Hubspot Marketing

DECEMBER 12, 2023

Here’s the seven must-know AI tips you need to start off 2024 strong, with resources, examples, and advice from experts. 7 Essential AI Insights for Marketers in 2024 1. As an experienced email marketer or a creative copywriter? Now, you might be wondering, how can you get similar results, or better?

Transform 129

Transform User-Generated Copywriting Marketing 129

Scoop.it!

SEPTEMBER 28, 2023

And as email marketers, this is the season to make merry and laugh your way to the bank as Santa Claus slides down your brand campaign’s proverbial chimney too! Did we mention the festive sprinkling of beautiful holiday email inspirations as well?! People are in a festive mood; your emails should reflect the same.

Email Marketing 115

Email Marketing Marketing Strategy Shoppers Copywriting 115

Litmus

DECEMBER 13, 2024

As artificial intelligence (AI) continues to advance, we can anticipate a wave of similar legislation emerging across the globe (like the European AI Act , which came into force on August 2024). Make it easy for subscribers to visually verify that the email in their inbox is indeed coming from your brand.

Market Trends 94

Market Trends Email Marketing Copywriting B2C 94

Digital Marketer

DECEMBER 21, 2023

So, should you jump on the bandwagon in 2024? This article has all the answers as we walk you through the benefits and drawbacks of artificial intelligence in digital marketing in 2024. Taking Up Personalization a Notch Higher In 2024, AI’s impact on digital marketing is more pronounced than ever.

Law 90

Law Digital Marketing User-Generated Copywriting 90

Customers.ai

DECEMBER 12, 2023

Referral & Influencer Marketing Tools According to Insider Intelligence, brands will spend an estimated $7.14 billion on influencer-related marketing campaigns in 2024. This includes email marketing automation. Email Deliverability Hacks: Unlocking Inboxes HOSTED BY Larry Kim Founder and CEO, Customers.ai

eCommerce 106

eCommerce PR User-Generated Marketing 106

Litmus

JANUARY 24, 2024

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back for 2024! Every month, we interview, highlight, and celebrate the splendid members of the email community. Like many other email specialists, I fell in love with email marketing completely by accident.

Copywriting 99

Copywriting Energy Email Marketing Communications 99

Martech

MARCH 28, 2024

As vendors add more AI functionality to martech tools — and eventually create AI-powered user interfaces — marketing teams will move faster, getting more out of their technology and their people. Let’s examine specific use cases for AI in marketing. Data analysis with AI Today’s marketers are surrounded by data.

Copywriting 126

Copywriting User-Generated CRM Marketing 126

Litmus

JUNE 14, 2024

It takes an email marketing team an average of 2 weeks to produce a single email. That’s two weeks of tinkering with email copy, email design, and email coding before it’s ready for approvals, testing, and finally, sending it out to the world. We know that email workflows can get complex pretty quickly.

Millennials 97

Millennials Copywriting Email Marketing New Technology 97

Duct Tape Marketing

OCTOBER 23, 2024

That’s right—we tried to get rid of email, but it looks like it has entered the chat again. Our conversation covers the importance of simplified copy, the enduring effectiveness of email marketing, the dynamics of mobile versus desktop conversions, and the rise of Instagram as a leading platform for conversions. That's right.

CRM 79

CRM Transform Copywriting Marketing Automation Platform 79

Unbounce

MAY 13, 2024

Updated on May 13, 2024. He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. Post-conversion tests: Email campaigns, nurture sequences, etc.

Price 105

Price eCommerce Copywriting User-Generated 105

Unbounce

APRIL 18, 2024

/ Email marketing 57 common email marketing mistakes to avoid to boost click rate By Paul Park and Abigail Waterer. Updated on April 18, 2024. billion email users (more than half the population of earth!), TABLE OF CONTENTS What is email marketing and why is it important?

Email Marketing 52

Email Marketing Law Marketing Marketers 52

Rock Content

NOVEMBER 4, 2023

Offering a freebie or discount in exchange for an email address boosts your email marketing campaign. WriterAccess offers a platform for vetted, experienced copywriters to create content on any topic and AI-powered tools to help you find the right writer for any job. The post How To Use Spyfu in 2024?

Copywriting 52

Copywriting SEO Price Advertisers 52

Marketing Insider Group

FEBRUARY 5, 2024

(Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. million by the end of 2024.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Rock Content

FEBRUARY 15, 2024

Among other things, user or buyer personas can help you improve UX by: Making it easier to move into your end user’s head when designing or revamping digital experiences Streamlining communication between all members of your creative team, including designers, copywriters, marketers, and so forth.

Copywriting 98

Copywriting Energy eBook Product 98

Unbounce

OCTOBER 15, 2024

/ Lead generation Lead generation for marketing agencies: 9 actionable strategies By Josh Gallant. Updated on October 15, 2024. 21 min read Marketing agencies need one thing to succeed long-term: Qualified leads. With Unbounce, you can use our AI copywriting tool, Smart Copy , to help as well. Like what you see?

User-Generated 98

User-Generated Marketing Marketers CRM 98

Unbounce

JUNE 8, 2024

/ Lead generation Webinar marketing guide: How to boost leads and revenue with webinars By Banafshe Salehi and Georgiana Laudi. Updated on June 8, 2024. Webinars are perfect for showcasing your brand’s credibility and crushing your marketing goals in this digital age. Email marketing doesn’t stop here.

Marketing 98

Marketing Marketers Promotion Thought Leadership 98

Buffer Marketing

SEPTEMBER 26, 2024

It’s a marketing resource that contains social media trends, advice, feature updates, and other things we’ve published on the company’s blog. The Future Belongs to Creators The Future Belongs to Creators is a podcast hosted by email marketing company ConvertKit. 🎧 Listen to Creator Club.

Thought Leadership 118

Thought Leadership Social Media Marketing Marketing Marketers 118

Emanuel P SEO Blog

JANUARY 29, 2024

I’m originally from Romania, but for the past eight years already, I’ve been living in Toronto, Canada, and focusing and working exclusively, addressing the North American Market, Canada and US. I want to ask about finding the right copywriters. But my core and my first love is always SEO. Anatolii: Yeah, yeah.

Digital Marketing 52

Digital Marketing PR User-Generated Marketing 52

Search Engine Land

MARCH 20, 2024

Position-less was displayed by Jauan Jennings of the San Francisco 49ers in the 2024 Super Bowl. Customer-centric focus: Understanding and meeting consumer needs is paramount for position-less marketers who craft personalized messaging that resonates across various touchpoints. Why is the position-less marketer possible?

Traditional Marketing 81

Traditional Marketing Copywriting Marketing Marketers 81

Martech

MARCH 20, 2024

Position-less was displayed by Jauan Jennings of the San Francisco 49ers in the 2024 Super Bowl. Customer-centric focus: Understanding and meeting consumer needs is paramount for position-less marketers who craft personalized messaging that resonates across various touchpoints. Why is the position-less marketer possible?

Marketing 76

Marketing Marketers Traditional Marketing Copywriting 76

Unbounce

MAY 15, 2024

Updated on April 27, 2024. There are so many different touchpoints, screens, and interactions throughout a conversion journey that you could easily group together PPC metrics , website analytics metrics, email marketing metrics, SEO and organic metrics, social metrics, product metrics—you get the point.

Non-Profit 59

Non-Profit Customer Acquisition User-Generated eCommerce 59

Digital Marketer

MAY 29, 2023

With these insights, marketers can allocate resources effectively and enhance overall campaign performance. Automation & Efficiency : By automating repetitive and time-consuming tasks, AI liberates marketers to focus on strategic endeavors. Competitive Advantage : Marketers gain a competitive edge by harnessing the potential of AI.

Transform 80

Transform Marketing Marketers User-Generated 80

Spiralytics

AUGUST 22, 2024

The local e-commerce market is expected to grow at a robust 13.70% CAGR from 2024 to 2032 , driven by high internet penetration, a tech-savvy population, and a strong preference for online shopping. In the digital advertising market, search advertising is leading the way, generating a market volume of US$679.9

SEO 52

SEO Copywriting Social Media Marketing Real Estate 52

AWeber

JANUARY 4, 2024

Struggling to bring your email ideas to life? You’re not alone, with two in five email marketers admitting they find it hard creating effective content. Email body: Comprising the bulk of your email, these components are your opportunity to build your brand, engage your audience, and drive action. Copy What is it?

Law 64

Law Email Marketing Copywriting Promotion 64

Unbounce

DECEMBER 18, 2024

Updated on December 18, 2024. Email campaigns : Email marketing is crucial in the consideration stage. AI copywriting to skip the blank page scaries. Related articles A/B Testing How a three-word A/B test led to triple-digit conversion growth March 5, 2024. Heres the best way to get results March 18, 2024.

User-Generated 52

User-Generated Customer Journey Price eBook 52

Unbounce

JUNE 5, 2024

Updated on June 5, 2024. Your objective with ecommerce lead generation forms is often to collect only an email—occasionally a first name—to reduce the friction for visitors. Once you have an email, the possibilities open up for email marketing and retargeting ad campaigns. What are you waiting for?

eCommerce 52

eCommerce User-Generated Law Real Estate 52

Litmus

FEBRUARY 22, 2024

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back for 2024! Every month, we interview, highlight, and celebrate the splendid members of the email community.

Food 86

Food Transform PR Place 86

Unbounce

JUNE 12, 2024

Updated on June 12, 2024. If you’re struggling to come up with good ideas or stuck staring at a blank page, you can use Smart Copy inside Unbounce to work alongside your very own AI copywriting assistant. Well-timed and personalized promotional emails can encourage repeat purchases and keep your brand top-of-mind.

eCommerce 52

eCommerce Customer loyalty User-Generated Shipping 52

Unbounce

MARCH 12, 2024

Updated on March 12, 2024. Make a list of essential features you need, like subscription management, email marketing integration, or built-in analytics, and choose a platform that ticks all the boxes. Explore innovative promotions Continually seek new ways to market your product.

Product 59

Product eCommerce eBook Shipping 59

Welcome Software

JANUARY 24, 2024

Why you need to build more than a content creation workflow How (and what) AI tools will help you level up content production in 2024 What is a content creation workflow? This step may involve social media posts, email marketing, or paid advertising for conversions.

Transform 40

Transform Whitepaper Management SEO 40

Unbounce

OCTOBER 24, 2023

that the SaaS market is estimated to reach $197.29 billion by 2024. TABLE OF CONTENTS What is SaaS marketing? SaaS marketing challenges How to create an effective SaaS marketing strategy Choose the best inbound marketing channels Now that you’ve got the traffic, what’s next?

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

OCTOBER 24, 2023

that the SaaS market is estimated to reach $197.29 billion by 2024. TABLE OF CONTENTS What is SaaS marketing? SaaS marketing challenges How to create an effective SaaS marketing strategy Choose the best inbound marketing channels Now that you’ve got the traffic, what’s next?

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

DECEMBER 1, 2024

Updated on December 1, 2024. Follow these 10 simple steps to get your marketing campaign up and running with a beautiful, high-converting page. Gotta say our guide to landing page copywriting is a great place to learn how to exactly pull that off. Email marketing campaigns Got an email list? TikTok time.

Gen Z 98

Gen Z Copywriting SEO Analytics 98

Unbounce

AUGUST 13, 2024

Updated on August 13, 2024. It’ll always depend on your business’s market, goals, offer structures, average deal sizes, and resources available. Inbound marketing Inbound marketing focuses on attracting customers through valuable content and interactions. It includes blog posts, social media, SEO, and email marketing.

User-Generated 52

User-Generated SEO Outbound Marketing Inbound Marketing 52

Spiralytics

AUGUST 22, 2024

The local e-commerce market is expected to grow at a robust 13.70% CAGR from 2024 to 2032 , driven by high internet penetration, a tech-savvy population, and a strong preference for online shopping. In the digital advertising market, search advertising is leading the way, generating a market volume of US$679.9

SEO 52

SEO Copywriting Social Media Marketing Real Estate 52