Marketing Insider Group

JULY 13, 2020

In 2019, the average blog post took nearly four hours to write. For B2B businesses, a blog is just as important as it is for B2C brands. Adobe, one of the most innovative companies in the world according to Forbes, offers an incredibly rich online library with blog posts for designers, marketers, and innovators.

Thought Leadership 144

Thought Leadership Real Estate User-Generated B2C 144

Sprout Social

NOVEMBER 21, 2019

For example, Google Product Listing Ads can help highlight all of the above for B2C brands. There’s no denying that email represents both an aggressive and effective marketing channel for marketers today. If you want to learn more about your target market, look no further than social media. Social media.

Market Research 111

Market Research Gen Z Price B2C 111

Hootsuite

MARCH 9, 2020

This is not news for B2B brands, but B2C brands might take note, too. Retirees and students, on the whole, are generally not the target market. . But marketers might be interested to note that nearly half (44%) of Americans aged 25-29 are on LinkedIn, according to Pew Research. . Source: Pew Research Center.

User-Generated 145

User-Generated Thought Leadership Education Marketers 145

Hubspot Marketing

FEBRUARY 15, 2024

At The Gathering event in 2019, Scott Baker , Porsche’s Marketing Communications Director, explained this point perfectly. He explains, "The brand has consistently sold to an upper-class target market that consists of mainly men over the age of 35.” B2B or B2C, luxury or non-luxury — not required.

Branding 139

Branding Fashion Gen Z B2C 139

Martech

APRIL 6, 2022

For marketers, this is a loss of opportunity as audiences are spread ever thinner, while finding it harder to identify content they want to engage with. The number of unique program titles increased 20%, from 646,000 to 817,000, between December 2019 and February of this year. Either outcome is good for marketers. Why we care.

Digital Marketing 101

Digital Marketing Target Market Product Marketing 101

Marketing Insider Group

FEBRUARY 1, 2021

In 2019, 90% of all U.S. The digital era has led to changes in the way brands market their products and services. Now, it’s about how well you can deliver what your target market wants in terms of communication, products, and customer service. How to Use Buyer Intent Data for B2B Marketing. Source: Pew Research.

Copywriting 145

Copywriting User-Generated Marketers Marketing 145

Unbounce

APRIL 23, 2019

We created the Marketing Unboxed video series as a top-of-funnel piece of content designed to engage our target audience of B2C and commerce marketers. — Casie Gillette (@Casieg) January 31, 2019. The forms draw just the right amount of your attention, without being too distracting.

Direct Mail 145

Direct Mail eBook User-Generated eCommerce 145