Martech

JANUARY 27, 2022

Connected TV is giving social media marketers a new channel to consider as big names like Facebook and TikTok are now appearing in apps on smart TVs. But even though CTV extends the reach of their campaigns, marketing via TV-based social media apps calls for a new strategy.

Social Media Marketing 101

Social Media Marketing Entertainment Marketers Marketing 101

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. How to use social media marketing for retail to get more sales.

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Hootsuite

OCTOBER 8, 2020

Tracking essential Snapchat user stats, familiarizing yourself with the most up-to-date Snapchat business statistics, and learning interesting facts about the social media platform can take your social media marketing strategy to the next level. Snapchat is expecting to reach this by 2021. Let’s get started.

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Social Media Marketing Gen Z Millennials Marketers 145

SmartBrief - Marketing

JULY 11, 2023

Authentic social media marketing strategies are about more than just gaining followers and likes; it’s about fostering a genuine connection with audiences and giving a real-life experience. “On each platform, we’re able to activate in highly creative and irreverent ways, engaging authenticity with our fans.”

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Social Media Marketing Gen Z Customer loyalty User-Generated 52

Zumvu

AUGUST 10, 2021

Are you trying to fine-tune your social media marketing plan for 2021? The social media space is always evolving and more competitive than ever before.

Social Media Marketing 52

Social Media Marketing Marketing Plan Marketers Marketing 52

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Why use social media for B2B marketing. Just look at Adobe.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketers 98

Sprout Social

DECEMBER 14, 2020

Over the last nine months, social media leaders have dealt with a global pandemic, natural disasters, social uprisings and a contentious general election. With people spending more time on social media because they’re stuck at home, social teams are also under pressure to be always on. — jayde i.

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Social Media Marketing Acquisition Marketing Management Entertainment 142

Bannerflow

FEBRUARY 23, 2021

The new marketing trends emerging for 2021 are evolving to align with the imposed adjustments of the ongoing COVID-19 pandemic. Life has transformed from handshakes and hugs to virtual greetings and social engagement through a laptop screen. What 2021 marketing trends will we be discussing? In-house marketing.

Market Trends 97

Market Trends Transform Logistics Marketers 97

Hootsuite

JUNE 16, 2021

During Instagram’s Creator Week in June 2021, Instagram chief Adam Mosseri suggested that posting 2 feed posts per week and 2 Stories per day is ideal for building a following on the app. — Hootsuite (@hootsuite) June 10, 2021. Here’s the full list of 2021 LinkedIn statistics (and LinkedIn demographics , too. Get Started.

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User-Generated Social Media Marketing Place Management 145

Econsultancy

DECEMBER 21, 2021

From Facebook rebranding as Meta, to TikTok reaching one billion monthly users – 2021 was a mammoth year in the world of social media. But how will social evolve in 2022? The post Social media marketing in 2022: What do the experts predict? appeared first on Econsultancy.

Social Media Marketing 52

Social Media Marketing Marketers Marketing 52

Hootsuite

SEPTEMBER 13, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Is there a best time to post on TikTok?

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Analytics Social Media Marketing Place Management 143

Hootsuite

MAY 25, 2021

Organic reach is pretty hard to find for brands in 2021, with the rare exception of social media holidays. Who makes social media holidays up? Some days are the byproducts of marketing campaigns. 2021 social media holiday calendar. — WWF (@WWF) March 3, 2021.

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Food Health Law Non-Profit 145

Marketing Insider Group

DECEMBER 29, 2020

Despite the turmoil, many businesses remain optimistic heading into 2021. We expect that number will only increase in 2021. We’ve compiled 11 crucial digital marketing trends for your businesses to follow as we step into 2021. Top B2B Digital Marketing Trends for 2021. Authentic Human Connection.

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Hootsuite

DECEMBER 9, 2020

Social media hit historical highs in the CMO budget this year. In fact, spending on social media marketing spiked by 74% to reach 23% of marketing budgets according to The CMO Survey , and marketers anticipate spending will remain close to this new high level as we enter the new year.

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Sprout Social

JANUARY 26, 2021

So instead of trying to anticipate the next big thing for 2021, we’re going in the opposite direction and sharing what not to do on social media based on what we learned in 2020. From taking a stand on current events to embracing the rise of TikTok, here are six things to keep in mind when executing your 2021 social strategy.

Entertainment 143

Entertainment eCommerce Digital Marketing Social Media Marketing 143

Hootsuite

APRIL 29, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Line is a Japanese social media app. In March 2021, Line merged with SoftBank’s affiliate Yahoo! Source: Line Business Guide 2021. What is the Line app? Website link.

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Branding User-Generated Promotion Food 131

Econsultancy

DECEMBER 6, 2021

Global ad spend on Facebook and Instagram grew 43% year-on-year in Q3 2021. Global ad spend across Facebook and Instagram is soaring in the wake of the pandemic, according to new data found in Emplifi’s State of Social Media and CX Q3 2021 report. Social CPM grew 41% year-on-year in Q2 2021.

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54

Sprout Social

MAY 2, 2018

By 2021 the dental industry is projected to be worth around $36.8 But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Why Does Social Media Marketing Matter For Dentists?

Social Media Marketing 111

Social Media Marketing Marketers Marketing Non-Profit 111

Hootsuite

OCTOBER 21, 2021

Here’s how to master the fine art of the TikTok hashtag to ensure your TikTok marketing strategy will make a splash in the thrashing white-water rapids of today’s hottest social network. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021.

Food 145

Food User-Generated Fashion Promotion 145

Rock Content

FEBRUARY 1, 2021

While it’s always nice to have a large follower count, engagement is the social media marketing metric you should pay attention to in 2021 and beyond. For years, social media marketing strategies have largely been centered around growing the audience of your social media channels as much as possible.

Entertainment 80

Entertainment Social Media Marketing User-Generated Promotion 80

Hootsuite

AUGUST 5, 2021

Affiliate marketing is one of the most common ways to make money on Instagram. As of 2021, Instagram influencers generally make 5-30% commission in affiliate marketing contracts, with bigger influencers starting in the 8-12% range. Types of Instagram influencers. Save time and get results. Try it for Free.

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Price Affiliate Marketing Food Influencer Marketing 145

Bannerflow

MARCH 11, 2021

Ensuring employees have the skills needed for marketing in 2021 – and can tap into the power of tech – is a recipe for success. Ongoing training and skills refreshers are also key for keeping up with evolving aspects of marketing. Plus, we consider whether in-house marketing could be just what you need.

Transform 98

Transform Marketers Marketing Advertising 98

Neil Patel

JANUARY 26, 2021

If you’re looking to grow your small business in 2021 and beyond, you need to organize every aspect of your company. Here’s how to stay organized in 2021 and beyond. Plan Your Small Business’s Social Media Campaigns in Advance. Organize Your Small Business Office Space and Storage. Conclusion.

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Finance Management Energy Place 144

Hootsuite

JULY 29, 2021

Easily manage all your social media in one place and save time with Hootsuite. The post 38 of the Best Free Stock Photo Websites for 2021 appeared first on Social Media Marketing & Management Dashboard. Get Started. Try it for Free.

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Law Food Retail Place 145

Hubspot Marketing

OCTOBER 27, 2023

Social Commerce Stats for 2023 General Social Commerce Stats Social Commerce Stats by Demographic Social Commerce Purchasing Stats Social Commerce Stats by Platform Social Commerce Stats for Business General Social Commerce Stats 27% of consumers prefer to discover new products through social media over any other channel.

Gen Z 122

Gen Z Millennials eCommerce Social Media Marketing 122

Hootsuite

DECEMBER 10, 2020

Use Hootsuite to schedule posts on all the major social networks, monitor relevant conversations, and track your engagement—all from the same dashboard. The post 8 Important Social Media Integration Strategies to Implement in 2021 appeared first on Social Media Marketing & Management Dashboard.

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User-Generated Promotion Social Media Marketing Place 145

Sprout Social

DECEMBER 9, 2020

But agencies also learned plenty about themselves and their clients, and are taking those lessons with them into 2021. From doubling down on client satisfaction to creating flexible packages to championing social as a service, agencies that embrace change are poised for growth in the year to come. . Because that is what we do best.

Price 105

Price PR Education Analytics 105

Hootsuite

AUGUST 30, 2021

The post 7 Best Customer Service Software Solutions for 2021 appeared first on Social Media Marketing & Management Dashboard. Never miss a message, improve customer satisfaction, and save time. See it in action.

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Customer CRM Management Communications 132

Hootsuite

OCTOBER 27, 2021

Easily manage your Facebook page (+ other social media accounts) and save time with Hootsuite. The post How to Get Verified on Facebook in 2021: A Step by Step Guide appeared first on Social Media Marketing & Management Dashboard. Schedule, engage, analyze, perform. Try it for Free.

User-Generated 145

User-Generated Social Media Marketing Management Branding 145

Hootsuite

APRIL 7, 2021

Take the guesswork out of when to post on social media using Hootsuite’s Best Time to Publish feature. The post The Best Time to Post on Instagram in 2021, According to Experts appeared first on Social Media Marketing & Management Dashboard. Try it for Free.

Gen Z 145

Gen Z Analytics Social Media Marketing Marketing Strategy 145

Sprout Social

FEBRUARY 8, 2021

Instagram-specific reporting can help build social’s partnerships with these teams and ultimately lead to better performance for everyone. Social media marketers can use Sprout’s Instagram Business Profiles Report to pinpoint unique ways to connect with their growing audience on this key network.

Finance 136

Finance Gen Z User-Generated Analytics 136

Marketing Blogo

JUNE 19, 2022

Originally posted on September 12, 2021 @ 8:51 pmSocial media marketing also know Social marketing is an effective way to grow businesses of all kind – small, medium and big, and to drive in prospects and customers.

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Social Media Marketing Marketers Marketing Customer 52

Sprout Social

JANUARY 19, 2021

Social listening provides real-time insights into consumers’ feelings, wants and needs in a way that no other marketing platform does. And in these “unprecedented times,” these customer insights are critical not only for marketing, but for business strategy across the organization.

Health 101

Health Key Performance Indicator Analytics Industry Insights 101

Girl Power Marketing

DECEMBER 9, 2020

Ecommerce requires specific digital marketing strategies to achieve the best results, some of which have been in use for quite a while, including SEO, product reviews, content marketing, social media marketing, and influencer marketing. This won’t be enough as we move into 2021, however.

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eCommerce Shoppers Social Media Marketing Food 52

Hubspot Marketing

SEPTEMBER 19, 2022

On top of that, Gen X and Baby Boomers rank Facebook as their favorite social media app and their most visited app. If you're looking to target older demographics with social media marketing, Facebook is your best bet. Year-over-year, hours streamed on the platform declined 16% from 2021 to 2022.

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Gen Z Millennials Social Media Marketing User-Generated 138

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. 79% of marketers post video on Facebook.

Social Media Marketing 144

Social Media Marketing Marketers Marketing B2C 144

Jeff Bullas

DECEMBER 2, 2022

A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. I have read it from cover to cover and it provides tips and tactics that you can apply to your social media marketing strategy. YouTube is the second biggest search engine after Google.

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Transform Social Media Marketing Entertainment Advertising 261