2025 Analytics Marketing Automation Platform 
The Marketing Operations Leader
JANUARY 2, 2025
In this edition: Your Marketing Ops Career Guide for 2025 Marketing Tools Without Databases - Podcast Episode For Paid Subscribers: The Truth About Being More Strategic in Marketing Reminder! Join the Marketing Ops Interview Bootcamp for free on Jan 15. Imagine gaining 5 hours back each week.
MarketingOps
FEBRUARY 12, 2025
If 2024 was the breakout year of AI, 2025 will mark the beginning of widespread enterprise AI adoption – And this means : We need to be ready. While this article is focused on marketing operations, the same concept applies to those working in operations, data, BI, and analytics. AI wont deliver ROI without proper data.
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Customers.ai
NOVEMBER 25, 2024
Predictive Analytics: Anticipate Their Next Move Ever wish you could predict what your visitors will do next? Predictive analytics gets you pretty close. Before committing, ensure the tool integrates seamlessly with the platforms you already use, whether that’s Shopify, Klaviyo, or Google Analytics. Signal Customers.ai
Martech
JANUARY 7, 2025
Lets use a marketing automation platform as an example. Along with optimizing for a primary keyword, like lead generation software, include synonyms and variants like Automated lead management tools and B2B marketing platforms. For B2B, this helps identify potential leads and optimize sales strategies.
Martech
FEBRUARY 3, 2025
Markets evolve, customer expectations shift and yesterday’s competitive advantage becomes today’s baseline requirement. What do you mean youre not considering agentic AI as part of your 2025 strategic roadmap? The interconnected nature of modern marketing technology complicates decisions.
Marketing Insider Group
JANUARY 29, 2025
It lets businesses automate prospecting, data entry, customer management, and other time-consuming business operations. In this article, we share what you need to know about CRM and marketing automation integration, key features, and proven implementation strategies for building lasting customer relationships.
Use Insider
MARCH 10, 2025
Instead, well focus mainly on their differences, so you can understand which platform is better for scenarios and businesses. Klaviyo pros: User-friendly , proven, and growing marketing automation platform Klaviyo is a leading email marketing platform for eCommerce businesses, especially ones operating in the Shopify ecosystem.
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