Remove 2025 Remove Customer loyalty Remove Price
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How to build and nurture brand loyalty: 7 tactics for 2025

Hootsuite

That means developing rewards programs that recognize their loyalty. This could be an incentive as simple as a customer loyalty program, such as Starbucks Stars or airline miles. A customer lifetime value higher than the initial purchase price of your product or service indicates repeat purchasing.

Branding 124
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How should marketers market to consumers under stress?

Martech

Avoid hidden fees and deceptive pricing practices, as these can erode trust. Transparency in pricing and product benefits can help consumers feel more secure in their purchasing decisions. Offer flexible options : Consider providing flexible payment plans, discounts or loyalty programs that can ease the financial burden on consumers.

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‘Tis the season for scrolling: 89% of consumers say social media influences their holiday shopping

Sprout Social

Harnessing the influence of social can boost sales and justify premium prices. Customer care and social commerce during the holiday season This holiday season, 92% of consumers plan to reach out to brands as much or more often for their customer service needs compared to 2023.

Gen Z 121
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Brand trust is the most valuable asset your company owns

Martech

It directly influences customer loyalty, brand perception and overall business success. With trust, your customers don’t question whether you’ll deliver on your promises they simply expect you to. Brands that prove their worth inspire customers to trust them even more. Being customer-first.

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What is Email Marketing? Your Comprehensive 2025 Guide

Vertical Response

Key Takeaways Email marketing is a cost-effective digital strategy that fosters customer loyalty, enhances brand visibility, and drives sales through personalized communication. Understanding Email Marketing Email marketing is a digital strategy that uses email to connect with both existing and potential customers.

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How three companies are reinventing event marketing with SoLoMo

Martech

in the first five months of 2024 alone and 2025 is looking just as promising. For example, their keynote speaker was Tennessee native and customer loyalty expert Brittany Hodak, who shared her “Superfan Formula.” Elation, for instance, offered exclusive product pricing to attendees. ” Yes, I know.

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The creator economy: Making dollars and sense out of social partnerships

Sprout Social

The benefits of the creator economy for brands According to a Q1 2025 Sprout Pulse Survey, over half of marketers say influencers already play a significant role in boosting audience engagement, fostering credibility and driving revenue growth. AI is also making it easier for brands to discover creators and manage partnerships.

Gen Z 97