Backlinko

JUNE 4, 2024

trillion 2025 $6.86 billion in sales in 2023 ( DataReportal ) Here’s a detailed breakdown with largest product categories by annual consumer spending in the US: Product Category Annual Ecommerce Spending (B2C, US) Electronics $781.3 trillion 57% 2025 $2.51 billion $1.256 trillion 2025 $648.0 trillion 2022 $5.29

eCommerce 100

eCommerce Gen Z Shipping Retail 100

Marketing Insider Group

FEBRUARY 5, 2024

HubSpot) B2B bloggers spend on average 26% more time on each post compared to B2C bloggers. SAS) Smartphone analytics predict a 25% increase in mobile traffic by 2025, according to the Ericsson Mobility Report. WebinarCare) In the B2C sector, only 20%-40% of webinar attendees convert. billion by 2025. trillion by 2026.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Sprout Social

APRIL 6, 2023

For example, social media demographics show Gen Z and Millennials made a shift from using to Instagram and make up two-thirds of Instagram users. billion by 2025. Here are some examples of brands using chatbots in a B2B and B2C environment. Messenger chatbots The number of people using Meta’s Messenger app is estimated to be 3.1

User-Generated 98

User-Generated Marketers Marketing Gen Z 98

SocialPilot

MARCH 10, 2025

They make brands feel human, witty, and relatable, which is exactly what our audiences crave in 2025. Appeals to Younger Audiences Millennials and Gen Z live and inhale memes. Identify Your Audience Demographics: Are they Gen Z, Millennials, or Gen X? Best for : Lifestyle, entertainment, B2C brands. Aidan Brannigan 3.

Gen Z 52

Gen Z Branding Entertainment Marketers 52

Econsultancy

DECEMBER 13, 2021

Amazon, Meta and Alphabet to account for half of ad market in 2025, thanks to acceleration from Covid-19. Thanks to a boost in social and ecommerce advertising over the course of the pandemic, new research from WARC Data suggests Amazon, Meta and Alphabet could account for half of a potential $1 trillion advertising market by 2025.

Advertisers 52

Advertisers Advertising Retail Shoppers 52

Martech

JANUARY 15, 2025

Here are some predictions about where brands can find opportunities and innovation in 2025 in order to gain an edge in the rapidly changing space. And this is even more pronounced among younger generations like Gen Z (49%) and Millennials (41%), he said. as the date for a likely ban approaches.

Gen Z 117

Gen Z Whitepaper Social Media Marketing Millennials 117

Martech

JANUARY 15, 2025

Marketers fast adoption of AI is letting them try different strategies and focus more on authenticity, according to HubSpots new State of Marketing 2025 report. In addition to the increased integration of AI into workflows, 2025 will see B2B and B2C focusing more on Millenials and Gen Z, and brand-led marketing. .”

Gen Z 122

Gen Z Millennials B2C Marketers 122

Martech

FEBRUARY 19, 2025

TikTok is mainly seen as a prime venue for Gen Z to share dance crazes, which can be perfect for B2C marketers. Also, the Gen Z cohort is moving up into positions make purchase decision What makes it suitable for B2C applies to B2B as well. of TikTok’s US user base are Millennials. That delay ends on April 5, 2025.

Gen Z 123

Gen Z Law B2C Entertainment 123