Remove 2020 Remove Influencer Marketing Remove Video Marketing
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17 TikTok stats marketers need to know in 2021

Sprout Social

Charli D’Amelio posts mostly TikTok dance videos and viral trends that her followers love, along with partnering with major brands for influencer campaigns. If you’re interested in trying influencer marketing to reach younger generations, TikTok influencers could be perfect for you.

Gen Z 145
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What is the Most Trusted Social Media Platform in B2B?

Marketing Insider Group

But not all of these platforms will work for your brand, so knowing which one is most trusted by buyers will help you focus your marketing time and energy on managing the channel that will give you the most ROI as a B2B company. The numbers are in from the 2020 B2B Marketing Mix Report and there’s a true standout social medium: LinkedIn.

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The Future of Digital Marketing: Predictions for 2022 and Beyond

Marketing Insider Group

The digital marketing landscape changes so much and so frequently that it’s almost impossible to imagine what the future of digital marketing may offer in terms of opportunities. What do I see as the biggest content marketing trends for 2022 and beyond? My 2022 Marketing Predictions.

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Twitch marketing: What it is and how brands can do it right

Sprout Social

— Suto (@HalieAtisuto) August 28, 2020. While Instagram might be known as the hub of influencer marketing , Twitch is home to tens of thousands of livestreaming influencers with enthusiastic audiences. — Wendy's (@Wendys) August 27, 2020. — feen (@thedragonfeeney) May 18, 2020.

Gen Z 142
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YouTube to double down on Shorts in 2022

Martech

Don’t underestimate the growing impact on marketing of the short-form video format represented by YouTube Shorts, Instagram Reels and, of course, Tik Tok. And, monetization options for creators may also help drive adoption as well as influencer marketing opportunities on YouTube. Additional reporting by Kim Davis.

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Fintech marketing today and beyond: Exploring best practices and strategies

Martech

VC investment resulted in $105 billion raised in 2020 alone. They must also comply with a growing list of SEC regulations that limit the claims that can be made within marketing messages. Just how big is the market size of the fintech industry? Generating demand with fintech digital marketing. Experiential marketing.

Transform 113
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Diving Deep Into Marketing in Construction (My Takeaways)

Hubspot Marketing

As the pandemic surged in 2020, people stayed home, and demand for home improvement services went through the roof. Construction companies swooped in and launched targeted marketing campaigns. Create and promote more video content. Video marketing has become increasingly popular in recent years.

Marketing 126