Martech

JULY 17, 2024

To effectively achieve product-market fit, the revenue team – an alliance of product, sales, marketing, customer success, enablement and revenue operations departments – must work together. By addressing shared challenges head-on, Emma can transform her team into a driving force of the GTM strategy.

Product Marketing 101

Product Marketing Product Transform Marketing 101

Martech

DECEMBER 26, 2023

Channel partner marketing means efforts to recruit and support third-party partners to expand a vendor’s market access. Traditional support methods include training, data-sharing, co-marketing campaigns, rebates, MDF (market development funds), and sales enablement, like content, events and sales playbooks.

Partner Marketing 109

Partner Marketing Thought Leadership Manufacturing Marketing 109

Hootsuite

APRIL 3, 2023

16 engagement post ideas for 2023 Facebook isn’t dead. Source: Vans on Facebook Influencer and partner marketing can help you: Reach a new, highly targeted audience. A Facebook engagement post is a type of social media post that increases your Facebook Page’s engagement rate by encouraging your followers to take action.

Gen Z 132

Gen Z User-Generated Transform Education 132

Customers.ai

JANUARY 17, 2024

Apple started blocking third-party cookies in 2023 and as of January 1, 2024, Chrome has began their phase out. What does this mean for marketing agencies? Book a Demo Marketing Agency Trend #6: Video Content is Still Here Has video made every trends list for the past 10+ years? Well, the time has finally come.

User-Generated 84

User-Generated Marketing Marketers Analytics 84