Vertical Response

MARCH 22, 2024

This essential guide is designed to spark your entrepreneurial spirit with 20 creative and viable online business opportunities for 2024. From e-commerce platforms to digital marketing consultancies, the online business world is a spectrum of opportunities. Your business plan should include an in-depth market analysis.

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Litmus

OCTOBER 16, 2024

It’s the difference between sending generic emails and creating personalized content that boosts your email marketing ROI. Audience segmentation divides your customer base into groups with similar characteristics, enabling highly targeted marketing that boosts engagement and conversions.

Health 93

Health Customer Journey User-Generated Marketers 93

Customers.ai

JANUARY 17, 2024

Welcome to 2024, a year that’s already shaping up to be a landmark in the world of marketing. Things are moving fast and there are some truly impactful trends that will reshape the marketing landscape. So, grab your coffee, and let’s break down the marketing playbook for 2024. Well, the time has finally come.

User-Generated 84

User-Generated Marketers Marketing Analytics 84

Martech

DECEMBER 13, 2024

We are days away from closing the books on 2024 (thank goodness). That’s not even including the changes that continue to transform marketing. I’ll answer that in two ways: What I learned in 2024 and what I’m watching for in 2025. Relying on image-only emails points to a larger problem. Oh, sorry.

Transform 108

Transform Marketers Marketing Email Marketing 108

Martech

JULY 1, 2024

Identify your data sources: Determine the various touchpoints where you collect customer data, such as your website, mobile app, CRM system, email marketing platform, social media platforms, and any other relevant sources. Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign up now Processing.

CRM 110

CRM User-Generated Email Marketing Analytics 110

Rock Content

MARCH 14, 2024

This article is the first in a series exploring key findings from the 2024 State of Marketing Report , a comprehensive study by industry leaders like HubSpot, Litmus, Rock Content, and Search Engine Journal. Today, we delve into the future of content marketing, a future where personalization reigns supreme.

Whitepaper 111

Whitepaper User-Generated eBook Health 111

Exposure Ninja

MARCH 7, 2024

In the digital hustle of 2024, knowing how to scale a website isn’t just a nice-to-have; it’s your golden ticket to playing in the big leagues without playing yourself out. Why Scaling is the 2024 Buzzword Here’s the deal. In 2024, scaling websites isn’t just a strategy; it’s survival.

Transform 52

Transform SEO COS User-Generated 52

Exposure Ninja

MARCH 7, 2024

In the digital hustle of 2024, knowing how to scale a website isn’t just a nice-to-have; it’s your golden ticket to playing in the big leagues without playing yourself out. Why Scaling is the 2024 Buzzword Here’s the deal. In 2024, scaling websites isn’t just a strategy; it’s survival.

Transform 52

Transform SEO COS Digital Marketing 52

Exposure Ninja

MARCH 7, 2024

In the digital hustle of 2024, knowing how to scale a website isn’t just a nice-to-have; it’s your golden ticket to playing in the big leagues without playing yourself out. Why Scaling is the 2024 Buzzword Here’s the deal. In 2024, scaling websites isn’t just a strategy; it’s survival.

Transform 52

Transform SEO COS Digital Marketing 52

Hubspot Marketing

SEPTEMBER 22, 2023

With endless stats like this in mind, businesses are presented numerous opportunities and touchpoints to engage their target market through SMS. What is SMS marketing? Integrating SMS marketing alongside email and social media allows businesses to strike the right balance when it comes to timing and frequency of their messages.

Key Performance Indicator 126

Key Performance Indicator User-Generated Communications Marketers 126

Unbounce

APRIL 18, 2024

/ Email marketing 57 common email marketing mistakes to avoid to boost click rate By Paul Park and Abigail Waterer. Updated on April 18, 2024. billion email users (more than half the population of earth!), TABLE OF CONTENTS What is email marketing and why is it important?

Email Marketing 52

Email Marketing Law Marketers Marketing 52

Rock Content

JANUARY 8, 2024

Target Market : In this section, you highlight your audience demographics, psychographics, and behavior patterns. Understanding your target market allows you to tailor your content and marketing efforts to the people who are most likely to become your customers. The same applies to your marketing planning.

Marketing Plan 96

Marketing Plan Shipping Marketing Mix Marketers 96

Hubspot Marketing

MARCH 21, 2024

Construction companies swooped in and launched targeted marketing campaigns. Fast forward to 2024, people are at work. Leverage email marketing. Recent stats show email marketing generates $36 for every $1 spent. The economic outlook is grim, and interest rates and inflation are high.

Marketers 126

Marketers Marketing User-Generated Promotion 126

SocialPilot

FEBRUARY 26, 2024

AI marketing or artificial intelligence marketing refers to using AI models to improve marketing strategies and campaigns. Generative AI can analyze large amounts of data to identify patterns, predict consumer behavior, personalize content, optimize ad placements, and automate email marketing and customer service tasks.

Transform 103

Transform User-Generated Marketers Marketing 103

Rock Content

JANUARY 8, 2024

The first component of this foundation is an in-depth understanding of your target market. These may range from content marketing to social media campaigns, search engine optimization, and email marketing, among others. The final building block of an effective marketing plan is the evaluation mechanism.

Marketing Plan 96

Marketing Plan Key Performance Indicator Marketers Marketing 96

Customers.ai

JANUARY 8, 2024

We have to evolve our outbound lead gen to 1-to-1 target marketing. Best practices include understanding your target market, personalizing communication, using a multi-channel approach, and consistent follow-up. What are the trends in B2B Outbound Lead Generation for 2024? People want to feel understood.

User-Generated 89

User-Generated Outbound Marketing CRM Law 89

InTouch Marketing

JANUARY 31, 2024

Here are some of the hottest types of marketing in 2024, and why if you’re using a megaphone to capture potential customers’ attention, you’re likely missing the mark in today’s age where interruption marketing is becoming increasingly ineffective. This approach has become increasingly crucial in our interconnected world.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Spiralytics

APRIL 23, 2023

Global influencer marketing was valued at $16.4 Spending on influencer marketing is anticipated to increase by 15.9% and 23.4%, respectively, in 2023 and 2024. By 2024, influencer marketing spending will likely generate $7.14 So much so that the global email marketing market was valued at $9.62

Market Trends 52

Market Trends Digital Marketing Gen Z Customer loyalty 52

Duct Tape Marketing

MARCH 14, 2024

Emphasizing the importance of leading with strategy, I challenge the conventional project-based approach to marketing, advocating for a transformative focus on strategic direction. By intentionally evolving the customer journey, businesses can position themselves for sustained growth in 2024 and beyond.

CMO 90

CMO Key Performance Indicator Transform Thought Leadership 90

Customers.ai

APRIL 11, 2024

How to Get Visitor Insights Audience Segmentation and Visitor Insights 7 Ways to Use Visitor Insights Webinar: 2024 Playbook Increasing Traffic & Conversions in the Age of AI Free Webinar: Watch Now How to Get Visitor Insights Considering how valuable these insights are, one of my favorite things about them is how simple they are to get.

Outbound Marketing 69

Outbound Marketing Shipping Education Marketing Strategy 69

Customers.ai

OCTOBER 29, 2024

If you’re in ecommerce, you know email isn’t just a channel – it’s a revenue machine! In fact, email marketing can account for up to 30% of total revenue for many brands, outpacing social media and paid ads in impact. And with an ROI of $42 for every $1 spent, email is basically the gift that keeps on giving.

eCommerce 63

eCommerce Price User-Generated CRM 63

Duct Tape Marketing

AUGUST 1, 2024

So one of those coming up, depending upon when you're listening to it, the fall of 2024, so I was saying all air. I wanted to have a LinkedIns ads specialist on the show because I hear from so many of our clients, particularly B2B clients who feel like, Hey, my target market is on LinkedIn, but I can't figure out how to do LinkedIn ads.

Transform 91

Transform eBook Thought Leadership Whitepaper 91

Duct Tape Marketing

FEBRUARY 7, 2024

They provide every new customer with one-on-one personal training and free migrations from your current marketing automation or email marketing provider. Duct Tape Marketing podcast listeners who sign up via that link will also receive 15% off an annual plan if purchased by March 31st, 2024. That's right.

User-Generated 96

User-Generated Transform Analytics Content Marketing 96

Customers.ai

APRIL 11, 2024

How to Get Visitor Insights Audience Segmentation and Visitor Insights 7 Ways to Use Visitor Insights Webinar: 2024 Playbook Increasing Traffic & Conversions in the Age of AI Free Webinar: Watch Now How to Get Visitor Insights Considering how valuable these insights are, one of my favorite things about them is how simple they are to get.

Outbound Marketing 52

Outbound Marketing Shipping Education Marketing Strategy 52

Duct Tape Marketing

FEBRUARY 27, 2024

They provide every new customer with one-on-one personal training and free migrations from your current marketing automation or email marketing provider. Duct Tape Marketing podcast. Listeners who sign up via that link will also receive 15% off an annual plan if purchased by March 31st, 2024. That's right.

Marketers 91

Marketers Marketing Law Transform 91

Duct Tape Marketing

JANUARY 17, 2024

They provide every new customer with one-on-one personal training and free migrations from your current marketing automation or email marketing provider. Duct Tape Marketing podcast. Listeners who sign up via that link will also receive 15% off an annual plan if purchased by March 31st, 2024. That's right.

Price 96

Price Transform Energy Management 96

Search Engine Land

MAY 20, 2024

If you are a niche blogger focused on building a site on which the majority source of your income is display ads from Google, 2024 has not been kind to you. There has not been a week in 2024 during which I have not received at least one email from a blogger in dire straits, bemoaning the loss of their livelihood due to these recent updates.

Gen Z 118

Gen Z SEO Millennials Energy 118

Unbounce

AUGUST 13, 2024

Updated on August 13, 2024. It’ll always depend on your business’s market, goals, offer structures, average deal sizes, and resources available. Inbound marketing Inbound marketing focuses on attracting customers through valuable content and interactions. It includes blog posts, social media, SEO, and email marketing.

User-Generated 52

User-Generated SEO Outbound Marketing Inbound Marketing 52

Rock Content

JUNE 3, 2024

Best Ecommerce Platforms of 2024 Learn Ecommerce Marketing Ecommerce and Content Creation: Leveraging WriterAccess Content creation is an essential component of any successful ecommerce strategy. Social media marketing: Today’s consumers expect to connect with the brands they buy from on social media.

eCommerce 52

eCommerce Shipping Price Retail 52

Martech

AUGUST 16, 2024

Here’s how: Misdirected ads: You’re paying to show ads to people outside your target market or who have already converted. Here are some critical indicators that suggest your data might not be up to par and what they could mean for your marketing efforts. Do the numbers match? If not, you’ve got a problem.

Transform 116

Transform CRM Energy Health 116

Customers.ai

OCTOBER 29, 2024

If you’re in ecommerce, you know email isn’t just a channel – it’s a revenue machine! In fact, email marketing can account for up to 30% of total revenue for many brands, outpacing social media and paid ads in impact. And with an ROI of $42 for every $1 spent, email is basically the gift that keeps on giving.

eCommerce 75

eCommerce Price User-Generated CRM 75

Lusha

DECEMBER 9, 2024

Old methods like cold calling and mass emails don’t work well anymore, and sales teams struggle to stand out and connect with potential clients. B2B email marketing offers a solution. It’s not just about sending emails. What is B2B Email Marketing?

Email Marketing 52

Email Marketing Whitepaper Law Marketers 52