Martech

JUNE 14, 2022

As part of our Salary and Career Survey , we interviewed people about their experiences in marketing. She’s director of CRM at Greater Good and has worked in marketing for more than a decade. I’m in the middle of looking for a new technology platform right now, so those are the ones driving me up the wall.

Marketing Automation Platform 94

Marketing Automation Platform CRM Retail New Technology 94

Martech

JANUARY 3, 2022

Applying the results to his earlier model, Brinker mapped the functions to each archetype within the marketing organization: Read next: 6 key marketing operations predictions for 2022. Martech teams devote most of their time to automation, campaign management tools. Snapshot: Marketing automation.

Transform 122

Transform Marketing Automation Platform CMO Marketing 122

Martech

JANUARY 13, 2022

Marketo is perhaps one of the best-known marketing automation platforms for marketers. Since then it has been integrated into San Jose, California-based Abobe’s suite of marketing software. That includes: Multi-attribute lead scoring across sales and marketing touches. Click here to download!

Marketing Automation Platform 124

Marketing Automation Platform CRM Direct Mail Price 124