Marketing Insider Group

JANUARY 4, 2021

Once a full-day event in multiple locations, RSM’s pivoted this year and offered an exclusively virtual environment with interactive features to engage participants. In 2019, we had 643 registrants and 359 attendees across all locations of our RSM Tax Summit as a physical, in-person event. Connect with her on Linked-In.

Transform 142

Transform Communications Education Global Marketing 142

Marketing Insider Group

JUNE 9, 2020

Instead, they hired a “Chief Growth Officer” – a position that was filled not by a marketer but by a sales executive, Francisco Crespo, who took on global marketing as part of his role in the face of the “fast-changing needs of our consumers, customers, system and associates around the world.”. Why CMOs Are a Dying Breed.

CMO 144

CMO Transform Advertising Advertisers 144

Econsultancy

DECEMBER 13, 2021

Overall, most sectors were able to recover their pre-Covid advertising investments this year, while 2022 is expected to record higher ad spend than was reported in 2019, marking a full recovery for the industry. ” Marketing budgets now equate to just 6.4% This trend varies in strength across different verticals. of revenue.

Advertising 52

Advertising Advertisers Retail Shoppers 52