Hubspot Marketing

JANUARY 4, 2021

So, to better understand what to expect or pay close attention to in 2021, I've connected with 20 marketing experts for their perspective. I continue to believe in my mantra that marketing is powerful and must be used for good, not evil. Marketers will plan asynchronous events that plug into the funnel. Virtual Events.

Market Trends 145

Market Trends Transform CMO Marketing 145

Litmus

JUNE 1, 2021

The trends of plateauing marketing budgets and shrinking teams will be a long-term reality for marketers throughout 2021, forcing all brands — from enterprises to SMBs — to prioritize agility. An agile marketing strategy will continue to be important as we dive into 2021.

Marketing Mix 68

Marketing Mix Direct Mail CMO Marketing Automation Platform 68

Lusha

APRIL 18, 2021

but SAP failed to deliver personalized marketing experiences to them. Here are the steps Genesys took: Hosted a series of marketing and sales workshops to flesh out profiles for 5 key executives, and establish their preferred tone of voice, communication style, and conversation starters. Major fail!

Whitepaper 52

Whitepaper CRM Marketing Marketers 52