Jeff Bullas

MARCH 12, 2023

Whether you have used TikTok bots before or you are interested in deploying bots to help you get the most out of the platform, here are the 9 top TikTok bots in 2021. TokUpgrade If you are one of those people that want to set something up once and then get on with your life, TokUpgrade is the product for you. Try Useviral now #2.

Target Market 334

Target Market Management Market Segmentation Analytics 334

Jeff Bullas

MARCH 1, 2023

In 2021, the investment in AI tools reached a total of $111.4 This technology can be used to develop new products and services, improve existing ones, and create entirely new industries. Its platform uses machine learning to analyze customer behavior and recommend pricing, promotions, and product strategies. Why should you care?

Transform 295

Transform Marketing Strategy User-Generated Marketers 295

Jeff Bullas

NOVEMBER 13, 2022

In October last year, Mark Zuckerberg did a keynote speech at Connect 2021 , promising to spend billions of dollars on research to build the Metaverse. Customers can shop from a huge catalogue of products and get them shipped from across the world in an AR store. To prove he was serious, he then renamed his company Meta. .

User-Generated 272

User-Generated Shipping Advertising Advertisers 272

Jeff Bullas

JANUARY 29, 2023

The most used paid streaming service is Netflix with 209 million subscribers worldwide and a revenue of $30 billion in 2021. billion in 2021. There are many technology tools that can help freelance writers be more productive and successful in their work. The most used free streaming service is YouTube, with 2.6

Entertainment 217

Entertainment User-Generated Communications Management 217

Hubspot Marketing

JANUARY 16, 2023

With influencer marketing , brands employ online influencers to promote their products or services. Typically, nano influencers work with brands for little to no pay, instead receiving free products in exchange for a review or endorsement on social media. 50% of Millennials trust product recommendations from influencers.

Influencer Marketing 145

Influencer Marketing Gen Z Millennials Price 145

Jeff Bullas

DECEMBER 2, 2022

If you are time poor and have the resources to pay for it then it is fast (but expensive) to get people to buy your product and services. What are some of the best ways to “growth hack” and drive eyeballs to your product, side hustle or online store without paying for it? But you still need to earn it. TikTok is hard to ignore.

Transform 261

Transform Social Media Marketing Entertainment Advertisers 261

Hubspot Marketing

OCTOBER 27, 2023

Channels like Facebook, Instagram, Pinterest, Twitter, and WhatsApp already have thousands of businesses marketing on their platforms, and many have adopted shopping and payment functions that allow people to buy a product or service directly on the platforms. HubSpot ) 67% of consumers have already bought through social media platforms.

Gen Z 130

Gen Z Millennials eCommerce Social Media Marketing 130

Hubspot Marketing

JULY 29, 2022

A 2021 Mckinsey & Company report found that 78% of consumers are more likely to make repeat purchases from brands that personalize. According to Twilio’s 2022 State of Personalization Report , 62% of consumers say a brand will lose their loyalty if they deliver an un-personalized experience, up nearly 20% from 2021. Image Source.

Law 142

Law Marketers Marketing eCommerce 142

Search Engine Land

MARCH 15, 2023

Product reviews update. As a reminder, the February 2023 product reviews update just finished rolling out, it started on Feb. Knowing when Google makes these updates gives us something to point to in order to understand if it was something you changed on your website or something Google changed with its ranking algorithm.

SEO 143

SEO Analytics Product 143

Search Engine Land

NOVEMBER 8, 2023

” We have had a total of 8 reviews updates confirmed by Google since the first reviews update launched in April 2021. Product reviews to reviews update. With the last reviews update, the April 2023 reviews update , Google stopped naming them the product reviews update and started calling them just the reviews update.

Manufacturing 135

Manufacturing Product SEO 135

Search Engine Land

SEPTEMBER 7, 2023

The November 2021 core update The July 2021 core update. The June 2021 core update , which was slow to roll out but a big one. Also this year was the February 2023 product reviews update , it started on Feb. The May 2022 broad core update was a significant and fast update. Reviews update.

SEO 145

SEO Analytics Product Branding 145

Hubspot Marketing

OCTOBER 4, 2023

Media Companies That Are Spinning Success Reese Witherspoon’s Hello Sunshine is rewriting the playbook for how production companies can rise to the top. The book club became its own lifestyle brand that generated interest in the content created by Witherspoon’s production company Hello Sunshine.

Gen Z 133

Gen Z Branding Advertisers Advertising 133

Martech

OCTOBER 22, 2024

Features include low code setup for branded storefronts and tools to manage products and prices. Maybe digital won’t grow again like it did in 2020 and 2021, but it’s also not going back. Management of products, orders, customers, pricing and promotions in one place. Why we care. That genie is out of the bottle.

eCommerce 124

eCommerce Transform CRM Price 124

Hootsuite

JUNE 9, 2022

Where do you think audiences are more likely to go to follow or research brands/products? Karla Cosmetics asks its followers what product they’d like to see them create next. What product do you want to see us create next? Hype up your customers before product launches and updates with a quick poll. Build anticipation.

Branding 145

Branding Social Media Marketing Product Market Research 145

Hubspot Marketing

OCTOBER 31, 2022

This is good news for brands, as the short-form video trend content offered the second-highest ROI for B2C marketers in 2021, behind influencer marketing. That's likely because three key goals B2C brands will have when running marketing campaigns in 2022, will be i ncreasing brand awareness (49%), advertising products (44%).

B2C 145

B2C Market Trends Inbound Marketing Influencer Marketing 145

Search Engine Land

DECEMBER 26, 2023

In 2022 and 2021, Google had 10 confirmed algorithmic updates. Unless Google rolls out a new update this week, Google would have rolled out one less update in 2023 than it did in 2022 and 2021. That’s because Google is now looking at all types of review-related content, not just product review content.

User-Generated 137

User-Generated SEO Product 137

Search Engine Land

APRIL 26, 2024

Elizabeth Tucker, Director of Product, Search at Google, told Search Engine Land that the update will help reduce unhelpful content in Google Search by 40%. The November 2021 core update The July 2021 core update. The June 2021 core update , which was slow to roll out but a big one. Why we care.

Product 144

Product Branding SEO 144

Martech

JUNE 14, 2023

have used AI for content production. have used AI for content production. AI adoption slowed significantly from 2019 to 2021, things picked up again last year when AI adoption grew by nearly 250%. Whether planned or not, OpenAI released their product at the perfect time. Influencer Marketing Hub 2023) 71.2% In your inbox.

Finance 140

Finance Price Influencer Marketing Marketers 140

Martech

AUGUST 6, 2024

The maker of the Firefox browser got $510 million from Google out of $593 million total revenue in 2021-2022, according to its latest financial report. Thanks to changes in consumers’ online behavior, people are getting used to using things other than Google. Are you getting the most from your stack?

Advertising 137

Advertising Advertisers Non-Profit Transform 137

Spiralytics

JANUARY 31, 2023

As their popularity continues to rise, businesses are starting to leverage channels such as TikTok and Instagram Reels to showcase their content and products. In 2021, more than 82 million Americans listened to podcasts, with millennials and Gen Zs comprising most of the demographic, based on data from Statista.

Gen Z 133

Gen Z Millennials Marketers Marketing 133

Hubspot Marketing

MAY 23, 2023

billion in 2021. In 2021, Whole Foods opened several Just Walk Out stores across the U.S. So, if a customer purchases frozen vegan dinners, Whole Foods could send promo codes and discounts for other vegan products. For example, the data can help a business predict the best time to launch a new product.

Food 142

Food Marketers Marketing CRM 142

Hubspot Marketing

AUGUST 12, 2022

In addition, roughly 28 percent of respondents say a brand’s environmental impact and the ethical production of its products are two of the most important factors influencing their purchasing decisions. According to the data, Millennials (38%) care most the ethical products while Gen-X cares the most about the environmental impact.

Gen Z 145

Gen Z Education Marketers Marketing 145

Hubspot Marketing

MAY 9, 2023

Is there anything more satisfying than getting a great deal on a more affordable version of a popular product? s products cost between $1 to $3. In its first decade, the company experienced a period of steady growth, expanding its product line, opening its own retail spaces, and finding some success in digital marketing.

Gen Z 125

Gen Z User-Generated Retail Shoppers 125

Martech

SEPTEMBER 11, 2023

ChatGPT can be prompted to write anything from a social media post promoting a product offer to an email newsletter to a product solution brief. has only been trained on data that existed prior to September 2021. This becomes important if you’re working on anything that requires knowledge or information developed after 2021.

User-Generated 135

User-Generated Fashion Market Research Product 135

Backlinko

JUNE 4, 2024

From the convenience of fast and free shipping to wide product choice, more consumers opt to shop online. trillion in 2024, that is an 8.76% year-over-year increase ( eMarketer ) Here’s a detailed breakdown of retail ecommerce sales growth since 2021: Year Retail Ecommerce Sales Worldwide 2021 $4.98 billion 2021 $870.71

eCommerce 96

eCommerce Gen Z Shipping Retail 96

Search Engine Land

MARCH 18, 2024

A Google spokesperson sent Search Engine Land the following statement: “We’re pleased to share that we’re unifying the Search org under Liz Reid – a longtime and well-respected leader at Google with deep product and technical knowledge. ” You can read her full message over on LinkedIn. Cheenu Venkatachary. Cathy Edwards.

Promotion 132

Promotion Product SEO 132

Hubspot Marketing

SEPTEMBER 20, 2023

In the fall of 2021, sorority rush at the University of Alabama took TikTok by storm, effectively becoming RushTok. Last year, cosmetics brand Tarte sent free products to 90 sororities and 100 sorority hopefuls who received high engagement while using the hashtag #RushTok. GO ZTA!!! ?

Transform 125

Transform User-Generated Branding Product 125

Martech

APRIL 15, 2024

Informatica went public again in 2021. Dig deeper: MarTech’s CRM experts to follow The deal would be Salesforce’s largest since it bought Slack in 2021 for $28 billion. Salesforce CEO Marc Benioff has been praising Salesforce Data Cloud as an incredible new product. It was taken private in 2015 for about $5.3 Why we care.

CRM 108

CRM Management Customer Marketing Strategy 108

Search Engine Land

OCTOBER 1, 2024

March 2022 : They launched product grids that show products directly. January 2024: Now, they show five product grid results instead of four. September 2024: They began to integrate product results in AI Overviews. If these products aren’t what they want, they refine the search by selecting specific features.

Retail 124

Retail eCommerce SEO Price 124

Martech

MAY 1, 2024

“We route visitors and potential sales leads to relevant conversation tracts, based on intent scoring, persona identification and product interest,” said Hansen. Expanding conversational AI Iron Mountain has taken a deliberate approach to expanding conversational AI capabilities since the initial implementation with Eloqua in 2021. “We

Customer Journey 121

Customer Journey Marketing Automation Platform CRM User-Generated 121

Search Engine Land

MARCH 5, 2024

Elizabeth Tucker, Director of Product, Search at Google, told Search Engine Land that the update will help reduce unhelpful content in Google Search by 40%. The November 2021 core update The July 2021 core update. The June 2021 core update , which was slow to roll out but a big one.

User-Generated 145

User-Generated SEO Advertising Advertisers 145

Martech

OCTOBER 24, 2023

Q3 2023 witnessed a significant decrease in new product announcements, with only 65 new offerings introduced during the quarter, according to CabinetM’s Q3 2023 MarTech Innovation Report. Over the last three quarters, CabinetM has closely monitored generative AI products and other AI-related categories. Investment shifts.

New Technology 124

New Technology Analytics Product Marketing 124

Hubspot Marketing

FEBRUARY 27, 2023

70% of shopping enthusiasts turn to Instagram for product discovery. In a 2021 report, the higher education industry currently has the highest engagement rate of any other industry per post on Instagram, at 3.19%. 130 million Instagram accounts tap on a shopping post to learn more about products every month. Source ) 35.

Gen Z 145

Gen Z User-Generated Millennials Marketing Plan 145

Martech

APRIL 24, 2024

HubSpot has relaunched Content Hub with a batch of new genAI-powered features as part of its biannual Spotlight product showcase. We spoke with Nicholas Holland, HubSpot VP of product and GM of Marketing Hub and CMS Hub about the announcement. The new Content Hub offers: AI Content Creation including both text and images.

Whitepaper 132

Whitepaper Manufacturing eBook Health 132

Hubspot Marketing

OCTOBER 12, 2022

About this Data: These insights are based on data aggregated from 130,000+ HubSpot customers globally between July 2021 and September 2022. In Q3 2022, web traffic was down 7% compared to Q2 2022 and 10% compared to Q3 2021 (sample size = 142,308). Web Traffic and Conversions. Most industries are seeing a web traffic decrease.

Manufacturing 144

Manufacturing Health B2C Transform 144

Hubspot Marketing

SEPTEMBER 16, 2022

Nowadays, when I want to search for something – whether it’s a product, a recommendation, or a review, I go right to TikTok. In the future, TikTok and other social platforms may take the lead in product and content discovery as they prioritize visual content if traditional search engines fail to keep up with consumer needs.

Gen Z 145

Gen Z Product Place Social Media Marketing 145

Martech

JANUARY 31, 2024

In 2023, martech funding and industry activity significantly dwindled, marked by fewer product launches, feature updates and M&A deals compared to previous years. There were 354 new product announcements, down 6% from 2022’s 376 new products. billion in 2021 to $28.4 Investment shifts. billion in 2023. billion.

New Technology 105

New Technology Product Marketing Marketers 105