Buffer Marketing

JANUARY 7, 2025

According to Hubspot, 74% of marketers now use AI in their roles, compared to just 21% in 2023. Pricing : Free plan available for up to three social channels. Pricing : Free plan available for up to 1 hour of video processing per month. Pricing : Starts at $19.79/month Pricing : Not listed.

Price 118

Price Thought Leadership Transform User-Generated 118

Martech

AUGUST 26, 2024

Traditionally, only simple products were suited to “mail order” (now ecommerce); products like copier paper and replacement parts. They’re using chatbots for top-of-funnel conversations, digital tools for custom price quotes, marketplaces for placing orders—the list goes on and on. This is a good thing.

eCommerce 132

eCommerce Direct Mail B2C Marketers 132

Martech

JANUARY 7, 2025

from 2023, according to Adobe Analytics. The record-setting holidays were a result of strong consumer spending, not higher prices. Adobes Digital Price Index showed consumer prices have fallen for 27 consecutive months and were down in November 2.6% off the listed price. consumers spent $241.4 year-over-year.

eCommerce 108

eCommerce Shoppers Price Retail 108

Welcome Software

OCTOBER 25, 2024

Is your pricing page the unsung hero of your website, or is it where dreams of conversions go to die? Your pricing page isn't just a menu of numbers. Is the pricing model clear, compelling, and conversion-friendly? Make sure they understand what you are all about before they checkout with their preferred pricing option.

Price 52

Price Shoppers Customer loyalty Customer Journey 52

Buffer Marketing

FEBRUARY 28, 2024

These are some of the figures creators reported making in 2023. And you don’t get “business” status without understanding pricing. The fundamentals of pricing When figuring out how much to charge, it's like setting up a lemonade stand for the first time.

Price 124

Price B2C Energy Product 124

Martech

AUGUST 1, 2024

The average price per ad was also up 10%. The company anticipates significant capital expenditure growth in 2025 to support AI research and product development. Net income surged to $28 million from a loss of $2 million for the second quarter of 2023. The DAP figure is the number of people accessing any one of its apps.

Retail 113

Retail User-Generated Price Advertising 113

Sprout Social

NOVEMBER 4, 2024

A significant 42% of shoppers are turning to social to find the perfect gift more this year compared to 2023. Nearly two-thirds (60%) of consumers would pay more for products that have a favorable reputation on social, be it through user-generated content, influencer nods or viral posts. And positive online buzz has premium payoffs.

Gen Z 119

Gen Z Millennials User-Generated Shoppers 119

Hubspot Marketing

JANUARY 27, 2025

How Super Bowl Ad Prices Have Changed Over Time Is a Super Bowl ad worth the cost? million every week in 2023 (Chiefs 38 - Philadelphia Eagles 35). million in 2024 , which is actually a slight decrease from 2023. The production value is insane. Table of Contents How much does a Super Bowl ad cost? or 7 and 10 p.m.,

Advertising 108

Advertising Advertisers Price Food 108

Martech

NOVEMBER 27, 2024

retail site visits across 18 product categories. Understanding where your customers fall within these pricing and buying trends will help your brand make the most of this prosperous season. On that day, discounts are expected to hit 30%. The five days from Thanksgiving until Cyber Monday is expected to rake in $40.6 Why we care.

eCommerce 121

eCommerce Shoppers Retail Analytics 121

Hubspot Marketing

JANUARY 16, 2023

As a result, it's become a leading marketing strategy in 2023. With influencer marketing , brands employ online influencers to promote their products or services. Typically, nano influencers work with brands for little to no pay, instead receiving free products in exchange for a review or endorsement on social media.

Influencer Marketing 144

Influencer Marketing Gen Z Millennials Price 144

Unbounce

JANUARY 6, 2025

It focuses on immediate actions, like clicking on call to action buttons to move to the next stage of the funnel, adding a product to your cart, or completing a form to move forward. Website: the hub for all of your landing pages, content and products. Product promotion : Highlighting specific products or services.

Price 111

Price User-Generated Copywriting Analytics 111

illumin

JANUARY 14, 2025

According to a 2023 McKinsey study , 88% of marketing professionals believe AI will fundamentally change how advertising works. Example : In 2023, Coca-Cola used an AI-powered system to tailor its advertisements to different regions, adjusting creative elements like language, design, and messaging in real-time based on audience data.

Gen Z 101

Gen Z Advertising Advertisers Retail 101

Martech

JULY 12, 2023

Salesforce is increasing its prices by an average of 9% next month, the company announced yesterday. This is the company’s first price hike in seven years. Dig deeper: Salesforce: AI is the new UI The new pricing will go into effect globally for new customers and existing customers purchasing new clouds in August 2023.

Price 98

Price CRM Analytics Customer 98

Search Engine Land

AUGUST 13, 2024

Those surveyed had a handful of top-priority areas in mind: Nearly 60% plan on increasing their investment in product imagery, video and copy for online listings Companies that invest in best practices for images, video and product listing copy often see meaningful performance improvements. Brand (32%). Readability (23%).

eCommerce 86

eCommerce Branding Retail Shoppers 86

Backlinko

AUGUST 22, 2024

From physical products to hotels and restaurants, customers increasingly rely on user-generated content to make informed decisions. of internet users aged 16 to 64 claim to use online reviews as a primary source of information for brand research, which is more than product or brand websites (33.3%) or price comparison sites (26.8%).

User-Generated 98

User-Generated Price Branding Customer 98

Search Engine Land

APRIL 10, 2024

Google’s product data specification requirements guarantee that all product data submitted to the Merchant Center is formatted correctly to optimize success for both Shopping ads and organic Shopping listings. Google uses this information for features such as sale price suggestions, automated discounts, and dynamic promotions.

Product 112

Product Shipping Finance Price 112

Hubspot Marketing

AUGUST 20, 2024

those that signal high intent, like a pricing or demo page). Turn product content into marketing promotional materials. So far, we’ve just talked about how you can use AI to be more productive and effective, but why not make it a part of what you put out into the world as well? Take SEO analytics company Ahrefs.

User-Generated 130

User-Generated Food Transform Marketers 130

Martech

AUGUST 29, 2024

Based on global statistics, around 66% of shoppers plan to buy based on price this year, an increase of 20% since 2020. Also, 43% of shoppers are carrying more debt this year than they did in 2023. Over half (53%) of shoppers are interested in using AI to find products. billion global shoppers across more than 64 countries.

Shoppers 66

Shoppers Retail Price Promotion 66

Sprout Social

SEPTEMBER 10, 2024

Nearly half (48%) of social media marketers feel they sometimes or rarely have enough time to get their work done, according to our Social Media Productivity Report. This is a challenge Sprout takes to heart, not to mention one that informs our own product roadmap. Because having an impact shouldn’t come at the price of burnout.

Social Media Marketing 121

Social Media Marketing User-Generated Education Customer 121

Sprout Social

DECEMBER 21, 2023

What made you choose one product over another? The price point? So it pays for your brand and products to stand out against the competition. This is where a competitive analysis for your products comes in. What is a competitive product analysis? How does a product competitive analysis help businesses?

Product 132

Product Price Target Market Food 132

Hubspot Marketing

OCTOBER 18, 2024

Event marketing is planning and executing an event with the goal of promoting a brand and its products and services. According to Knowland’s 2023 State of the Meetings Industry , increasing event expenses is one of the biggest concerns for event organizers. Venues in major markets have a price tag to match.

Event Marketing 130

Event Marketing Food Direct Mail Entertainment 130

Hubspot Marketing

SEPTEMBER 25, 2023

Content Assistant) Command CRM-related tasks (ChatSpot) Request auto-generated information related to your CRM (ChatSpot) Price: HubSpot AI features, in Public Beta and Alpha, are free with additional features available to premium customers. enables people to interact with your products using voice and text. Learn more or sign up here.

Transform 139

Transform Price User-Generated CRM 139

Hootsuite

MAY 25, 2023

And we’re not just saying that because our editor is going to read this… Price: Free trial! This AI tool can help you create product photos with sleek backgrounds in a few different themes. Source: Magic Studio Price: Free with limitations. Source: Wordtune Price: Free, paid subscriptions start at $9.99 Stockimg.ai

Price 140

Price eCommerce User-Generated Advertising 140

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Make Products Your Customers Actually Want Most ecommerce failures share one root cause: creating products nobody wants. Ask what their perfect product would look like.

eCommerce 109

eCommerce Shipping Logistics Transform 109

Hootsuite

OCTOBER 20, 2022

Two retail trends that every business can count on in 2023 are change and innovation. That’s why we’ve rounded up the latest retail trends for 2023 and served them up in an easy-to-follow blog post. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Offer new products and services.

Retail 129

Retail Shipping eCommerce Law 129

Search Engine Land

FEBRUARY 7, 2024

Optimizing product detail pages (PDPs) is crucial for ecommerce websites. Well-optimized product pages can increase organic traffic, boost conversions, and grow revenue. This comprehensive guide covers key elements of effective product page optimization, including: Structuring clear, descriptive product page URLs.

Product 125

Product SEO Copywriting eCommerce 125

Hubspot Marketing

MARCH 13, 2023

Platforms: Messenger Functions: Customer Support Price: Free Language: Spanish Image source 2. Platforms: Messenger Functions: HR Price: Free Language: English Image source 3. Platforms: Messenger, Slack, Kik, Web Functions: Analytics Price: Paid Language: English Image source 4. Dashbot.io The Dashbot.io

Price 139

Price Marketers Marketing Analytics 139

Hubspot Marketing

JANUARY 2, 2023

This past year we've seen the effects of the pandemic in labor shortages, the Great Resignation , and signs of another recession — now's the time to rethink recruitment and hiring strategy for 2023. Candidates well-versed in your product, systems, and processes may already be sitting on ideas to innovate and improve your business.

Gen Z 136

Gen Z Law Marketing Marketers 136

Martech

SEPTEMBER 18, 2023

Save time and prevent errors with AI HubSpot released many AI capabilities in 2023. Better evaluate your sales team’s productivity and sales process performance using the new sales velocity report (beta), which shows an overview of key metrics, including conversion rates, the number of new leads and the time to close. Get MarTech!

User-Generated 126

User-Generated Shipping Education CRM 126

Hubspot Marketing

JUNE 19, 2023

Fortunately, you can leverage many AI video generators to streamline your video production and create content that engages your audience. Prices for Pictory start at $19 per month. Prices for Synthesia start at $22.50/month. For longer use, prices start at $48 per month. Prices for Deepbrain start at $30 per month.

User-Generated 145

User-Generated Price Branding Communications 145

Hubspot Marketing

OCTOBER 8, 2024

Each assignment had a clearly marked price, a link to an Asana task card with instructions, and a link to a Google Doc where they could write. For example, we would ask them to shorten intros, write new sections, or add links to relevant product mentions. In my experience, a low price tag leads to sloppy work.

Price 101

Price Transform Thought Leadership Management 101

Hootsuite

MARCH 15, 2023

Read on for a breakdown of the best Facebook analytics tools available in 2023. #1 10 Facebook analytics tools for 2023 We get it: there are so many Facebook analytics tools available it can feel a little overwhelming. Price: Try it for free for 30 days. Pricing starts at $99 per month. Price: 14-day free trial.

Analytics 113

Analytics Price Place Management 113

Search Engine Land

OCTOBER 5, 2023

Google has swiftly changed the retail SERP landscape over the last year with: Product results taking up 45% of the SERP composition in Q1 2023. Google Search Console (GSC) releasing new KPIs to measure against product result appearance types, to Google refining the way it contextualizes results to ecommerce consumers.

Retail 105

Retail Product Shipping Real Estate 105

Hubspot Marketing

MAY 9, 2023

Join the waitlist for HubSpot's content assistant today This content assistant tool natively integrates with the HubSpot products you know and love, allowing you to toggle between manual and AI content creation to generate copy for blogs, emails, and more. Now let's get into the different prompts you can use for your marketing strategy.

Whitepaper 140

Whitepaper Transform Promotion Marketers 140

Sprout Social

MAY 15, 2023

You can learn about audience preferences and how they feel about specific products, campaigns or topics. The pricing for Brandwatch’s consumer intelligence solution is available on request. Meltwater is available in four different plans with pricing on request. The pricing for Exolyt starts at €199/mo.

Branding 132

Branding Price Analytics Place 132

Martech

JULY 10, 2023

Here are my top five extended reality (XR) and artificial intelligence (AI) takeaways from AWE for 2023 and beyond. Anyone can now create beautiful images, videos, articles, 3D worlds, 3D products and more within seconds. They are creating libraries of 3D products for brands such as New Balance, Adidas, Vans, Gucci and many others.

Market Trends 133

Market Trends Law Transform Entertainment 133

AWeber

DECEMBER 21, 2022

Sell product bundles. You provided a ton of value to your audience this year — whether in your newsletters, on social media, through creating new products, or with educational resources like ebooks and videos. And loyal fans would love a reminder of your best tips and most popular products. Sell product bundles.

Customer loyalty 116

Customer loyalty Fashion eBook Marketers 116