Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing has been moving at the speed of light in recent years. HANDPICKED RELATED CONTENT: How to Explain Content Marketing to Anyone.

Outbound Marketing 112

Outbound Marketing Content Marketing Traditional Marketing User-Generated 112

Content Marketing Institute

DECEMBER 3, 2018

Many brands leverage content marketing to generate qualified leads and boost sales. In fact, content marketing generates over three times more leads as outbound marketing and costs 62% less. HANDPICKED RELATED CONTENT: 30 Experts Identify Biggest Mistakes in Content Marketing.

Content Marketing 111

Content Marketing User-Generated Outbound Marketing Marketers 111

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. Here are 199 Digital Marketing Stats to drive your marketing strategy… Content Marketing Stats. Marketing Charts ).

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Rock Content

AUGUST 28, 2018

Ahead of next week’s presentation, let’s take a look at the state of content marketing revenue today, and see how one company is leveraging interactivity to boost engagement, create better leads, and to drive sales and marketing alignment from within their content marketing program. Crazy, right?

Outbound Marketing 55

Outbound Marketing User-Generated Content Marketing Marketers 55

Customers.ai

FEBRUARY 7, 2024

Robert Katai Founder, The B2B Creator Newsletter Twitter / LinkedIn Expertise: B2B Marketing, Content Marketing Robert Katai is the go-to guy for B2B marketing, rocking it as the brains behind the B2B Creator Newsletter. Convert Website Visitors into Real Contacts! Get 500 contacts for free !

Transform 86

Transform eCommerce Non-Profit Advertisers 86

Marketing Insider Group

JULY 1, 2020

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. Content marketing is the kind of marketing that delivers ROI you can measure. Unlike other methods of marketing, content marketing stands out because it is completely sustainable.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Thought Leadership 145