Remove 2019 Remove Conversational Marketing Remove Thought Leadership
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Congratulations to Our Adobe Digital Experience Partner of the Year Award Winners

Adobe Experience Cloud Blog

Please join us in congratulating the commercial partners who distinguished themselves in 2019 with their inspired work on behalf of our joint customers. Vaimo’s thought leadership, strategy, and services were key to fueling growth for many of our commerce customers. Both 121eCommerce and 02 Web were fast-rising stars in 2019.

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The New Way Forward In B2B: Account-Based Experience

Adobe Experience Cloud Blog

That’s why Lucas said he is excited about this week’s announcement about a strategic partnership involving Adobe, Microsoft, and LinkedIn , which will help marketers gain a deeper, real-time understanding of targeted accounts and audiences more effectively through rich account profiles.

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Onward and Upward: Research-backed Tips to Rise Above the Noise on Social Media

Adobe Experience Cloud Blog

Cisco reports that by 2019, video will account for 80% of global internet traffic, with nearly a million minutes of video being shared every second. With live streaming, there’s no reading off of a cue card, just real conversation, providing a H2H conversation marketers haven’t had access to in previous channels.

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Bringing Back the Old School: Why Phone Conversations are the Missing Link in Personalization

Adobe Experience Cloud Blog

And BIA/Kelsey reports that from 2014-2019, mobile calls to businesses will more than double, reaching an astounding 162 billion. While digital marketers are certainly able to gather data on mobile engagement, many have little insight into what conversations are going on over the phone, and as a result, their personalization is suffering.

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Conversational Emails | How To Step Up Your Email Marketing Game

Adobe Experience Cloud Blog

I’m tired of people giving email marketing a bad rap. Because despite claims that email is dead , 33% of consumers say they used it more frequently in 2019 than last year. . And by the end of 2019, it’s estimated that marketers in the U.S. Kate Adams, VP of Marketing, Drift. Today’s buyer is in charge.