Marketing Insider Group

JUNE 15, 2020

We are now up to over 8,000 different Marketing Technology (MarTech) applications, up from the year before (7,000+). What happened to the long-expected consolidation, what do you think the second half 2020/2021 results will show, and will we finally see consolidation in MarTech solutions?

Transform 135

Transform Law Marketers Marketing 135

Pam Didner

APRIL 16, 2021

By now, most of us feel that 2021 is the same old same old. Education and show-and-tell of new technology and products (e.g. We are still wearing our masks and working from home. International travel is still a pain with different testing and quarantine rules. Protocol and process changes to keep customer safe. Covid Vaccine?).

Marketers 96

Marketers Marketing Communications Manufacturing 96

Jeff Bullas

DECEMBER 7, 2022

However, despite all this activity, only around 7-10% of all payments in Africa were electronic in 2021, thereby signifying a major growth opportunity especially when digital infrastructure by companies such as Econet Global and being built at a record pace across the continent. This is the lowest-hanging fruit of the African market.

Health 202

Health Non-Profit Food Energy 202

Econsultancy

DECEMBER 13, 2021

Thanks to a boost in social and ecommerce advertising over the course of the pandemic, new research from WARC Data suggests Amazon, Meta and Alphabet could account for half of a potential $1 trillion advertising market by 2025. 2021 saw what WARC calls a ‘meteoric rise’ in the value of the market, growing 23.8%

Advertising 52

Advertising Advertisers Retail Shoppers 52