Martech

MAY 20, 2025

People seeing it as “critically important” increased by 20 percentage points since 2021. Those numbers reflect the growing integration of AI in marketing. Three-quarters say AI will be “very important” for the next 12 months, an eight-point jump from the previous year. The full report can be found here.

PR 87

PR Marketers Marketing Social Media Marketing 87

Zumvu

JUNE 17, 2025

Contact our news team at info@zumvu.com Know More Featured Reviews Get Featured Sales & Marketing , Content Marketing Content Fuel: Automate your Content Creation with SEO Writing Service Feb 10, 2021 Sales & Marketing , Video VEED Review: Is it worth your consideration?

Finance 59

Finance Transform CRM Social Media Marketing 59

Sprout Social

JANUARY 27, 2025

Those who see social media marketing as a key part of their customer engagement strategy and those who view it as a nice to have. The significance of social media in the retail sphere has only amplified. Their email marketing is an extension of their social media marketing.

Retail 89

Retail Shoppers User-Generated Customer Journey 89

Buffer Marketing

FEBRUARY 6, 2025

monthly active users — and the number of Americans using TikTok weekly has quadrupled since 2021. In the paid advertising route, you put money behind your TikTok content so the platform pushes it to potential buyers. TikTok advertising First things first: Using the ads manager requires you to have a TikTok business account.

SEO 114

SEO Real Estate User-Generated Promotion 114

Martech

JULY 24, 2024

Think beyond national boundaries: Paris sponsors are The brand sponsorship landscape is drastically different from the 2020 Tokyo Games (which took place in 2021 because of COVID-19). “But because the WNBA is starting to get more of a voice now, there’s a convergence with these players and brands.”

Gen Z 120

Gen Z Fashion Entertainment Marketers 120

Zumvu

JUNE 17, 2025

Jan 20, 2022 Sales & Marketing , Social Media Marketing SocialPilot - The Only Social Media Marketing Companion You Need Aug 03, 2021 Software & Tools , Software Reviews How Insightful Helps You Optimize Workforce Management Oct 09, 2024 Get Featured Terms | Privacy © Copyright Zumvu Digital.

Customer 92

Customer Finance CRM Social Media Marketing 92

Hootsuite

FEBRUARY 14, 2025

And what the algorithm recommends has become a concerning topic not just for creators and advertisers but for journalists and the government as well. Former CEO Susan Wojcicki said one of YouTubes priorities in 2021 was increasing transparency for community guidelines for creators). Sign up free today.

Analytics 79

Analytics Promotion Whitepaper SEO 79

Sprout Social

FEBRUARY 24, 2025

As a result, it can be hard to know how to tailor your digital marketing strategy accordingly. But heres the thing: social media marketing isnt just about trends and hashtags. At a time when misinformation spreads rapidly online, financial institutions can use social media to inform and protect their audiences.

Marketing Strategy 82

Marketing Strategy Gen Z Finance Social Media Marketing 82

Martech

MAY 3, 2022

Meanwhile, organic engagement is growing on newer platforms, especially through the use of influencers, allowing marketers to reach new generations of customers. billion people worldwide use social media, and the social media advertising market’s worldwide revenue was $153 billion in 2021, according to data from Hootsuite.

Social Media Marketing 145

Social Media Marketing Gen Z Branding Millennials 145

Hootsuite

OCTOBER 8, 2020

Tracking essential Snapchat user stats, familiarizing yourself with the most up-to-date Snapchat business statistics, and learning interesting facts about the social media platform can take your social media marketing strategy to the next level. Snapchat advertising statistics. Let’s get started.

Social Media Marketing 145

Social Media Marketing Gen Z Millennials Marketers 145

Jeff Bullas

DECEMBER 2, 2022

Pay for it (social media advertising) Earn it (grow your followers that crowdsource your traffic for free). The reality of having over half the planet on social media means that with some clever tactics and patience you can grow an online business that doesn’t need millions in investment from a venture capitalist.

Transform 317

Transform Social Media Marketing Entertainment Advertisers 317

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. How to use social media marketing for retail to get more sales.

Social Media Marketing 122

Social Media Marketing Retail Branding Shoppers 122

Hootsuite

DECEMBER 9, 2020

Social media hit historical highs in the CMO budget this year. In fact, spending on social media marketing spiked by 74% to reach 23% of marketing budgets according to The CMO Survey , and marketers anticipate spending will remain close to this new high level as we enter the new year.

CMO 145

CMO Customer Acquisition CRM Social Media Marketing 145

Sprout Social

NOVEMBER 22, 2022

The demand for social media and content outsourcing is growing. In 2021, agencies in the US experienced the fastest growth in revenue in the past 20 years. Agencies are expanding their services and teams to keep up with the ever-changing social media landscape. Starting your own social media marketing agency.

Social Media Marketing 120

Social Media Marketing Non-Profit Price Marketers 120

Hubspot Marketing

OCTOBER 2, 2018

In fact, investments in social media advertising across the world are projected to grow to about 48 billion U.S. dollars by 2021. With so many people checking their smartphone notifications and social media feeds while traveling, commuting, and even relaxing, what better way to market than on social media?

Social Media Marketing 112

Social Media Marketing Marketers Marketing Promotion 112

Martech

JANUARY 27, 2022

Connected TV is giving social media marketers a new channel to consider as big names like Facebook and TikTok are now appearing in apps on smart TVs. But even though CTV extends the reach of their campaigns, marketing via TV-based social media apps calls for a new strategy.

Social Media Marketing 107

Social Media Marketing Entertainment Marketers Marketing 107

Hootsuite

MAY 31, 2022

First, let’s check out how Pinterest stacks up against other social media platforms. In 2021, Pinterest’s audience dropped from 478 million monthly active users to 444 million. is the country with the most extensive advertising reach on Pinterest. Women aged 25-34 hold the biggest share of Pinterest’s advertising reach.

Social Media Marketing 107

Social Media Marketing Gen Z Millennials Shoppers 107

Marketing Insider Group

DECEMBER 29, 2020

Despite the turmoil, many businesses remain optimistic heading into 2021. We expect that number will only increase in 2021. We’ve compiled 11 crucial digital marketing trends for your businesses to follow as we step into 2021. Top B2B Digital Marketing Trends for 2021. Authentic Human Connection.

Market Trends 145

Market Trends Digital Marketing Marketers Marketing 145

Sprout Social

MAY 2, 2018

By 2021 the dental industry is projected to be worth around $36.8 But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Why Does Social Media Marketing Matter For Dentists? Related Article.

Social Media Marketing 112

Social Media Marketing Marketers Marketing Non-Profit 112

Hootsuite

APRIL 29, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Line is a Japanese social media app. In March 2021, Line merged with SoftBank’s affiliate Yahoo! Source: Line Business Guide 2021. Try Line advertising. Website link.

Branding 139

Branding User-Generated Promotion Food 139

Hootsuite

JANUARY 4, 2023

billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? What is social media marketing?

Social Media Marketing 96

Social Media Marketing User-Generated Marketers Marketing 96

Bannerflow

FEBRUARY 23, 2021

The new marketing trends emerging for 2021 are evolving to align with the imposed adjustments of the ongoing COVID-19 pandemic. Life has transformed from handshakes and hugs to virtual greetings and social engagement through a laptop screen. What 2021 marketing trends will we be discussing? In-house marketing.

Market Trends 97

Market Trends Transform Logistics Marketers 97

Neil Patel

FEBRUARY 19, 2021

Validation is a priority in social media marketing, but Facebook’s capacity for customization and experimentation makes validation particularly important. For most marketers, that’s the end of the marketing journey. Like most social media marketing tools, you’re paying for performance here.

Social Media Marketing 145

Social Media Marketing User-Generated Digital Marketing Promotion 145

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Why use social media for B2B marketing. Just look at Adobe.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketers 98

Bannerflow

MARCH 11, 2021

Ensuring employees have the skills needed for marketing in 2021 – and can tap into the power of tech – is a recipe for success. Ongoing training and skills refreshers are also key for keeping up with evolving aspects of marketing. Plus, we consider whether in-house marketing could be just what you need. Email content.

Transform 98

Transform Marketers Marketing Advertisers 98

Martech

NOVEMBER 13, 2023

can now link their Facebook and Instagram accounts to Amazon, enabling them to buy products advertised in their feeds without having to leave the mobile apps. Dig deeper: Meta third-quarter revenue up by 23% Benefits for advertisers. This, combined with a tough digital ad market, caused Meta’s stock to drop by 64% last year. .”

Advertisers 116

Advertisers Advertising Retail Shoppers 116

Hubspot Marketing

OCTOBER 27, 2023

Social Commerce Stats for 2023 General Social Commerce Stats Social Commerce Stats by Demographic Social Commerce Purchasing Stats Social Commerce Stats by Platform Social Commerce Stats for Business General Social Commerce Stats 27% of consumers prefer to discover new products through social media over any other channel.

Gen Z 131

Gen Z Millennials eCommerce Social Media Marketing 131

Rock Content

FEBRUARY 1, 2021

While it’s always nice to have a large follower count, engagement is the social media marketing metric you should pay attention to in 2021 and beyond. For years, social media marketing strategies have largely been centered around growing the audience of your social media channels as much as possible.

Entertainment 80

Entertainment Social Media Marketing User-Generated Promotion 80

Hootsuite

JANUARY 12, 2021

And social media inspires more purchases than any other channel. But despite this, many organizations still struggle to make social work. Social reach is falling and social advertising clickthrough rates are down. And many companies still underestimate the value of their social followers.

Key Performance Indicator 145

Key Performance Indicator Marketers Marketing Advertisers 145

Hootsuite

APRIL 7, 2022

In 2021, only 9% of marketers were using TikTok to promote their business. One of the newer social media apps on this list, Clubhouse was released in March 2020 for iOS. An Android version followed in May 2021. In July 2021, when Clubhouse opened up to everyone , there was a 10 million person waitlist.

Gen Z 145

Gen Z Finance User-Generated Transform 145

Hubspot Marketing

OCTOBER 6, 2023

SBA , 2023) From 1995 to 2021, small businesses created 17.3 Meta , 2022) Small Business Marketing Statistics Of small businesses in the US, 55% were advertising on social media in 2021. Meta , 2022) Of those small businesses advertising on social media, 66% used Facebook, while 42% used YouTube.

Finance 136

Finance Food Health Price 136

Hubspot Marketing

JUNE 22, 2022

In 2021, 36% of TikTok users were between 35 and 54 years old , a 10% increase from the year before. It's no surprise that one in five social media marketers plans to invest the most in YouTube this year, according to a recent HubSpot Blog's report. TikTok is known as the platform for Gen-Z — and the stats confirm it.

Gen Z 141

Gen Z Millennials Price Social Media Marketing 141

Hootsuite

JUNE 29, 2021

The 2021 Edelman Trust Barometer found that while there has been a recent swing towards distrust of government, NGOs and media, business is an institution with a 61 percent level of trust. million followers on LinkedIn , where he shares his insights about social media and entrepreneurship. Stay top of mind.

Real Estate 145

Real Estate User-Generated Promotion Analytics 145

Martech

JANUARY 3, 2024

Marketers will continue to engage with audiences on social media through advertising and organic social campaigns. And for consumers with money to spend, there are new ways to shop through social commerce. Here are some ways that marketers will leverage social media in 2024. of all U.S.

Entertainment 141

Entertainment Advertisers Advertising User-Generated 141

Hootsuite

AUGUST 5, 2020

Though it was launched in 2018, creators haven’t had a way to monetize their IGTV channels outside of marketing a product directly to their viewers. And if you’re a brand looking for another stream of social advertising revenue, this gives you an opportunity to strike while the iron is hot—and take advantage of IGTV ads.

Branding 145

Branding Advertisers Advertising Social Media Marketing 145

Hubspot Marketing

JUNE 11, 2021

Last week, HubSpot's 2021 State of Marketing Report reveals that video is the top content marketing strategy used by brands while social media is ranked as the top marketing channel. Where are Consumers Watching Social Media Videos? Don't just advertise on a show. April 27, 2021.

Gen Z 145

Gen Z User-Generated Entertainment Social Media Marketing 145

SmartBrief - Marketing

JULY 11, 2023

And while Meta remains in the top seat for social media advertising with 90% of respondents using Facebook and 79% using Instagram for marketing, there are new social media platforms such as BeRea l that are gaining momentum and targeting consumers in a more organic and authentic way.

Social Media Marketing 52

Social Media Marketing Gen Z Customer loyalty User-Generated 52