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YouTube vs. TikTok: Which Is Better for Your Business in 2022?

Hubspot Marketing

Outside of China, 77% of Gen Z, 75% of millennials, and 44% of Baby Boomers visit YouTube daily. TikTok is known as the platform for Gen-Z — and the stats confirm it. Over half of Gen-Z consumers are on TikTok, and 46% of 13-19-year-olds say they use the platform daily. It also boasts 1.2

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80+ Instagram Stats You Need to Know in 2023

Hubspot Marketing

Gen Z-ers also ranked Instagram as their favorite social media app in 2022. TikTok and Instagram are the most used social media apps among Gen Z women. 72% of marketers work with influencers/creators on Instagram. 29% of marketers plan to invest the most in Instagram out of any social media platform in 2023.

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Where Are These Viral Social Media Platforms Now?

Hubspot Marketing

We first pointed out TikTok as the app marketers should watch back in 2019. In 2019, we saw brands like Guess experimenting with TikTok by creating their own unique viral video challenges. This makes influencer marketing a great method for brands or businesses looking to market themselves on TikTok. Clubhouse.

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Blog vs. Podcast: Which Is the Best Choice for Your Business?

Hubspot Marketing

An entertaining and informative podcast is an opportunity to build brand awareness among Millennials and Gen Z. The number of people who listened to a podcast at least once increased by 20 million between 2018 and 2019. You can focus on building a content calendar, graphic design, and a blog marketing plan.

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How to Use Social Media for Small Business: 11 Simple Tips

Hootsuite

Take the time to create a social media plan right upfront. Here are some strategic social media tips from our guide to creating a social media marketing plan : Set social media goals and objectives. — Twitter Business (@TwitterBusiness) August 19, 2019. A post shared by Prada (@prada) on Nov 22, 2019 at 12:20am PST.

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200+ Social Media Statistics And Facts Of 2024

SocialPilot

GENERAL SOCIAL MEDIA FACTS In today’s digital landscape, social media facts shed light on evolving user behaviors and emerging social media marketing trends. Platforms like Snapchat and TikTok dominate the Gen Z space, while B2B social media trends influence business decisions. million, and 109.05 are females.

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100 Essential PPC Statistics Every Marketer Needs to Know in 2023

Hubspot Marketing

To that end, we’ve compiled a long and useful list of PPC — on both search and social — and SEM statistics that marketers can use in 2023 to guide and validate important strategic choices in their marketing plans. Snapchat ads are 7X more efficient at reaching Gen Z than TV ads. Approximately 928.5

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