Marketing Insider Group

JUNE 7, 2021

In 2020, 70% of marketers were already actively investing in content marketing ( HubSpot ). 79% of B2B content marketers say their organization has a content marketing strategy ( Content Marketing Institute). Years ago, experts projected that content marketing would be worth over $400 billion by 2021.

Content Marketing 143

Content Marketing Outbound Marketing Marketing Marketers 143

Marketing Insider Group

MARCH 13, 2023

Sales and marketing experts , Televerde, saw a 4x increase in ranking keywords after prioritizing the connection their content made with their audience. Between September 2020 and May 2021, Televerde saw a significant increase in website users (28%), new users (23%), and total sessions (42%).

Content Marketing 110

Content Marketing Real Estate User-Generated Marketing 110

Martech

FEBRUARY 15, 2022

In the 2021 CMSWire State of Digital Customer Experience report, 80% of the 1,300+ digital customer experience execs surveyed responded that their digital experience was “very” to “extremely important” to their organizations. from 2021 to 2028. Same for outbound marketing and e-commerce projects.

Outbound Marketing 102

Outbound Marketing CMO Management Customer 102

Marketing Insider Group

SEPTEMBER 14, 2020

Here are 199 Digital Marketing Stats to drive your marketing strategy… Content Marketing Stats. On average, inbound marketing overheads 62% less per lead than outbound marketing, which is more traditional. According to Cisco, the use of these technologies will likely increase 20x by the year 2021.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketing 134

Hubspot Marketing

JUNE 24, 2024

Reach and Speed Compared to inbound tactics, outbound email marketing gives you a more extensive reach in a shorter amount of time. Because the goal of outbound emails is to push. Colt Agar , head of marketing at Red Stag Fulfillment , an order fulfillment company, says that outbound marketing is “very sales-driven.”

Email Marketing 123

Email Marketing Inbound Marketing Shoppers Marketing 123

Customers.ai

APRIL 10, 2024

Heck, Google told us they were deprecating cookies in June 2021 and people barely batted an eye. Book a Demo Important Next Steps See what targeted outbound marketing is all about. While you can’t predict the future, you can certainly plan, and that means adapting to what is happening and getting ahead of it.

eCommerce 103

eCommerce Customer Journey Shoppers Direct Mail 103

Customers.ai

MARCH 12, 2024

In June of 2021, Google announced they would sunset cookies come 2023. Sure they delayed it a few times but let’s be honest, as marketers, we’ve had plenty of time to adapt and adjust to a web without cookies. Yet, here we are in 2024 and people still aren’t ready. See Who Is On Your Site Right Now!

Outbound Marketing 72

Outbound Marketing Advertising Advertisers Customer Journey 72