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12 Content Marketing Trends to Keep an Eye in 2021

Rock Content

How can you stay ahead of what’s new? What Content Marketing trends in 2021 will follow the changes the previous year brought us? All the following trends will be a part of that search that will probably define 2021 for Digital Marketing. The post 12 Content Marketing Trends to Keep an Eye in 2021 appeared first on Blog.

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How to join the Metaverse: The complete guide for your brand

Sprout Social

Facebook’s rebrand to Meta in late 2021 made the metaverse a household name and it’s been an Internet buzzword ever since. Even Gen Z and Millennials, who are most likely to anticipate using AR, VR or extended reality (XR) to interact with brands in the future, are still in the minority at 46% each. Sound on ??.

Gen Z 139
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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

Google, Pinterest, and several other companies are also investing in visual search technology. Images are already returned for 19% of searches on Google, and 62% of millennials say they are more interest in visual search than any other new technology. Will 2021 be the year of the rise of the robots? Live Video.

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Why we care about mobile marketing: A guide for marketers

Martech

At the start of 2021, 97% of Americans owned a cell phone of some kind, with 85% owning a smartphone, up from 35% in 2011, according to a Pew Research Center report. This is a relatively new technology that’s been gaining traction in the last few years as mobile devices become more widespread.

Transform 125
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The modern search landscape: How and where to reach your target audience

Search Engine Land

Google announced a new technology in 2021 called Multitask Unified Model , or MUM, which aims to more efficiently answer complex queries that may previously have required multiple searches. as of August 2021. Traditional search engines. It had a 0.6%

Shoppers 107
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Are Seniors Texting? 25 Statistics that Prove Older Adults Text, Too

verse.ai

It’s true that younger adults remain highly-engaged with their smartphones and texts, with Millenials sending and receiving 75 texts per day on average and Gen Z, over 128. Younger generations often prefer text because it’s fast, easy, and non-intrusive. Smartphone ownership among adults aged 65+ grew by 4x from 2012-2021.

Gen Z 59
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The future of digital advertising: the trends you need to know | 2020

Bannerflow

Thanks to advances in technology, it’s becoming increasingly easier for brands to move marketing functions in-house. Workflows are simpler and processes far quicker thanks to the adoption of new technologies. It’s why research by PwC predicts programmatic TV will represent approximately a third of global TV ad revenue by 2021.