers tend to view that phenomenon from different perspectives.

eBook 145

eBook Communications User-Generated Place 145

Sprout Social

OCTOBER 31, 2018

The beauty of Twitter is that it’s a platform that’s fair game for brands in just about any industry. Twitter isn’t without its roadblocks for brands, though. Twitter represents a treasure trove of information and opportunities for brands to engage with fans and followers. The big one? See how that works?

Branding 111

Branding Gen Z Food Millennials 111

Hootsuite

MARCH 9, 2020

While people keep their eyes on the big-name platforms for signs of saturation, user alienation, and stagnation, LinkedIn continues to own and grow its valuable niche. If you’re new to the platform for work or personal use, these stats will help you decide if this platform is a no-brainer or a no-go for your brand. While the U.S.

User-Generated 145

User-Generated Thought Leadership Education Marketers 145

Hubspot Marketing

FEBRUARY 12, 2019

Since then, YouTube has opened up avenues for brands to advertise on their videos and, in turn, let content creators earn a living just by making videos. billion monthly active logged-in users. More than 70% of YouTube watch time is generated from mobile devices. In 2018, YouTube was the most popular IOS app.

Video Marketing 145

Video Marketing Millennials Gen Z Entertainment 145

Hubspot Marketing

MARCH 22, 2022

But, there's more to the story of the metaverse, and a lot of things you'll need to know before even asking yourself, "Is investing in a trendy VR world right for my brand?". To explain what happens in the metaverse, we'll dive into a few types of metaverses and explain what you or your brand can do in each. Meta Horizon Worlds.

Real Estate 125

Real Estate Branding User-Generated Finance 125

Martech

JUNE 3, 2022

For every dollar marketers spend on email marketing, they generate $36 in revenue, a Litmus survey of 2,000 email marketers found in 2020. The latest generation of email technology. The landscape of email marketing players comprises companies that started in the 1990s as well as those launched as recently as 2018.

Email Marketing 140

Email Marketing Branding Marketers Marketing 140

Marketing Insider Group

FEBRUARY 19, 2020

Consumer brands fall all over each other to get celebs to endorse their brands – or better yet – star in one of their ads. But employee branding takes influencer marketing to a whole new level. Expertise matters even more when it comes to brands that sell to other businesses – B2B companies. We’ve all seen them.

Influencer Marketing 111

Influencer Marketing Branding Finance Marketers 111

Martech

SEPTEMBER 13, 2021

That was the dilemma faced by Ellie von Reyn, Conductor’s Director of Demand Generation. We wanted to reach out to this loyal user base, but we didn’t have an easy way to do that.” Connecting with past users when they move on. The number of vendors in the sales intelligence category has almost doubled (to 108) since 2018.

Customer 112

Customer Branding Millennials User-Generated 112

Content Marketing Institute

NOVEMBER 15, 2018

“Content is one of the best tools you have for earning trust, building your brand, generating site traffic and qualified leads, and everything in between,” writes John, co-founder and president of Calendar. Content is one of best tools for earning trust, brand building, & generating traffic & leads.

Branding 111

Branding Automobile Transform PR 111

Neil Patel

MARCH 17, 2021

Search interest in Gen Z has climbed so high that as of March 2021, searches for Generation Z surpassed searches for baby boomers and millennials. The ages of those considered to be in Generation Z vary by source. What Is Unique About Generation Z? Generation Z isn’t just unique because they’re digital natives.

Gen Z 145

Gen Z Millennials User-Generated Fashion 145

Hubspot Marketing

NOVEMBER 5, 2019

In 2018, 40% of people used social media channels for aspects of product research. With younger generations getting more and more connected to social media platforms, the amount of product research done on these platforms is likely to grow. billion daily active users and has been around since the early 2000s. Paid Promotion.

Shoppers 144

Shoppers Product Gen Z Promotion 144

Sprout Social

JUNE 17, 2019

Having a personal brand, whether you’re job hunting, running your own business or at any stage in your career, is essential. One of the best ways to enhance your personal brand is through social media. A great personal brand is one that is authentic and intrinsically connected to who you are as a person. Embrace authenticity.

Branding 111

Branding Thought Leadership User-Generated Entertainment 111

Content Marketing Institute

DECEMBER 6, 2018

It felt more organic than a typical sales lead generation form and ended up capturing some of the highest qualified traffic coming through the page. HANDPICKED RELATED CONTENT: Are You Still Content Marketing Like It’s 2018? HANDPICKED RELATED CONTENT: User-Generated Content: Where Does It Fit in Your Content Marketing Strategy?

Content Marketing 111

Content Marketing Branding Health User-Generated 111

Sprout Social

AUGUST 12, 2020

From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy. The competition for attention is fierce for brands on social. million videos and Twitter users send 511, 200 tweets—per minute!

User-Generated 143

User-Generated Branding Product Advertising 143

Sprout Social

OCTOBER 16, 2018

After all, beauty brands represent many of the most-followed, active accounts on Instagram in particular. And as it should come as no surprise, those same brands are making a killing having mastered the art of social selling. A post shared by Sephora (@sephora) on Oct 7, 2018 at 5:06pm PDT. What more could a brand want?

User-Generated 111

User-Generated Promotion Entertainment Branding 111

Hubspot Marketing

APRIL 12, 2021

You can instruct your partner to direct traffic to your landing page and they will only earn a commission once a user has filled out the form. Your next question might be, " How do advertisers know which users come from which affiliate?" It may be general brand awareness, sales for your new product line, more leads, or something else.

Performance Marketing 143

Performance Marketing Affiliate Marketing Price Retail 143

Sprout Social

APRIL 14, 2021

in summer 2018, TikTok has generated six billion lifetime downloads in app stores and hit 689 million users worldwide, with no plateau in sight. Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok?

Energy 145

Energy User-Generated Influencer Marketing Fashion 145

Hubspot Marketing

OCTOBER 11, 2023

1978 - The Bulletin Board System (BBS) is introduced, allowing users to upload and download software and data, read news online, and exchange messages with people in online communities. 1985 - America Online (AOL) is founded, and it lets users communicate online via email and messaging. billion monthly active users.

Gen Z 134

Gen Z User-Generated Transform Social Media Marketing 134

Hootsuite

JANUARY 15, 2020

That means choosing the right social platforms for their brands. The best way to choose the right platform for your brand is by taking a look at the demographics. The best way to choose the right platform for your brand is by taking a look at the demographics. General social media demographics. Monthly active users: 2.44

Gen Z 145

Gen Z Millennials User-Generated Education 145

Neil Patel

SEPTEMBER 8, 2020

Searches including the phrase “best place to buy” with the applicable product or service keyword grew by 70% between 2015 and 2018. Users are loyal to their favorite social media and review sites. Large brands and retailers already have access to such online-to-offline metrics. The ROI was estimated to be around 25x.

Branding 126

Branding Retail Real Estate SEO 126

Hubspot Marketing

NOVEMBER 6, 2018

They also give brands identity, personality, and emotion. Marketing campaigns don’t include all marketing efforts for a brand. Marketing is how a company plans to raise awareness of their brand and convince customers to make a purchase, while advertising is the process of creating the persuasive messages around these broad goals.

Direct Mail 145

Direct Mail Marketers Marketing Transform 145

Sprout Social

MAY 10, 2019

By 2010, YouTube was generating more than two billion views each day. billion active users on YouTube. billion active monthly users logging into YouTube. Additionally, Google has revealed that YouTube users often search for ‘how to’ videos and other ‘search engine-like’ queries. 1. There are 1.9

Marketing Strategy 111

Marketing Strategy B2C User-Generated Millennials 111

Marketing Insider Group

FEBRUARY 24, 2021

Digital transformation progression means diverse pools of users will want to use your website to learn and shop. For example, a study found that 70 percent of websites in several industries were “unavailable” to blind users. For example, a study found that 70 percent of websites in several industries were “unavailable” to blind users.

Law 141

Law Shoppers User-Generated Transform 141

Sprout Social

JUNE 15, 2020

” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. The GDPR (General Data Production Regulation) represents a data protection law implemented by the EU (European Union) in May 2018. TikTok’s privacy policy.

Law 145

Law Marketers Marketing User-Generated 145

Sprout Social

JANUARY 2, 2019

And after all, the social landscape took quite a few twists and turns in 2018. ” We also saw a whole slew of social ad types and fresh business features roll out for brands. From social selling to advanced analytics, social-savvy brands have more opportunities than ever to sell directly to their audience. Download Here.

Social Media Marketing 112

Social Media Marketing User-Generated Marketing Plan Transform 112

Hubspot Marketing

MAY 9, 2023

But by 2018, e.l.f. was experiencing a plateau in sales , and closed its standing retail stores, priming the brand for a marketing pivot. commissioned an original song that was catchy enough to go viral and encouraged TikTok users to feature the song and the hashtag #EyesLipsFace. Compared to other beauty brands, e.l.f.

Gen Z 123

Gen Z User-Generated Retail Shoppers 123