Remove 2023 Remove Millennials Remove Product
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31 Influencer Marketing Stats to Know in 2023

Hubspot Marketing

As a result, it's become a leading marketing strategy in 2023. With influencer marketing , brands employ online influencers to promote their products or services. Typically, nano influencers work with brands for little to no pay, instead receiving free products in exchange for a review or endorsement on social media.

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Our Favorite Marketing Campaigns of 2023

Hubspot Marketing

As 2023 comes to a close, I polled the HubSpot Media Team to see what their favorite marketing campaigns of the year were. HubSpot Media’s Favorite Marketing Campaigns of 2023 The Barbie Movie Let’s start with the obvious: Barbie owned the first half of 2023. Check out the full run-down below. 11.17.23 #PinkFriday2 ?

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The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

Let’s face it - social media marketing in 2023 is harder than ever. To help you stay ahead of the game, we asked 1,283 social media marketers around the globe about the biggest trends they’re seeing, their goals, challenges, and strategies going into 2023. Making good content isn’t even half the battle for brands today.

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80+ Instagram Stats You Need to Know in 2023

Hubspot Marketing

22% of marketers say Instagram has the most growth potential in 2023 than any other platform. Almost a quarter of marketers (23%) predict that Instagram will offer brands the biggest potential to grow their audience in 2023. There are an estimated 143 million Instagram users in the United States in 2023. Source ) 3. Source ) 4.

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81 Social Commerce Stats Marketers Should Know in 2023

Hubspot Marketing

Channels like Facebook, Instagram, Pinterest, Twitter, and WhatsApp already have thousands of businesses marketing on their platforms, and many have adopted shopping and payment functions that allow people to buy a product or service directly on the platforms. HubSpot , 2023) With 63.5 dollars in 2022. dollars in 2022. dollars in 2022.

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5 Marketing Trends That Might Not Survive in 2023 [HubSpot Research]

Hubspot Marketing

After releasing a promotional video of Kardashian sampling its vegan products, viewers were quick to accuse Kardashian of "fake chewing," leading many to question the authenticity of her endorsement. This number drops to 38% for Millennials. In fact, only 7% of Gen Z consumers prefer audio chat rooms for discovering new products.

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The HubSpot Blog's 2023 Marketing Strategy & Trends Report: Data from 1,200+ Global Marketers

Hubspot Marketing

Our Biggest Finding: Agile, Data-Driven Marketers Will Win 2023. Chances are 2023 will continue to see shifts around this. Not far behind are SEO, mobile messaging, influencer marketing, and selling products directly in social apps. Short-form video will see the most growth in 2023.