Martech

NOVEMBER 12, 2024

As businesses prepare for 2025, go-to-market (GTM) strategies are undergoing major shifts driven by new technology, evolving customer demands and increased executive scrutiny. This may be the largest window into the minds of the F2000 C-suite yet assembled, including the bases for some pretty clear forecasts for 2025 and into 2026.

Marketing Strategy 127

Marketing Strategy B2C Finance Analytics 127

SmartBrief - Marketing

NOVEMBER 19, 2024

Looking ahead, 2025 will be a year of “hype” normalization. Here are four trends I believe are key to utilizing this emerging technology to create long-term success in 2025: Intelligence-driven decision making Powered by augmented data and intelligence, 2025 will be the year of smart decision-making. trillion by 2032.

User-Generated 102

User-Generated Retail New Technology Customer Journey 102

Martech

DECEMBER 10, 2024

The post Start 2025 with smarter, more impactful email marketing appeared first on MarTech. Leverage AI and intuitive tools to enhance campaign creation. Gaining instant insights with powerful reporting features. Dont wait until January to improve your marketing strategy. Sign up and get started today!

Email Marketing 124

Email Marketing Marketers Marketing Marketing Strategy 124

Aspiration Marketing

SEPTEMBER 17, 2024

August marks the traditional start of the annual planning cycle. While many businesses are scrambling at this late stage, forward-thinking companies are already laying the groundwork for a successful new year to come. Don't be caught off guard–a well-crafted business and marketing plan is essential for outpacing competitors.

Marketing Plan 243

Marketing Plan Marketers Marketing Marketing Strategy 243

Martech

DECEMBER 16, 2024

TL;DR: Here’s a link to take our new 2025 State of Your Stack survey. Thats why MarTech is teaming up with Scott Brinker, editor of Chiefmartec.com , for the 2025 State of Your Stack Survey. We will publish the results of the survey in a report available in 2025. Take the 2025 State of Your Stack Survey. Processing.

Place 94

Place Marketers Marketing 94

Martech

DECEMBER 16, 2024

From rethinking how success is measured to embedding privacy-first principles into your strategies, 2025 is all about smarter approaches and meaningful outcomes. Together, they form a blueprint for navigating change while positioning your brand for success in 2025 and beyond. The time to act is now. Processing.

Transform 80

Transform Customer loyalty Marketers Marketing 80

Social Media Examiner

OCTOBER 3, 2024

What's New for TikTok Marketing Trends TikTok has emerged as a powerhouse platform, continuously introducing new features and […] The post TikTok Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Market Trends 118

Market Trends Marketers Marketing Social Media Marketing 118

Social Media Examiner

SEPTEMBER 19, 2024

New Features for LinkedIn Company Pages LinkedIn company pages have undergone significant changes recently, offering new opportunities for B2B marketers to enhance their brand […] The post LinkedIn Company Page Strategies for 2025 and Beyond appeared first on Social Media Examiner.

Branding 128

Branding Social Media Marketing Marketers Marketing 128

Hootsuite

NOVEMBER 28, 2024

pic.twitter.com/mQ1l5jbaJm — Stallion Stats (@MegansStats) April 10, 2024 The question is, should your brand tap into Pinterest’s unwavering potential in 2025? Pro tip: Read Hootsuite’s 2025 Social Media Trends report for the latest in all things social media. ” So, here are five powerful tools for Pinterest marketers: 1.

Gen Z 98

Gen Z Affiliate Marketing Fashion Social Media Marketing 98

Social Media Examiner

OCTOBER 17, 2024

Why Instagram's Latest Features Matter for Marketers Instagram continues to be a powerhouse platform for marketers and Instagram creators, with recent statistics […] The post Instagram Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Marketers 123

Marketers Marketing Social Media Marketing 123

Hubspot Marketing

DECEMBER 12, 2024

Types of Digital Content Importance of Digital Content How to Create Great Digital Content Examples of Great Digital Content What will digital content look like in 2025? What will digital content look like in 2025? So, what will it look like in 2025? Table of Contents What is digital content? More Focus on Personalization .I

Tentpole 100

Tentpole Gen Z Thought Leadership User-Generated 100

Aspiration Marketing

DECEMBER 17, 2024

Forget casting a wide net and hoping for the best. Today, savvy B2B marketers will be laser-focused on high-value accounts. It's a new era of personalized campaigns, deep relationship building, and strategic resource allocation. Account-based marketing (ABM) is the key to unlocking explosive growth, higher ROI, and stronger customer connections.

Customer 165

Customer Marketers Marketing Marketing Strategy 165

Martech

OCTOBER 28, 2024

The post 6 outdated AI marketing trends you should retire in 2025 appeared first on MarTech. Discover how to test, learn, and adapt your AI-powered loyalty programs to create highly personalized experiences that resonate with each individual.

Market Trends 133

Market Trends Transform Customer loyalty Millennials 133

Social Media Examiner

DECEMBER 5, 2024

Why YouTube Matters for Marketers in 2024: Market Share and Monetization YouTube has established itself as […] The post YouTube Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner. In this article, you'll discover key YouTube updates and learn how to adapt your content strategy for maximum impact.

Marketers 101

Marketers Marketing Social Media Marketing 101

Martech

NOVEMBER 13, 2024

Retailers are facing significant challenges and opportunities as they prepare for 2025. Join our expert panel for Charting the Path Forward: Building a Future-Forward Platform for Retailers in 2025. The post Get ready for 2025 with insights from industry leaders appeared first on MarTech. Don’t miss it!

Retail 119

Retail Marketing Plan Management Customer 119

Aspiration Marketing

NOVEMBER 18, 2024

In 2025, SEO will play a significant role in achieving this. Getting your blog or website ranked among the top search engine results can provide multiple benefits. You can use some techniques to optimize your website for search engines. If you want to discover these techniques, keep reading until the end.

SEO 130

SEO 130

Aspiration Marketing

NOVEMBER 17, 2024

The best way to know what your customers think about your brand, service, and product is to collect feedback directly from them. The goal is to go beyond simple likes and dislikes and understand your customers' feelings about your product.

Customer 228

Customer Product Branding 228

Social Media Examiner

NOVEMBER 14, 2024

Why Meta's AI-Powered Ads Features Matter for Digital Marketing As Meta continues to evolve its social advertising platform, AI and machine learning […] The post Facebook and Instagram Ads Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Advertising 102

Advertising Advertisers Marketers Marketing 102

Search Engine Land

APRIL 24, 2024

Google expressed hope for completion by 2025. .” “Given these significant considerations, we will not complete third-party cookie deprecation during the second half of Q4.” ” New deadline: Despite the delay, Google did not provide a specific timetable.

Branding 119

Branding Marketers Marketing Analytics 119

Search Engine Land

OCTOBER 7, 2024

This article outlines a seven-step process to futureproof your visual content and SEO for 2025. 7-step process to futureproof your visual content and SEO in 2025 Well-chosen featured images or videos significantly boost a website’s click-through rate (CTR) and encourage user engagement. Business email address Sign me up!

SEO 112

SEO User-Generated Digital Marketing Management 112

Vertical Response

NOVEMBER 3, 2024

With TCPA compliance rules changing in 2025, what do businesses need to do to stay compliant? This guide will break down the new FCC regulations, the impact on your operations, and the steps to ensure you are prepared for the changes regarding TCPA Compliance 2025.

Telemarketing 76

Telemarketing Communications Law Management 76

ConsumerTalk

OCTOBER 30, 2024

Ice Cream and Novelties Marketing Strategies for 2025 As we approach 2025, the ice cream and novelties industry is poised for exciting transformations. With evolving consumer preferences and technological advancements, businesses in this sector must adapt their marketing strategies to stay competitive.

Marketing Strategy 85

Marketing Strategy Transform Manufacturing Marketers 85

CopyBlogger

NOVEMBER 30, 2024

Continue Reading The post 10 Impactful Marketing Trends For 2025 (With Action Items) appeared first on Copyblogger. There’s a lot of talk about AI and futuristic marketing trends, but which ones will actually help you grow your.

Market Trends 91

Market Trends Marketers Marketing 91

Hubspot Marketing

AUGUST 12, 2024

That said, here’s five things SEOs are keeping an eye on in 2024 and 2025. Sellers says that anticipating follow-up search intent is key to content strategy in 2024 and 2025. More than three-quarters of SEOs agree that they will use AI in 2025. And many of the SEO trends we saw in 2023 are still playing out.

SEO 123

SEO User-Generated Fashion Product 123

DirectMail2.0

DECEMBER 4, 2024

“It’s been a very accomplished year for us, and we have even more to look forward to in 2025 as we merge the gap between AI and direct mail to maximize mail performance and response to ensure marketers immediately see results.” ai is currently scheduled for a Q1 beta release in early 2025. The long-awaited DM20.ai

Direct Mail 97

Direct Mail Advertisers Advertising Place 97

Set Up

DECEMBER 17, 2024

These ten lessons are just as relevant now as theyll be in 2025, offering practical advice on leading with impact and staying adaptable in a fast-moving marketplace. 2025 Focus : Pursue opportunities that challenge you, even if they dont align perfectly with your long-term goals. Experimentation leads to discovery.

CMO 59

CMO Marketing Strategy Communications Marketers 59

Martech

DECEMBER 18, 2024

The post Thrift, norming and price paranoia will be consumer trends in 2025 appeared first on MarTech. Note: The research on level of comfort with drones surely predates the current news cycle!)

Price 105

Price Shoppers Place Product 105

Search Engine Land

SEPTEMBER 4, 2024

Google Ads is merging its Video Action Campaigns (VAC) into the more versatile Demand Gen campaigns starting Q2 2025. Early 2025 : Google will launch a migration tool for manual upgrades from VAC to Demand Gen. March 2025 : Google Ads will disable creation of new VACs.

Food 85

Food User-Generated Advertising Advertisers 85

Martech

DECEMBER 20, 2024

The post What retailer marketers should be thinking about in 2025 appeared first on MarTech. “I think you will see more of Criteo in the upper funnel, period,” said Smith. Email: Business email address Sign me up! Processing.

Retail 94

Retail Shoppers Advertising Advertisers 94

Martech

DECEMBER 9, 2024

Digital share: Digital ads (including streaming, online news, and magazines) could make up 82% of total revenue in 2025. market: The largest ad market globally, the US, is set to reach $379 billion in revenue by 2025. next year and a further 3% in 2025. Chinas surge: Chinas ad market is expected to grow by 13.5% Whats next?

Transform 126

Transform Advertising Advertisers Marketers 126

Search Engine Land

OCTOBER 7, 2024

Many search engines rely on structured data to enhance user experiences – and this trend will likely intensify in 2025. Key schema types to use in 2025 While new schema types emerge regularly and should be tested where relevant, several “evergreen” types have proven their effectiveness over time. Business email address Sign me up!

SEO 97

SEO eCommerce Price Communications 97

Content Marketing Institute

OCTOBER 29, 2024

It’s time to rewrite your B2B content and marketing playbook for 2025. These three trends explain what will (and won’t) move audiences and customers next year.

Marketing Strategy 97

Marketing Strategy Marketers Marketing Customer 97

Marketing Insider Group

NOVEMBER 6, 2024

As we approach 2025, paid media is evolving because of technological advancements and shifting consumer behaviors. This article explores the future of paid media advertising, focusing on trends to watch in 2025. As a result, AI-driven advertising is a trend to watch in 2025.

Advertisers 69

Advertisers Advertising Law User-Generated 69

Martech

DECEMBER 13, 2024

But as we begin to compose our witty out-of-office replies, I want to take a moment to look back at where we have come this year and what to anticipate for 2025. What’s more important is identifying what we must attend to in 2025. I’ll answer that in two ways: What I learned in 2024 and what I’m watching for in 2025.

Transform 69

Transform Marketers Marketing Email Marketing 69

Hootsuite

NOVEMBER 4, 2024

The best social media audience analysis tools for 2025 You’ll need some tools to access all the data points required for a solid social media audience analysis. Get started The post Social media audience analysis: An easy tactical guide for 2025 appeared first on Social Media Marketing & Management Dashboard. Try it free today.

Analytics 87

Analytics Price Social Media Marketing CRM 87

Customers.ai

NOVEMBER 25, 2024

The post Visitor Tracking Tools: The 25 Best Solutions for 2025 [Reviewed] appeared first on Customers.ai. Advance your marketing performance with Sales Outreach School , a free tutorial and training area for sales pros and marketers.

eCommerce 105

eCommerce Price Customer Journey CRM 105

Chief Martec

NOVEMBER 3, 2024

Will AI agents actually impact marketing in 2025? On December 3, we will host a free virtual event — Martech for 2025 — where we will walk through all of that in a special, hour-long keynote. Afterwards, we will then release a full Martech for 2025 report, with all that data packaged up for you. Thank you!)

Product 80

Product Customer Marketers Marketing 80