MarketingOps

FEBRUARY 12, 2025

If 2024 was the breakout year of AI, 2025 will mark the beginning of widespread enterprise AI adoption – And this means : We need to be ready. The Marketing Data Challenge The MAP/CRM, often hailed as the backbone of customer data, frequently falls short when it comes to supporting segmentation and targeting efforts.

CRM 147

CRM Whitepaper Health Analytics 147

Set Up

FEBRUARY 25, 2025

The path to growth for marketing Agencies in 2025 is no longer about simply acquiring new Clients; its about scaling effectively. Based on insights from Set up s research, expert advice, and industry trends, here are five key strategies to help Agencies scale effectively in 2025. #1

Inbound Marketing 59

Inbound Marketing Whitepaper Thought Leadership B2C 59

Martech

MARCH 27, 2025

The impact and importance of unstructured data management is going to be my theme in 2025 because I believe generative AI will make this a pressing challenge. The findings were featured in a whitepaper published in 2023. Keep an eye on how this gets rolled out in new features and/or embedded capabilities later in 2025.

CRM 93

CRM Transform Whitepaper User-Generated 93

Litmus

DECEMBER 2, 2024

You never know when an email client or CRM changes support for something unexpectedly. Personalize campaigns The post Unlock Email Campaign Potential: Proven Strategies for 2025 appeared first on Litmus. Source: Really Good Emails In your email marketing plan, make a note of when to check on the email and refresh the content.

Copywriting 64

Copywriting Email Marketing Key Performance Indicator Whitepaper 64

Unbounce

JANUARY 6, 2025

Updated on January 6, 2025. Content downloads : Offering ebooks, whitepapers, and other resources. Step 7: Integrate your funnel with your other marketing tools like CRM and email Connect your funnel to any other core tools in your sales and marketing tech stack like your CRM and email marketing tools.

Price 111

Price User-Generated Copywriting Analytics 111

Martech

MARCH 22, 2022

Research firm Radicati predicts email users, volume and revenue will grow through 2025: The addressable market of email users will increase from more than 4.1 Daily email volume, both individual and commercial, will grow an estimated 4% a year through 2025. billion in 2025. billion users as of 2021 to 4.5 billion in 2021 to $97.1

Email Marketing 122

Email Marketing B2C Law Marketing 122

Martech

APRIL 18, 2025

The playbook that worked in 2020 is collecting dust in 2025. Send them because someone downloaded a whitepaper, viewed a pricing page or started a trial but didn’t complete onboarding. Layer in intent data from your full stack: Pull behavioral signals from your website, product and CRM. It’s non-negotiable in 2025.

Whitepaper 125

Whitepaper Thought Leadership Price Education 125