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Digital Transformation In Banking and Financial Services

Bannerflow

The increasing requirement for digital transformation in the banking and financial services industries can be attributed to several factors. By their very definition, financial technology organisations are built on innovation, with the aim of both enhancing and disrupting the financial services industry.

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Marketing and Artificial Intelligence: Make Your Job Robot-Proof

Adobe Experience Cloud Blog

New technologies are emerging and showing up in our everyday lives at a rapid rate. It is one of the Top 10 Emerging Technologies of 2016 chosen by the World Economic Forum, based on the power to improve lives, transform industries, and safeguard the planet. Transform Data into Business Insights.

Transform 134
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Embracing Digital Transformation for the Future of Travel

Bannerflow

The travel and tourism industry is recognised as one of the early adopters of digital transformation. The United Nations World Tourism Organization states : “as information and communications technology (ICT) became a global phenomenon, tourism was a consistent early adopter of new technologies and platforms”.

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How the pandemic affected marketing technology replacements

Martech

However, the MarTech Replacement Survey did discover that the pandemic affected how teams staffed up to manage these new technologies. When asked whether new staff were hired in conjunction with the replacement, no fewer than 43% of the respondents in the 2019 survey reported hiring a new team.

Transform 129
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Executive Insights: A Marketing Technology (MarTech) Conversation with Scott Brinker

Marketing Insider Group

While attending the 2019 ITSMA Marketing Vision event at the MIT Samberg Conference Center and the spring MarTech virtual event, I was again thrilled to see Scott speak. Q: You mentioned a “second golden age of MarTech” this spring, which was new since last fall; what is it and what can we look forward to? A: That is a great question!

Transform 135
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Smart Marketing: How Corporate Marketers Deploy AI

The CMO Survey

The August 2019 CMO Survey confirms this, with corporate marketers reporting a 27% increase in the implementation of AI and machine learning (ML) in marketing toolkits compared to just six months prior. of marketing leaders reporting that new technologies are replacing marketing employees in their companies by “a great deal” and 57.6%

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How to join the Metaverse: The complete guide for your brand

Sprout Social

As a pillar of Web3 , the metaverse promises technological advances that will transcend the physical and digital realm, decentralize the Internet and transform the society we know today. Metaverses offer an entirely new experience for users to socialize, play games, work and even make purchases.

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