Remove 2018 Remove Outbound Marketing Remove User-Generated
article thumbnail

9 Stats That Will Make You Want to Invest in Content Marketing

Content Marketing Institute

Content marketing generates over three times as many leads as outbound marketing and costs 62% less. Content marketing is not only cheaper than outbound marketing; it also generates more leads. Outbound marketing is the old way of doing business. That’s right. Click To Tweet.

article thumbnail

12 Expert Ideas to Improve Your Content Marketing for Better Leads

Content Marketing Institute

Many brands leverage content marketing to generate qualified leads and boost sales. In fact, content marketing generates over three times more leads as outbound marketing and costs 62% less. When the goal is lead generation, you need to incorporate that objective into your strategy. Click To Tweet.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Here are 199 Digital Marketing Stats to drive your marketing strategy… Content Marketing Stats. On average, inbound marketing overheads 62% less per lead than outbound marketing, which is more traditional. billion mobile internet users. Overall, there are 3 billion social media users.

article thumbnail

How to Generate Revenue with Your Interactive Content

Rock Content

We’ll be tackling the topic of generating revenue in our final installment of the ion “Better” series, a six-part webinar program that shows you how interactive content engages your buyer in a more effective manner, all while increasing lead generation and surfacing richer insights to sales that help drive results.

article thumbnail

Founder’s Story: The Origins of Customers.ai

Customers.ai

Following WordStream’s 2018 acquisition, I was inspired to change this. I was inspired to innovate in the field of lead generation. Transform site traffic into actionable leads (email + contact info) while enhancing the user experience. Thus, Customers.ai was born, aiming to revolutionize this domain. What is Customers.ai?

article thumbnail

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

So, if you can weave together the endless list of possible content choices and channels, with the strategy that speaks to your audience in the voice of your brand, you know exactly what content marketing is and how to make it grow your business. . Why Content Marketing Is Important. Marketing automation. image source.

article thumbnail

4 Killer Outbound Sales Prospecting Tactics for 2020

Lusha

Outbound is alive and well and these effective sales prospecting ideas are here to prove it. Yes, there are lots of ways to automate and streamline lead generation with software. To keep things user-friendly, they let you manage search results on a separate tab. Do Your Research Before Reaching Out . Source: Headspace.com.

CRM 40