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Top 5 search marketing trends and 3 must-haves for 2023

Search Engine Land

After reviewing search queries, consumer and search insights, and the biggest releases of 2022, below are five key trends and the three must-haves to consider for a successful 2023. Trend 1: Multisearch – helping you search outside the box . Trend 5: Influencer marketing and expert community building.

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3 Email Marketing Trends You Can’t Afford to Skip in 2023

Spiralytics

The Ultimate Email Marketing Trends in 2023. Trend 1: Content! Earlier marketers used to track open rates by collecting users’ information using invisible pixels. But that changed in 2022 when Apple’s MPP (Mail Privacy Protection) update altered the course of the email marketing industry forever.

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Search Engine Rewind: What We Learned In 2022 and Where SEO Is Going in 2023

Neil Patel

Digital marketers need to pivot and think about ways to build their brand presence across all platforms, not just traditional search engines. SEO and content are still worthwhile investments, but newer opportunities such as influencer marketing and digital PR should also be part of the plan. What 2022 trends worked for you?

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Top 12 Digital Marketing Trends in 2023 You Should Know

Digital Marketer

It tells you that influencer marketing is an essential part of digital marketing today. Influencers can help create buzz around a product or service on different social media platforms, attract more people to your website, and drive conversions. Remember, these trends will not be the same for all businesses.