Litmus

JUNE 8, 2021

When we looked back at the first quarter of 2021 , our key takeaways were Apple iPhone’s continued stronghold as the most popular email client and the changes that took place with Google Android, Outlook Mobile, and Windows Live Mail. But what highlights took place last month? in May 2021 (an 18.3% market share.

Marketers 134

Marketers Marketing Place Analytics 134

Litmus

DECEMBER 17, 2021

It’s that time of the month where we recap the shifts that took place with email client market share last month. Let’s take a look at what happened in November 2021. With that, the top 3 email clients for November 2021 are Apple, Gmail, and Outlook. MPP launched in September 2021. We’re back! Top email clients.

Analytics 106

Analytics Marketers Marketing Place 106

Litmus

NOVEMBER 22, 2021

Read on to learn about the updates, how you can use email client market share, and what shifts we saw in October 2021. On September 20, 2021, Apple’s Mail Privacy Protection (MPP) went into effect, impacting Apple Mail users on iOS 15, iPadOS 15, and macOS Monterey devices, regardless of email services. Apple: 51.4%. Gmail: 33.7%.

Marketers 104

Marketers Marketing Analytics Place 104

Litmus

SEPTEMBER 8, 2021

Since Q1 (January-March 2021) , Gmail has been slowly climbing, growing from 28.2% As for Gmail—wondering why we place Gmail under the webmail umbrella? Learn how Gmail opens are reported in Email Analytics. The post Email Client Market Share in August 2021: Email Clients Hold Steady appeared first on Litmus.

Marketers 127

Marketers Marketing Analytics Place 127

Unbounce

JULY 5, 2023

Specifically, AI analytics. The never-ending evolution of AI-driven analytics is revolutionizing how marketers (like you!) We’re gonna explain the who, what, when, where, and why of AI analytics in marketing. There’s a lot to cover here, so let’s dive right in: What is AI analytics? The answer: AI, baby.

Transform 126

Transform Analytics Marketers Marketing 126

Neil Patel

JANUARY 27, 2021

How’s it doing in 2021? Video and voice search are leading the charge in 2021. So, what’s happening in content marketing, version 2021? Content Marketing: 2021 Current Trends. In 2014, social media was becoming the place to post your content. 2021 Video and Live Streaming. Let’s talk about content marketing.

Content Marketing 143

Content Marketing B2C Marketers Marketing 143

Hootsuite

JUNE 16, 2021

During Instagram’s Creator Week in June 2021, Instagram chief Adam Mosseri suggested that posting 2 feed posts per week and 2 Stories per day is ideal for building a following on the app. — Hootsuite (@hootsuite) June 10, 2021. Here’s the full list of 2021 LinkedIn statistics (and LinkedIn demographics , too.

User-Generated 145

User-Generated Social Media Marketing Place Management 145

Litmus

JANUARY 7, 2022

It’s time for our monthly recap of email client market share where we look back at what shifts took place for the previous. What happened in December 2021? That said, the top 3 email clients for December 2021 are Apple, Gmail, and Outlook. December 2021 marks the fourth month we’ve been tracking MPP stats. Apple: 57.4%.

Analytics 97

Analytics Marketers Marketing Place 97

Litmus

MAY 7, 2021

The only major news to report is that Microsoft’s Outlook.com overtook Samsung Mail, moving from 9th to 8th place in the top 10. With Litmus Email Analytics , you’ll get valuable insights into your own audience, including engagement time, reading environment, and more. The big players, like Apple, Gmail, and Yahoo! Get started ?.

Marketers 135

Marketers Marketing Analytics Email Marketing 135

Martech

JUNE 2, 2023

There are standard rules in place to define this. The most common reason is that ChatGPT does not use training data beyond 2021, so many recent updates are not factored into its answers. The most common reason is that ChatGPT does not use training data beyond 2021, so many recent updates are not factored into its answers.

Analytics 91

Analytics User-Generated Shipping Retail 91

Hootsuite

APRIL 29, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. In March 2021, Line merged with SoftBank’s affiliate Yahoo! Source: Line Business Guide 2021. As of March 2021, Premium Accounts are not available in the U.S., What is the Line app?

Branding 131

Branding User-Generated Promotion Food 131

Marketing Insider Group

JANUARY 26, 2021

5 Steps in Creating Your 2021 Marketing Budget. Use data from Google Analytics, your email marketing service, and your marketing automation system to understand what sources are driving the most leads. Step 2: Determine Your 2021 Marketing Goals. 67% of buyers say an internet search is the first place they go to find content.

Thought Leadership 143

Thought Leadership PR Traditional Marketing B2C 143

Hootsuite

JUNE 30, 2021

We’ve made it through the first half of 2021 and our team’s been working around the clock* to bring you exciting new features. (*Not More than 60% of organizations are planning on increasing their investment in Instagram in 2021, according to our Digital 2021 Report. This will be available within Analytics.

Analytics 109

Analytics Customer User-Generated Health 109

Bannerflow

MARCH 11, 2021

That’s why having a strategy and framework in place is important – and employee upskilling should be a part of this. Ensuring employees have the skills needed for marketing in 2021 – and can tap into the power of tech – is a recipe for success. Data analytics knowledge. Data analytics knowledge. Content creation skills.

Transform 98

Transform Marketers Marketing Advertising 98

Sprout Social

AUGUST 19, 2021

The Sprout Social Index 2021™, UK & Ireland report found 63% of consumers bought from social media in the past year. The best social commerce platforms to use in 2021. Posted by The Body Shop on Monday, August 2, 2021. A social media analytics tool can help you keep up on information as your audience grows.

Shoppers 137

Shoppers eCommerce Transform User-Generated 137

Martech

APRIL 23, 2024

For one, the ways companies collect user data have been under the microscope, and policies from Apple and Google are forcing marketing data analytics changes across the board. Here’s how those companies adapted their marketing data analytics to become more efficient and improve outcomes across the customer journey. The end result?

Analytics 63

Analytics Customer Journey User-Generated Customer loyalty 63

Marketing Insider Group

DECEMBER 21, 2020

What can you do to improve or pivot for 2021? Using what we’ve learned over the year about changing B2B marketing budgets, planning, and strategies along with dynamic customer needs, these are the areas marketers should prioritize for 2021. Don’t expect in-person conferences to return until at least mid-2021. billion in 2021.

Thought Leadership 145

Thought Leadership Transform Marketers Marketing 145

Litmus

OCTOBER 8, 2021

Find out, learn where our data comes from, and see a snapshot of the top email clients from August 2020 to August 2021—before the launch of MPP. Wondering why we place Gmail under the webmail umbrella? Learn how Gmail opens are reported in Email Analytics. Get insights into your audience—with Litmus Email Analytics.

Analytics 96

Analytics Marketers Marketing Place 96

Hootsuite

AUGUST 30, 2021

Bonus: Get a free, easy-to-use Customer Service Report Template that helps you track and calculate your monthly customer service efforts all in one place. Live chat and messaging can take place through your existing social media platforms. Here, we’ll look at tools you can use to support your customers both online and offline.

Customer 132

Customer CRM Management Communications 132

Litmus

JUNE 1, 2021

The trends of plateauing marketing budgets and shrinking teams will be a long-term reality for marketers throughout 2021, forcing all brands — from enterprises to SMBs — to prioritize agility. An agile marketing strategy will continue to be important as we dive into 2021.

Marketing Mix 67

Marketing Mix Direct Mail CMO Marketing Automation Platform 67

Hubspot Marketing

APRIL 13, 2021

Create your own webinar channel to showcase all your on-demand and future webinars in one place. Read your audience’s digital body language with advanced analytics to help you improve your delivery. Engagement analytics that integrates with your business intelligence platforms for better audience segmentation. WebinarJam.

Analytics 117

Analytics Customer Journey Price Customer 117

Sprout Social

MAY 4, 2021

The best social commerce platforms to use in 2021. If your business is new to selling online, your social media accounts are the perfect place to begin establishing much-needed social proof. A social media analytics tool can help you keep up information as your audience grows. Monitor your social analytics to manage performance.

eCommerce 142

eCommerce Retail Transform Shipping 142

Marketing Insider Group

NOVEMBER 16, 2021

I remember telling Dave Munn , President and CEO of ITSMA, what a great place the MIT Samberg Conference Center was, and how I could not to wait to attend the 2020 Marketing Vision there. The 2021 Marketing Vision event, the 27th annual event, was a repeat of this virtual format with a mix of external, ITSMA, and Momentum speakers.

Thought Leadership 93

Thought Leadership Transform Marketers Marketing 93

Martech

FEBRUARY 24, 2022

More and more enterprise marketers are using call analytics platforms to collect, analyze and act upon the growing volume of caller data now being captured from the billions of inbound calls to businesses. Marketers must carefully weigh current analytics needs against future goals when evaluating the return on call analytics investments.

Analytics 96

Analytics Real Estate CRM Communications 96

Duct Tape Marketing

JUNE 22, 2021

How to Use Social Media Strategically in 2021 written by John Jantsch read more at Duct Tape Marketing. Social media hasn’t gone away, it hasn’t died out, it has a place, and it’s here to stay, so let’s talk about how to use it in 2021. What would be your top three marketing objectives for 2021? What’s the ROI?

User-Generated 99

User-Generated Promotion Place Market Segmentation 99

Sprout Social

JANUARY 19, 2021

As we head into 2021 and prepare for even more change, it’s time for brands to reexamine how they’re leveraging social data to better understand and drive deeper connections with their audience. Sprout’s Analytics solution makes it easy to understand your content performance so you can create the right content for your audience.

Health 101

Health Key Performance Indicator Analytics Industry Insights 101

Neil Patel

FEBRUARY 2, 2021

2021 SaaS Trends that Affect Brand Advocacy. In addition to content aggregation, Smarp provides analytics on both a company-wide and personal level to identify top advocates. While there might be a time and place for paid media or influencers, SaaS brands should focus on an organic promotion strategy that keeps costs down.

Branding 143

Branding Transform Promotion CRM 143

Litmus

JULY 23, 2021

Let’s see how email client market share changed in June 2021. Use it to identify “real opens” so you can start adapting now to the future of insights and analytics. In particular, the Apple iPhone continues to rank as the top email client overall, but Gmail isn’t far behind at second place. Top 10 email clients overall.

Analytics 95

Analytics Marketers Marketing Email Marketing 95

Sprout Social

OCTOBER 6, 2021

You can find this information by heading into your business or creator tools and checking out your analytics. Other platforms like Instagram and YouTube offer their own versions of short form video content, giving you the perfect place to repurpose content created for TikTok videos.

User-Generated 133

User-Generated Promotion Influencer Marketing Branding 133

Sprout Social

DECEMBER 9, 2020

But agencies also learned plenty about themselves and their clients, and are taking those lessons with them into 2021. Here are six stats to help agencies improve their processes, keep clients happy and win more business in 2021. . Adaptability is the key to success.

Price 105

Price PR Education Analytics 105

Backlinko

AUGUST 10, 2021

This new resource 30+ covers pretty much everything you need to know about content marketing all in one place… including content promotion, copywriting, blog design, content repurposing, and more. A Free Library of Content Marketing Resources for 2021 appeared first on Backlinko. You can check out the new Content Marketing Hub 2.0

Content Marketing 98

Content Marketing Copywriting Marketers Marketing 98

Marketing Insider Group

NOVEMBER 18, 2020

Link building, keyword research, optimizing copy development and more are all part of a successful SEO program, and as you can tell, these tactics are not one and done; rather, they require ongoing maintenance, attention and analytics, which are best executed with a retainer agreement. Experiment with short and highly educational videos.

Marketing Strategy 145

Marketing Strategy Finance Marketers Marketing 145

Neil Patel

JULY 28, 2021

For instance, content might be of little use in converting users at the bottom of the sales funnel; however, it could be invaluable in bringing users onto your site in the first place, by boosting brand awareness and organic lead generation. Below are the steps for how to find what content is converting: Log into Google Analytics.

User-Generated 141

User-Generated Analytics B2C Entertainment 141

Neil Patel

JULY 12, 2021

Supercharge Your Marketing Analytics Automatically With Pardot. Their Plus plan is $2,500 per month and includes all standard features plus advanced email analytics, email-rendering preview, and spam analysis. Automate Inbound Call Analytics with Dialog Tech (Invoca). Automatically Nurture Leads With Marketo.

CRM 145

CRM Price Marketers Marketing 145

Sprout Social

APRIL 8, 2021

Reviews take place on sites that have a designated review area while testimonials are solicited directly from the businesses you serve. Hotjar, a heat map and behavior analytics tool, uses a unique approach when curating customer testimonials. This post A guide to B2B content marketing in 2021 originally appeared on Sprout Social.

Whitepaper 130

Whitepaper Content Marketing Marketers Marketing 130

Buffer Marketing

JULY 31, 2024

Facebook analytics give you the performance numbers you need to: Optimize your ad spend Improve the reach of your organic posts Give statistics you can report to stakeholders …And more But Facebook bid adios to its native Facebook analytics tool (and the Facebook audience insights tool ) in 2021. Professional dashboard 2.

Analytics 98

Analytics Social Media Marketing Place Management 98

Neil Patel

JUNE 3, 2021

Instagram isn’t the only place you can find influencers. These can be good places to start, but vetting each influencer can prove time-consuming. Another benefit of networks is that they often offer more tracking and analytics. Examples of market places include Tribe , HYPR , and Brand Snob.

Influencer Marketing 121

Influencer Marketing Marketers Marketing Promotion 121