Marketing Insider Group

JANUARY 4, 2021

We have certainly all had our fair share of virtual events during the current global COVID19 pandemic. Whether it is Zoom meetings or physical events pushed on-line via webinars and virtual events, this element of digital transformation has become ubiquitous. We have come a very long way! Today, webinars are more important than ever.

Transform 142

Transform Communications Education Global Marketing 142

Martech

APRIL 8, 2022

Annual worldwide spending on marketing continues to increase and will reach $4.7 trillion from 2021 to 2025, a compound annual growth rate (CAGR) of 7% — substantially above the 5% CAGR from 2015 to 2019. It has been a big beneficiary of the digital transformation spurred by the pandemic. This is an increase of $1.1

Transform 115

Transform Global Marketing Retail Marketing 115

Marketing Insider Group

AUGUST 10, 2020

We leverage ABM to focus on a specific set of accounts determined collaboratively by sales and marketing to deliver end-to-end programs at the account level with specific objectives and goals for targeted accounts. We look forward to hearing more in the future as ABM continues to both transform and increase in importance.

Transform 138

Transform CMO Marketing Marketers 138

Marketing Insider Group

NOVEMBER 10, 2020

As I discussed earlier this year in my BLOG “ Executive Insights: World-Class Demand Generation and Corporate Social Responsibility Converge at Televerde ”, I was very fortunate to work with some tremendous partners during my nearly 19 year tenure with SAP Global Marketing. Fred, what are your thoughts on this?

Analytics 140

Analytics Marketing Marketers Global Marketing 140

Marketing Insider Group

JUNE 15, 2020

While attending the 2019 ITSMA Marketing Vision event at the MIT Samberg Conference Center and the spring MarTech virtual event, I was again thrilled to see Scott speak. His insights and presentation were absolutely a highlight of both events. A: That is a great question! And that becomes a truly sustainable competitive advantage.

Transform 135

Transform Law Marketing Marketers 135

Backlinko

MARCH 13, 2024

Here’s a breakdown of what you’ll find on this page: Market Research Industry Statistics Market Research Methods Statistics AI in Market Research Statistics Market Research Statistics (Highlights) The global market research industry is forecasted to bring in $140 billion in revenue in 2024. billion China $2.88

Market Research 103

Market Research Non-Profit Transform Marketing 103

Sprout Social

NOVEMBER 30, 2020

Couple that with the fact that nearly 2 billion people made an online purchase in 2019. However, tapping into a foreign market isn’t as easy as flipping a switch. 3 must-dos before a global marketing push. So much of international marketing involves doing your homework. No surprises here. Franchising.

Shipping 131

Shipping Marketing Marketers Transform 131