Remove 2023 Remove Acquisition Marketing Remove Email Marketing
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Marketing Metrics Demystified: How to Track Your Marketing Without Going Crazy

DIY Marketers

So, no matter what marketing channel you’re measuring, you want to pay attention to how well you capture attention and drive engagement and action. Email marketing is one of the most popular marketing channels for direct marketing focus on: open rates, click rates, and conversion rates.

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

And so you run into, you know, a tricky problem where marketers, especially, you know, it’s 2023, the environment we’re in today, are being asked to kind of radically prioritize what their tech stack looks like and what’s in there. And then we jump over to a new email marketing system that does all the email marketing.

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

And so you run into, you know, a tricky problem where marketers, especially, you know, it’s 2023, the environment we’re in today, are being asked to kind of radically prioritize what their tech stack looks like and what’s in there. And then we jump over to a new email marketing system that does all the email marketing.