Remove 2024 Remove CRM Remove Shopper Market
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Marketing Agency Matchmaking: What Clients Crave in Agency Partnerships

Set Up

While our previous blogs recapping the Marketing Relationship Survey highlight key communication tactics and needs to sustain and improve the Agency-Client relationships, today were simply asking: What kind of work is getting noticed and needed by Clients, and what should Agencies prioritize?

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Which Agency Services Are Clients Using the Most?

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Direct Marketing/Email/CRM (This was more of a priority compared to other years. On the other end of the spectrum, Clients are not looking for help in Multicultural or Shopper Marketing. Are you working with a marketing agency that fits your needs? So we know what marketers preferred in 2023, what about 2024?

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