Customers.ai

JANUARY 2, 2024

Came to Be As the founder of WordStream, the world’s largest PPC advertising software company, I’ve had the privilege of managing approximately a billion dollars in annual ad spend for companies worldwide. Companies were (and still are) spending way too much money on paid advertising and not seeing an efficient return.

Transform 111

Transform Outbound Marketing CRM B2C 111

Customers.ai

JANUARY 5, 2024

#amiright As we dive into 2024, it’s no secret that the advertising landscape is evolving faster than a viral TikTok dance. Unfortunately, this evolution is leading to new problems for advertisers. For advertisers, it’s adapt or get left behind. For marketers and advertisers, this is a big deal.

Outbound Marketing 103

Outbound Marketing Advertisers Advertising CRM 103

Customers.ai

DECEMBER 5, 2023

What’s great about this, is it complements your existing advertising budgets, especially for those utilizing platforms like AdRoll with conversion rates typically ranging from two to four percent. Website Visitor ID X-Ray pixel today for FREE and start your journey to a successful 2024! Turn anonymous visitors into genuine contacts.

Customer 91

Customer Outbound Marketing Customer loyalty Advertisers 91

Customers.ai

NOVEMBER 17, 2024

with Meta Ads you’re not just advertising. Webinar: 2024 Playbook Increasing Traffic & Conversions in the Age of AI Free Webinar: Watch Now The Experiment: How to Prove Lead Scoring Works for Your Meta Ads Let’s turn your skepticism into excitement with a simple experiment that puts lead scoring to the test. With Customers.a

eCommerce 90

eCommerce Shipping Price Outbound Marketing 90

Customers.ai

MARCH 12, 2024

Sure they delayed it a few times but let’s be honest, as marketers, we’ve had plenty of time to adapt and adjust to a web without cookies. Yet, here we are in 2024 and people still aren’t ready. There will be no more delays, third-party cookies are on their way out, and marketers had better adapt. Well, guess what?

Outbound Marketing 72

Outbound Marketing Advertisers Advertising Customer Journey 72

Customers.ai

APRIL 18, 2024

In the rapidly shifting sands of the digital marketing landscape, advertisers find themselves grappling with an array of ever-evolving challenges. an innovative solution designed to breathe new life into your advertising efforts. Enter Restore by Customers.ai—an Why You Need First-Party Data First-Party Data From Customers.ai

Key Performance Indicator 69

Key Performance Indicator Transform Advertisers Advertising 69

Marketing Insider Group

JUNE 7, 2021

In 2020, 70% of marketers were already actively investing in content marketing ( HubSpot ). 79% of B2B content marketers say their organization has a content marketing strategy ( Content Marketing Institute). Years ago, experts projected that content marketing would be worth over $400 billion by 2021.

Content Marketing 142

Content Marketing Outbound Marketing Marketing Marketers 142

Customers.ai

DECEMBER 6, 2023

However, the landscape is undergoing a seismic shift, with the repercussions of privacy changes reverberating across the advertising sphere. The recent implementation of iOS 17 changes and the impending removal of third-party cookies in Google Chrome in 2024 are casting shadows on the once-expansive reach of Meta Ads.

Outbound Marketing 115

Outbound Marketing CRM Advertisers Advertising 115

Customers.ai

JANUARY 12, 2024

When it comes to advertising, there is no rest for the weary. Despite these challenges, advertisers are going full force ahead when it comes to spending on paid channels. in 2024 to total $442.6 in 2024 to total $442.6 That is a lot of advertising dollars! The thing is, people have to spend money to be seen.

Transform 107

Transform Advertisers Advertising User-Generated 107

Customers.ai

OCTOBER 4, 2024

As long as I can remember, advertisers have been hesitant to send their first-party data to Google Ads audiences. Advertisers, and specifically agencies, didn’t want to be the ones responsible for leaking any personal customer info. The benefits of this are unreal and we truly believe every Google advertiser should be using this.

Customer 59

Customer Shoppers Outbound Marketing Advertisers 59

Customers.ai

APRIL 18, 2024

In the rapidly shifting sands of the digital marketing landscape, advertisers find themselves grappling with an array of ever-evolving challenges. an innovative solution designed to breathe new life into your advertising efforts. Enter Restore by Customers.ai—an Why You Need First-Party Data First-Party Data From Customers.ai

Key Performance Indicator 52

Key Performance Indicator Transform Advertisers Advertising 52

Customers.ai

APRIL 5, 2024

Changes by Meta and Apple had significantly diminished the accuracy and reach of Shopify marketing. In 2024, Google is adding two more hurdles. Ecommerce Integrations Conclusion The Foundations of Shopify Marketing The engine of Shopify marketing is personalization. It’s harder than it sounds–and it doesn’t sound easy!

eCommerce 69

eCommerce Outbound Marketing Marketing Marketers 69

InTouch Marketing

JANUARY 31, 2024

The type of marketing strategy you use for your business depends on a lot of factors, from your target audience to industry dynamics and your individual goals. Social Media Marketing: Objective: Utilize social media platforms to promote products or services, connect with the audience, and build brand awareness.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Customers.ai

DECEMBER 18, 2023

People are working remotely, company-level data isn’t as valuable as it once was, and when it comes to advertising, we want and need more than just location-based targeting. Reverse IP lookup is dead and it’s time for sales and marketing teams to evolve. Can reverse IP lookup enhance digital advertising strategies?

User-Generated 118

User-Generated B2C Outbound Marketing Analytics 118

Customers.ai

MARCH 27, 2024

Try it Free, No Credit Card Required Get The X-Ray Pixel Supercharge your Meta Ads with Restore It’s been a difficult few years for digital advertisers (to say the least). Website / URL * Grade my website Important Next Steps See what targeted outbound marketing is all about. Turn anonymous visitors into genuine contacts.

Customer Journey 64

Customer Journey Outbound Marketing eCommerce User-Generated 64

Customers.ai

APRIL 5, 2024

Changes by Meta and Apple had significantly diminished the accuracy and reach of Shopify marketing. In 2024, Google is adding two more hurdles. Ecommerce Integrations Conclusion The Foundations of Shopify Marketing The engine of Shopify marketing is personalization. It’s harder than it sounds–and it doesn’t sound easy!

eCommerce 52

eCommerce Outbound Marketing Marketing Marketers 52

Customers.ai

OCTOBER 4, 2024

As long as I can remember, advertisers have been hesitant to send their first-party data to Google Ads audiences. Advertisers, and specifically agencies, didn’t want to be the ones responsible for leaking any personal customer info. The benefits of this are unreal and we truly believe every Google advertiser should be using this.

Customer 52

Customer Shoppers Retail Customer loyalty 52

Customers.ai

FEBRUARY 13, 2024

Website / URL * Grade my website The Benefits of Identity Resolution for Marketers Over the past few years, marketers have seen more and more of their data disappear. In 2020, we saw iOS 14 wipe out ad audiences and in 2024, we are seeing cookies crumble to the wayside. Can identity resolution improve online advertising?

Customer Journey 69

Customer Journey Marketing Marketers CRM 69

Unbounce

AUGUST 13, 2024

Updated on August 13, 2024. Outbound marketing Outbound marketing involves directly reaching out to potential customers through methods like cold emails, direct mail, telemarketing, and paid ads. The possibilities are pretty much endless, so long as you have the advertising budget to work with.

User-Generated 52

User-Generated SEO Outbound Marketing Inbound Marketing 52