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How Generative AI Tools Like ChatGPT Are Transforming Digital Marketing

Calvyn Lee Blog

The launch of ChatGPT by OpenAI in late 2022 has sparked tremendous interest in artificial intelligence (AI) and how generative AI tools can be used for content creation and other marketing applications. Most rate themselves at just Level 1 or Level 2 when evaluating their digital marketing sophistication.

Transform 130
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Marketers Spend on New Technologies While Battling Usage and Impact Challenges

The CMO Survey

The 32 nd edition of The CMO Survey examines reoccurring questions related to marketing spending and performance, marketing leadership, and marketing jobs. In addition, managing marketing technology, generative AI, growth, and sustainability are special topics covered in this edition. in Fall 2023.

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Is the CDP category being shrunk by acquisitions?: Monday’s Daily Brief

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and how many more independent CDPs will be gobbled up? This also has an impact on when testing is estimated to end, pushing that back from the end of Q2 to the end of Q3 2022.

CRM 100
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Search Engine Land Awards 2022: Complete finalists list

Search Engine Land

NP Digital leads the way in the 2022 Search Engine Land Awards – the U.S. Meanwhile, 10 agencies are Search Engine Land Awards finalists two times (AEK Media, Amsive Digital, DAC, GA Agency, Megantic, Milestone Marketing, SEMbyotic, Thrive Digital, VMLY&R, Wpromote). Congrats to both agencies!

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The Best Inbound Marketing Agencies of 2023

Hubspot Marketing

Social Media Marketing Social media marketing isn’t just about pushing content out to customers. Top digital marketing and inbound agencies help with strategies for generating leads through social media content, boosting conversions, and creating an excellent customer experience. It’s also about engaging with them.

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4 Marketing Threats and 17 Ways to Overcome Them

DIY Marketers

A performance marketing agency relies on data, and the inability to track performance can quickly render a marketing campaign ineffective. Leaving Facebook for SEO Marketing. Madhurima Halder , Content Manager, Recruit CRM. Google’s May 2022 Core Update Demanded Website Updates and Reboot.

Marketing 108
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How Michelob ULTRA, PepsiCo and Rakuten are approaching the Super Bowl this year

Martech

Brands advertising around the game this year are adapting to changes in media consumption and shopping with new digital partnerships and campaign strategies. Digital agency Adtaxi, a digital marketing agency, projects that the number of streaming viewers will surpass those watching the Super Bowl on broadcast and cable. “It