Remove 2023 Remove Acquisition Marketing Remove Place
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How the Potential Recession is Already Impacting Hiring Plans in Marketing [New Data]

Hubspot Marketing

According to our 2023 Marketing Strategy Report, 48% of global marketers say the potential for an economic downturn or recession has affected their company’s hiring plans in 2022. The report also suggests that this impact will continue into 2023. How the Recession Will Impact Hiring in 2023. How exactly?

eCommerce 126
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Server-side measurement: What is it really good for?

Martech

When a third-party cookie is created, it is accessible by the party that placed it on all the websites you visit. Tech giants to decide you are in a certain profile, enabling targeted upper-funnel acquisition marketing. It will most likely be in 2023, according to various reports. So, are we back to square one?

Analytics 112
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Marketing Metrics Demystified: How to Track Your Marketing Without Going Crazy

DIY Marketers

That evaluation experience stays with you, creates a sense of anxiety, and, even when you’re done with getting report cards, some other evaluation is there to take their place. Plus, you can use CPA to compare the efficiency of different marketing channels and make data-driven decisions about where to allocate your budget.

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

And so you run into, you know, a tricky problem where marketers, especially, you know, it’s 2023, the environment we’re in today, are being asked to kind of radically prioritize what their tech stack looks like and what’s in there. So we’re pretty excited that we’re at that place.

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

And so you run into, you know, a tricky problem where marketers, especially, you know, it’s 2023, the environment we’re in today, are being asked to kind of radically prioritize what their tech stack looks like and what’s in there. So we’re pretty excited that we’re at that place.