Martech

OCTOBER 18, 2024

Companies can showcase products and services, generate leads, build brand awareness and establish “thought leadership” within their industry. Demographics and usage According to LinkedIn : It has more than 830 million users worldwide. The United States has the most LinkedIn users at over 180 million. billion by 2027.

User-Generated 139

User-Generated Thought Leadership Promotion Analytics 139

Hubspot Marketing

AUGUST 28, 2024

Generate Schema Tags The next four use cases come from Sylvain Charbit , the senior marketing manager on HubSpot’s tech SEO team. He discusses using AI to generate schema tags, conduct log file analysis, and more. There are a few ways to use AI for technical SEO, the most common one being to generate Schema tags,” says Charbit.

SEO 133

SEO User-Generated Communications Management 133

Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. For example, different generative AI models can understand coding, visual, scientific, and human languages. How Generative AI Works Gen AI uses libraries of existing material to produce original content. Heres how the process works.

Transform 111

Transform User-Generated Manufacturing eCommerce 111

Sprout Social

SEPTEMBER 17, 2024

In a 2022 report, it was found that 78% of consumers in the UK have upped their social media usage in the past year. According to the 2022 Sprout Social Index , the top social media platforms in the UK are Facebook (56%), Instagram (55%) and YouTube (50%). The importance of social media in UK retail has only grown.

Retail 122

Retail Shoppers User-Generated Customer Journey 122

Martech

MARCH 17, 2025

Adobes first report on traffic from generative AI interfaces found a surge in traffic to U.S. 31, 2024, traffic from generative AI sources increased by 1,300% compared to the year prior (up 1,950% YoY on Cyber Monday). In February 2025, traffic from generative AI sources increased by 1,200% compared to July 2024. Between Nov.

Retail 93

Retail B2C User-Generated Food 93

Martech

NOVEMBER 13, 2024

The current landscape of AI in marketing: Point solutions and AI augmentation Shortly after ChatGPT’s release in November 2022, those magic “AI buttons” started appearing across our software. But its AI functions remain point solutions, offering AI-generated content, customer service agents and reporting.

Transform 127

Transform Marketers Marketing Inbound Marketing 127

Martech

JULY 24, 2024

In 2022, American Eagle drafted her to join them in the metaverse.) P&G brands will be leveraging social media to generate organic content by athletes and their fans throughout the Olympics, according to SponsorUnited. Marketers should think about how deeply they engage sports fans to generate these customer insights.

Gen Z 118

Gen Z Fashion Entertainment Marketers 118

Sprout Social

OCTOBER 31, 2022

. — Oklahoma Department of Wildlife Conservation (@OKWildlifeDept) October 10, 2022. — sam (@gwsafetynet) October 13, 2022.and The 5 best memes about social media we’ve seen in 2022. — Lé-terror-boxd (@letterboxd) July 20, 2022. davejorgenson) September 2, 2022. check your kids halloween candy.

Social Media Marketing 142

Social Media Marketing User-Generated Management Branding 142

Hootsuite

OCTOBER 11, 2022

With @mentions, the social user is usually trying to get your brand’s attention. — Kent Stones (@KentStones) September 29, 2022. — Qashif Effendi (@Learnandshare) September 29, 2022. That not only helps satisfy the customer who mentioned your brand — it also shows other social users that you take requests seriously.

User-Generated 145

User-Generated Branding Social Media Marketing Customer 145

Jeff Bullas

JANUARY 12, 2023

Open AI’s latest technology tool, ChatGPT was released on November 29, 2022. In just one week one million users registered with the platform. GPT stands for “Generative Pre-training Transformer.” Why it matters. I’ve been experimenting with the platform and have been both excited and disturbed.

Transform 274

Transform Non-Profit User-Generated Communications 274

Jeff Bullas

FEBRUARY 13, 2023

ChatGPT, a generative A.I. In just two months, it has amassed 100 million active users , making it the fastest-growing consumer platform in history. We will look back on November 2022 as the moment when A.I. was granted a user-friendly interface ( the initiation ), making it accessible for the humble masses to play and have fun.

Digital Marketing 280

Digital Marketing Transform User-Generated Analytics 280

Buffer Marketing

OCTOBER 29, 2024

As Instagram focuses more on diverse forms of content beyond images, understanding which post types generate the highest engagement becomes crucial. Engagement-heavy posts are more likely to appear at the top of your followers' feeds because Instagram wants to show users content they are most likely to interact with.

User-Generated 127

User-Generated Analytics Finance Education 127

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. 89 per user/month billed annually (or $99 month-to-month). 149 per user/month billed annually (or $169 month-to-month). 249 per user/month billed annually (or $279 month-to-month).

Management 143

Management Transform Price CRM 143

Hubspot Marketing

NOVEMBER 4, 2022

Below are nine Black Friday marketing ideas you should consider for 2022. To do this, connect your online store with platforms like Facebook, Instagram, and YouTube — which all provide avenues for users to make purchases. To stay competitive, your company must prepare a marketing strategy to boost revenue and delight customers.

Marketing Strategy 145

Marketing Strategy Shoppers Marketers Marketing 145

Hootsuite

JANUARY 15, 2025

Plus, they help us understand LinkedIn’s impact on businesses and organizations that use the platform for marketing, lead generation, hiring, and more. LinkedIn is available in 36 languages This allows many global users to access the network in their native language. of LinkedIn users identify as men and 43.6%

User-Generated 111

User-Generated Education Real Estate Transform 111

Sprout Social

JANUARY 27, 2025

In a 2022 report, it was found that 78% of consumers in the UK have upped their social media engagement over the past year. According to the 2022 Sprout Social Index , the top social media platforms in the UK are Facebook (56%), Instagram (55%) and YouTube (50%). The significance of social media in the retail sphere has only amplified.

Retail 85

Retail Shoppers User-Generated Customer Journey 85

Buffer Marketing

NOVEMBER 4, 2024

Of course, it isn’t only about the total number of users on the host of social media apps out there. Mastodon The top 23 social media apps and platforms for 2024 This list is ranked by the latest data on monthly active users (MAUs)*. This means roughly  37 percent  of the world’s population are Facebook users.

Branding 121

Branding Social Media Marketing User-Generated Advertisers 121

Buffer Marketing

SEPTEMBER 16, 2024

The social network currently has a staggering 3 billion active users — so almost a third of the world population has a Facebook account they use regularly.    We also see more consistent higher engagement slots on Facebook on Friday as users start to slow down at work ahead of the weekend.  

User-Generated 116

User-Generated Analytics Social Media Marketing Place 116

Jeff Bullas

FEBRUARY 1, 2023

The platform generated over $2.84 In 2020, Uber generated $14.1 Today, Airbnb has over 7 million listings in over 220 countries and territories, and it generated over $3 billion in revenue in 2020. Dropbox Dropbox is a cloud storage and file-sharing service that allows users to store and share files online.

Food 278

Food User-Generated Shoppers Retail 278

Hubspot Marketing

DECEMBER 6, 2022

With more than 2 billion monthly users , YouTube can help businesses reach a huge audience. Their main goal tends to be featuring different products in order to directly generate sales, but they can also be used for different lead generation or brand awareness campaigns. Wondering how you should format your ads? Image Source.

Advertising 143

Advertising Advertisers Millennials User-Generated 143

Hootsuite

JUNE 20, 2022

billion active monthly users (that’s 36.8% And since the average user spends 19.6 Fill out all the details to set audience expectations and encourage users to like your Page. After all, more than 99% of Facebook users have accounts on other social media platforms. Find user-generated content (UGC).

User-Generated 145

User-Generated Shoppers Promotion Management 145

Backlinko

APRIL 7, 2025

First launched in 2022, Googles helpful content update was designed to reward people-first content while filtering out pages created primarily for search engines. Add personal stories and examples (real ones not AI-generated). And generated 31.5K Its content written for people not search engines. And what to fix if theyre not.)

User-Generated 95

User-Generated Health SEO Finance 95

Hubspot Marketing

JULY 26, 2022

All of these forms of content are meant to provide useful and relevant information that delights users and attracts them to your brand. To help you use content marketing to your company's advantage, here are some of my favorite content marketing examples of 2022. Spotify Wrapped Playlists. Image Source. DuoLingo's TiKTok. foryoupage.

Content Marketing 145

Content Marketing Marketers Marketing User-Generated 145

Backlinko

AUGUST 22, 2024

From physical products to hotels and restaurants, customers increasingly rely on user-generated content to make informed decisions. of internet users aged 16 to 64 claim to use online reviews as a primary source of information for brand research, which is more than product or brand websites (33.3%) or price comparison sites (26.8%).

User-Generated 97

User-Generated Price Branding Customer 97

Hootsuite

FEBRUARY 27, 2025

Read on for the YouTube user, usage, and business stats you need to know to hit the ground running (and get that camera rolling). users, YouTube is the most popular social media platform, beating out Facebook, Instagram, Pinterest, and even TikTok. YouTube user statistics Wondering what YouTubes user base looks like?

Gen Z 98

Gen Z User-Generated Marketers Marketing 98

Jeff Bullas

FEBRUARY 27, 2023

It revealed a new creative digital marketing tactic that turned my old ideas of lead generation on its head. text generators change the rules of engagement. Content Marketing has entered a new phase with AI text generators The emergence of AI text generators is poised to disrupt traditional practices and paradigms.

Content Marketing 219

Content Marketing Inbound Marketing Outbound Marketing User-Generated 219

Hubspot Marketing

NOVEMBER 16, 2022

This means that you can then directly attribute social posts to user actions on your website. Measuring the impact of your Instagram campaigns on lead generation becomes easy. What Users Say. What Users Say. “It This feature allows users to leverage automation to scale the creation of visual ad assets.

User-Generated 137

User-Generated Price Analytics Marketers 137

Jeff Bullas

JANUARY 29, 2023

By the end of 2022, it was estimated there are 5.3 billion users of the internet, it also hosts 1.8 billion active users in 2022 and revenue of $8.6 But it didn’t become generally usable until the first web browser (invented by Tim Berners Lee in 1990 and called the “ WorldWideWeb ”), gave the internet a friendly face.

Entertainment 217

Entertainment User-Generated Communications Management 217

Hubspot Marketing

FEBRUARY 27, 2023

There's a whole lot of research out there about Instagram — everything from the demographics of its users and its reach, to how negative space affects the performance of your posts (hint, hint: #68). billion users by 2025. The Instagram app has over 78 million monthly active users. minutes a day on Instagram in 2022.

Gen Z 145

Gen Z User-Generated Millennials Marketing Plan 145

Martech

MARCH 27, 2025

The impact and importance of unstructured data management is going to be my theme in 2025 because I believe generative AI will make this a pressing challenge. A frequently cited study by IDC and Box conducted in 2022 found 90% of the data generated by organizations is unstructured. How big is the unstructured data problem?

CRM 94

CRM Transform Whitepaper User-Generated 94

Buffer Marketing

FEBRUARY 6, 2025

TikTok has a massive user base of over 1.69 monthly active users — and the number of Americans using TikTok weekly has quadrupled since 2021. The social media site isn’t limited to younger users anymore. TikTok report showed weekly TikTok users aged between 35-44 have only grown since 2022.

SEO 110

SEO Real Estate User-Generated Promotion 110

Sprout Social

NOVEMBER 25, 2024

These short-form vertical videos generate more impressions and comments than any other format. How to schedule Instagram Reels from the Instagram app Third-party scheduling tools for Instagram have been around for a while, but the app itself did not support native scheduling until the end of 2022. during a partnership).

User-Generated 104

User-Generated Analytics Management Place 104

Hubspot Marketing

SEPTEMBER 26, 2022

It's yet another way to collaborate with other TikTokers, leverage user-generated content , and expand your reach. When one user put the Puma logo on top of a steaming cup of coffee, the brand decided to join the action by "stitching" the original video and attempting to recreate it. Stitch top-performing or relevant videos.

Real Estate 139

Real Estate User-Generated Food CRM 139

Hubspot Marketing

OCTOBER 14, 2024

For “Retention,” I’d engage users with regular tips or updates to keep them coming back. To drive “Revenue,” I’d optimize upsell offers at key points in the user journey. At this stage, it’s crucial to fine-tune your product to keep users engaged and reduce churn. How to Use It Trigger: This is where the user journey begins.

Price 117

Price Marketers Marketing User-Generated 117

Jeff Bullas

DECEMBER 19, 2022

billion by the end of 2022. Pricing starts at $119 a month when paid annually and with a 14 day free trial and includes the following features: 3 products 3 funnels Unlimited landing pages Unlimited marketing emails 10,000 contacts 1,000 customers 1 website 1 admin user. #2 during the forecast period, 2022–2030. Why it matters.

Transform 226

Transform Education Price eBook 226

Sprout Social

FEBRUARY 28, 2023

We will provide statistics and data from trusted sources, including the Sprout Social Index™, Social Media Trends for 2022 & Beyond. As of January 2022, 57.2% of users were male and 42.8% The numbers of users are skewed slightly higher to male in the United States, at 58%. of LinkedIn users while only 2.9%

Gen Z 145

Gen Z Thought Leadership User-Generated Millennials 145

Hubspot Marketing

JULY 29, 2022

In this post, discover expert insight and tips from HubSpot’s Nonprofit Marketing Trends Report for 2022 that will help you build the brand awareness you’re looking for. Nonprofit Trends to Watch in 2022. Championing user-generated content. Personalized and segmented campaigns to generate donations.

Market Trends 142

Market Trends Gen Z Non-Profit User-Generated 142