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Instagram Influencer Pricing: How to Determine Influencer Rates in 2021

Hootsuite

Creating branded content involves time, labour, skill, and production costs. And those things aren’t paid for with products and freebies. And paying the right price pays off. But what is the right price? Long story short: Prices in this industry vary greatly and there’s no standard rate card.

Price 145
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What the Google antitrust ruling could mean for advertisers

Martech

It could result in a big hit to parent company Alphabet’s bottom line; more and better search choices for people; and lower-priced, more effective advertising. And the prices that Google can charge for their search-based advertising, that’s entirely based on the percentage of market share they have. We won’t know until U.S.

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Salesforce unveils integrated ecommerce storefronts

Martech

Features include low code setup for branded storefronts and tools to manage products and prices. Maybe digital won’t grow again like it did in 2020 and 2021, but it’s also not going back. Management of products, orders, customers, pricing and promotions in one place. Why we care.

eCommerce 116
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Easy breakdown of GTM tech platforms & responsibilities

The Marketing Operations Leader

We'll feature six badass martech products in a fast-paced session where Jacqueline, Justin, Phil, and I will help judge. Stop relying on open rates Apple’s iOS changes in 2021 broke tracking. Block off your calendar for May 9th at 12 pm EST. The first-ever Shark Tank-style martech spotlight session is happening!

CRM 130
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2021 B2B Marketing Trends That Will Grow Your Business

Marketing Insider Group

Digital content is now the driving force of every B2B strategy and it is important for your business to stay ahead of the marketing curve in 2021. B2B Marketing Trends To Consider For 2021. We want to sell more products and services to existing customers and also at higher prices and profit. Retention Marketing.

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Using data-driven marketing to navigate an economic downturn

SmartBrief - Marketing

in February 2025 a 7-point decline that marks the largest monthly drop since August 2021. to 6%, and nearly half of consumers now list rising prices as their primary concern. Communicating clear pricing structures, flexible payment options and tangible benefits can build trust in uncertain times.

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How Much Does a Super Bowl Ad Cost [& Does It Get ROI]? A Data-Backed Deep Dive

Hubspot Marketing

How Super Bowl Ad Prices Have Changed Over Time Is a Super Bowl ad worth the cost? It doesnt account for celebrity spokespeople, who are making a cool $1 - $3 million each; premium ad agency costs; production and post-production costs; even the marketing budget for the ads themselves. The production value is insane.