Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

Analytics 114

Analytics Price Place Management 114

Jeff Bullas

FEBRUARY 9, 2023

Some popular bot services for back end automation include Instagram schedulers, auto-posting services, hashtag generators as well as Instagram analytics. Organic Instagram Growth Services Organic Instagram growth services work in your place to grow your real Instagram followers through interactions.

User-Generated 308

User-Generated Management Price Promotion 308

Buffer Marketing

SEPTEMBER 17, 2024

After digging into millions of posts sent through Buffer in 2023, we’ve pinpointed the best time to post on all major  social platforms  for maximum engagement.  tied for third place.    Discovering the best time and the best day to post on LinkedIn was particularly fascinating.

Analytics 131

Analytics Social Media Marketing Place Branding 131

Welcome Software

FEBRUARY 25, 2025

Whether you caught our recent deep dive into warehouse native analytics, missed parts of it, or couldn't make it at all – no worries! Without warehouse-native analytics, you'd miss half the story of how your digital experiments impact real-world behavior. We've got the good stuff right here. not so yay!) ” 2. .

Analytics 52

Analytics Management Product Place 52

Hootsuite

APRIL 9, 2025

billion daily active users across their core apps (Facebook, Instagram, Facebook Messenger, and WhatsApp) a 5% increase vs. 2023. regularly get their news from the platform In 2020, only 22% of TikTok users consumed news content, jumping to 43% in 2023, and now 52% in 2024. impressions in 2023 and 2121.13 Source: Statista 14.

Gen Z 111

Gen Z Social Media Marketing Millennials User-Generated 111

Buffer Marketing

NOVEMBER 4, 2024

  WhatsApp Business reported  having over 200 million monthly active users in June 2023. billion MAU As a visual social networking platform,  Instagram  is the place for showcasing your products or services with photos or videos. Instagram 2.04 Reddit 430 million MAU With roughly 1.7

Branding 121

Branding Social Media Marketing User-Generated Advertisers 121

Hootsuite

SEPTEMBER 25, 2023

1 Analytics Tool for Growth Beautiful reports. Start free 30-day trial Average engagement rates (September 2023) Below, you’ll find the latest average engagement rates ( per post ), broken down by industry and social network. engagement rate calculator you can use to quickly double-check your own performance stats. #1 Clear data.

Real Estate 145

Real Estate Food Entertainment Analytics 145

illumin

JANUARY 14, 2025

According to a 2023 McKinsey study , 88% of marketing professionals believe AI will fundamentally change how advertising works. Example : In 2023, Coca-Cola used an AI-powered system to tailor its advertisements to different regions, adjusting creative elements like language, design, and messaging in real-time based on audience data.

Gen Z 101

Gen Z Advertising Advertisers Retail 101

Unbounce

JANUARY 6, 2025

Step 8: Double-check that you have the proper analytics tracking in place Set up analytics to monitor the performance of each page in your funnel. If you’re using Unbounce , you’ll have built-in analytics around page visitors and conversion rates, and you can integrate your pages with Google Analytics natively.

Price 111

Price User-Generated Copywriting Analytics 111

Search Engine Land

JULY 29, 2024

Data insights and analytics: Both use data insights and analytics to refine strategies, understand user behavior and market trends and optimize content performance. As AI becomes a bigger part of our daily lives, these platforms are becoming the go-to place for people to find information.

Transform 131

Transform User-Generated SEO Law 131

Martech

NOVEMBER 21, 2022

For marketers involved in Google Analytics, measuring events, campaigns and conversions in the interface will sound familiar. The “Admin” screen is usually frequented by analytics practitioners and those implementing data collection, but there are marketing benefits to getting familiar with the features available. .

Analytics 134

Analytics Marketing Marketers Customer 134

Hootsuite

OCTOBER 18, 2024

billion visits in 2023, making it one of the most popular websites in the world. Here are 9 tips to get started with this often weird and wacky place. Reddit posts can tell you what your target audience wants most, why past customers stopped using your product, and what made people buy from you in the first place.

Marketing 98

Marketing Marketers Promotion User-Generated 98

Martech

JUNE 1, 2022

With Universal Analytics sunsetting and the rise of what’s being called Google Analytics 4 in its place, digital marketing analytics can be a confusing place, so let’s make things clear… and know that I even got some input from Google digital marketing evangelist Avinash Kaushik too! Be prepared.

Analytics 127

Analytics Marketing Marketers User-Generated 127

Hootsuite

APRIL 17, 2023

1 Analytics Tool for Growth Beautiful reports. If you turn on Twitter’s native analytics, you can see your total impressions over the last 7 days, 28 days, or in a specific month. YouTube YouTube Analytics doesn’t offer a Reach metric. Clear data. Actionable insights to help you grow faster.

Analytics 145

Analytics Social Media Marketing Place Branding 145

Sprout Social

FEBRUARY 28, 2023

Meta might be home to the biggest social networks in the world but when it comes to professionals and business marketing LinkedIn is the place to be. These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. Let’s dive in. Use hashtags.

Gen Z 145

Gen Z Thought Leadership User-Generated Millennials 145

Search Engine Land

MARCH 1, 2023

Google Analytics 4 offers a robust, event-based approach to tracking website activity. However, the deprecation of Universal Analytics has forced many marketers to relearn their favorite analytics platform, using a dramatically different interface and walking through a new setup process. With the basic gtag.js

Analytics 128

Analytics Management Place Customer 128

Buffer Marketing

NOVEMBER 14, 2024

Understand your analytics 10. No one should have to manually go and search for you on Instagram if they already follow you in other places. A small Instagram icon or your QR code works for most places. Cross-promote your Instagram handle on other channels 5. Find your best times to post on Instagram 6. Use relevant hashtags 9.

Social Media Marketing 118

Social Media Marketing Education Analytics Entertainment 118

Hootsuite

DECEMBER 8, 2022

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. But when you place that data in the context of the larger industry picture, you can better understand where there are real opportunities for improvement. 2023 social media benchmarks by industry.

Real Estate 137

Real Estate Entertainment Retail Analytics 137

Hootsuite

DECEMBER 1, 2022

LinkedIn analytics are a good way to find the demographics specific to your audience. Again, LinkedIn analytics provide critical strategic information. The native LinkedIn Analytics tool provides a good overview of your LInkedIn Page and post performance. Hootsuite’s LinkedIn analytics can provide additional details.

Marketing Strategy 145

Marketing Strategy Thought Leadership Marketing Marketers 145

illumin

AUGUST 6, 2024

In 2023 AI blew the tech world wide open with new and exciting innovations, but how can advertisers leverage AI’s power for their business in 2024? Since the generative AI boom of 2023, the category has earned its place in the controversy Hall of Fame.

Advertising 59

Advertising Advertisers Transform Energy 59

Sprout Social

SEPTEMBER 10, 2024

With social becoming a key place for customers to sound off, care teams need tools to help them scale and meet customers’ high expectations. This is good news for brands, given that 80% of consumers say they’re using social more now compared to a year ago to get their service needs addressed.

Social Media Marketing 122

Social Media Marketing User-Generated Education Customer 122

Trade Press Services Newsletter

JANUARY 4, 2023

How to avoid it: If you aren’t regularly testing your marketing efforts, reviewing analytics and adjusting programs as needed, you are missing a prime opportunity to grow and boost engagement and conversions. Without a thorough content distribution plan in place, that amazing white paper or blog post will disappear.

Whitepaper 130

Whitepaper Thought Leadership Energy Marketing 130

Sprout Social

SEPTEMBER 28, 2023

Best all-in-one LinkedIn automation tool LinkedIn automation tools for publishing LinkedIn automation tools for lead generation LinkedIn automation tools for analytics What is LinkedIn automation? These tools let you automate your publishing, response management and analytics. Table of contents: What is LinkedIn automation?

Branding 137

Branding Analytics User-Generated Management 137

Hootsuite

JUNE 28, 2023

Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters. What about in 2023?

Gen Z 133

Gen Z Analytics Social Media Marketing Law 133

Buffer Marketing

DECEMBER 20, 2023

To round up the year, we thought we'd run through the 11 most popular launches we released in 2023. Keep Content Organized with Tags 🏷️ Tags help you organize all of your ideas in one place. making it even easier to manage all of your accounts in one place.  And wrote over 10,000 lines of code.

User-Generated 123

User-Generated Place Management Analytics 123

Search Engine Land

SEPTEMBER 7, 2023

Google Analytics 4 (GA4) has now become the defacto analytics tool for millions of users across the globe. If you’ve been procrastinating on growing your GA4 knowledge, now is the time to learn the ins and outs of the “new” analytics tool. In this guide, we’ll walk through the basics of GA4 and how you can use it.

Analytics 136

Analytics User-Generated eCommerce Advertising 136

Marketing Insider Group

JANUARY 30, 2023

In my last company, the webinar we did on “top ten considerations for 2023” with a fantastic internal SME and Craig Focardi , Banking Analyst and Principal at Celent , was a total home run over the fence (a spectacular penalty kick to win the world cup for the rest of the world).

Thought Leadership 119

Thought Leadership Transform eBook Analytics 119

Buffer Marketing

JULY 22, 2024

💡 Schedule your Facebook posts and save time with Buffer : Plan, schedule, and analyze your posts to Facebook Pages and Groups with Buffer's Facebook scheduling and analytics tools. Another significant benefit of Facebook's current analytics is the ability to add the Meta Pixel to your website.

Advertising 112

Advertising Advertisers User-Generated Management 112

Unbounce

JULY 5, 2023

Specifically, AI analytics. The never-ending evolution of AI-driven analytics is revolutionizing how marketers (like you!) We’re gonna explain the who, what, when, where, and why of AI analytics in marketing. There’s a lot to cover here, so let’s dive right in: What is AI analytics? The answer: AI, baby.

Transform 126

Transform Analytics Marketing Marketers 126

Hubspot Marketing

AUGUST 20, 2024

Take SEO analytics company Ahrefs. This article on the 23 best marketing automation tools is a great place to start. In fact, 84% of bloggers and SEO specialists reported that AI and automation influenced their SEO strategy in 2023. Image Source Ok, maybe something like that’s a bit ambitious. Improve your SEO.

User-Generated 130

User-Generated Food Transform Marketing 130

Martech

OCTOBER 3, 2023

Teams can get new features in place more easily to enjoy greater insights, productivity and efficiency. Enhanced analytics with performance dashboards The new Global Performance, Live Chat Performance, and Meeting Performance Dashboards provide insights into Dynamic Chat engagement. Keep reading for the details. Get MarTech!

User-Generated 123

User-Generated Shipping Place Analytics 123

Martech

JANUARY 27, 2025

The insights from these conversations, along with our collective experiences in 2023-24 and the anticipated volatility of 2025-26, led me to write this open letter to all of you. This is the power of genAI, analytical AI and causal AI working together. Critical facts for your 2025 GTM strategy 1.

Non-Profit 105

Non-Profit CMO Analytics Market Research 105

Sprout Social

MAY 15, 2023

Plus, with powerful social media management tools built in, you can easily manage these issues all in one place. Sprout offers a 30-day free trial so you can test out its publishing and analytics capabilities. Social listening tools for Twitter Twitter is a place where all the trending conversations take place.

Branding 134

Branding Price Analytics Place 134

Search Engine Land

NOVEMBER 3, 2023

In this article, we’ll dive deep into how generative AI is reshaping marketing analytics and uncovering its potential to drive data-driven decisions and insights. The best place to start is by looking at some built-in tools that currently – or will soon exist – within our data hubs and business intelligence (BI) tools.

Analytics 114

Analytics User-Generated Marketing Marketers 114

Search Engine Land

JANUARY 20, 2023

For this article, I reached out to marketers and SEOs who shared the SEO metrics they’ll be tracking in 2023 and why they’re important. SEO metrics you can track in GA4 Google Analytics 4 (GA4) is here, and with it comes valuable reports like traffic acquisition. What are SEO metrics? And remember to be natural when doing so.)

SEO 115

SEO User-Generated Analytics eCommerce 115

Hootsuite

FEBRUARY 6, 2023

In a world of bots, trolls, and scams, social media moderation ensures your brand’s social channels – and their comments sections – are safe, friendly, and pleasant places to be. Source: Hootsuite Social Trends 2023 Either way, the content moderator makes sure incoming DMs and public queries or complaints are handled.

Pharmaceutical 141

Pharmaceutical User-Generated Energy Management 141

Hubspot Marketing

OCTOBER 18, 2024

According to Knowland’s 2023 State of the Meetings Industry , increasing event expenses is one of the biggest concerns for event organizers. or can incur a sponsorship cost, like placing an event ad in a relevant email newsletter. Calculating a budget based on an industry average only gets you so far. Sponsorships and cross-marketing.

Event Marketing 130

Event Marketing Food Direct Mail Entertainment 130