Hubspot Marketing

MARCH 5, 2025

Yep, even if your audience is mostly Gen Zers and young millennials. And compared to top travel influencer prices, local influencers are more affordable, even on a smaller marketing budget. I was surprised that the CTAs target audience skews that young, but those are the people still learning their transportation habits.

Millennials 85

Millennials Marketers Marketing Fashion 85

Marketing Insider Group

JULY 21, 2020

Millennials Will Not Compose 75% of the Future Workforce. Conventional wisdom has pounded the point home that by 2025 (or in some versions of the myth, by 2030), millennials will become three-fourths of the nation’s workforce. Certainly, millennials will become a driving force in tomorrow’s workplace. Billion in 2025.

Millennials 277

Millennials Whitepaper Transform Gen Z 277

Neil Patel

NOVEMBER 26, 2020

Luxury products are synonymous with high price tags. The quality has to match the price tag. Often, exclusivity is achieved by price. billion in 2020 to $388 billion in 2025. The consultancy expects online luxury sales to triple by 2025 when almost one in five personal luxury sales will happen online.

Marketing Strategy 145

Marketing Strategy Gen Z Marketers Marketing 145

Hootsuite

MAY 1, 2025

Great influencer marketing efforts in 2025 are built on alignment between brand goals and creator authenticity, whether youre working with a micro-influencer or a macro-influencer with a massive follower count. 36% of millennial consumers trust recommendations from people they follow more than traditional ads.

Influencer Marketing 80

Influencer Marketing Affiliate Marketing Marketers Marketing 80

Backlinko

JUNE 4, 2024

trillion 2025 $6.86 trillion 57% 2025 $2.51 Retail ecommerce sales worldwide are estimated to reach $6.33 trillion in 2024, that is an 8.76% year-over-year increase ( eMarketer ) Here’s a detailed breakdown of retail ecommerce sales growth since 2021: Year Retail Ecommerce Sales Worldwide 2021 $4.98 trillion 2022 $5.29 billion 37.9%

eCommerce 99

eCommerce Gen Z Shipping Retail 99

Adobe Experience Cloud Blog

MARCH 26, 2020

While Gen Z is said to have a shorter attention span than Millennials, it’s important to understand that trait in context. Gen Z has necessarily developed a strong marketing sleaze detector, so creating and delivering authentic marketing content is required and there are no shortcuts. Make it real. Make it practical. Make it meaningful.

Gen Z 174

Gen Z Entertainment Thought Leadership Millennials 174

Backlinko

JUNE 15, 2024

Temu is a popular shopping marketplace known for its ultra-low prices owned by PDD Holdings. billion in sales in 2024 and 2025, respectively. Among UK and US shoppers, Temu is most popular among millennials (ages 25-42) with a 21% adoption rate, followed by Gen X (43-55) with a 20% rate. billion Q3 2023 $5.16 billion Q4 2023 $6.62

Gen Z 74

Gen Z Millennials Retail Fashion 74

Marketing Insider Group

FEBRUARY 5, 2024

SAS) Smartphone analytics predict a 25% increase in mobile traffic by 2025, according to the Ericsson Mobility Report. billion by 2025. Salesforce) Pricing is the most important factor when choosing a marketing automation tool. Emplifi) Consumers will pay up to a 16% price premium for a positive customer experience.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Hubspot Marketing

APRIL 4, 2024

Influence Marketing Hub estimates that the industry will total $24 billion by 2025, up from $1.7 Instagram is saturated with millennials and Gen X, who have more disposable income than Gen Z. Only the biggest brands can afford the price tag of major celebrity influencer campaigns, but that isn’t a bad thing for your business.

Influencer Marketing 129

Influencer Marketing Branding Gen Z Marketers 129

Econsultancy

FEBRUARY 18, 2022

Research from Deloitte finds that price and quality are individually cited as top-three purchasing criteria by consumers anywhere between 61% and 86% of the time (depending on sector). Forrester states that, while just one out of ten baby boomers can be classed as values-motivated, this rise to one in four for millennial consumers.

Gen Z 54

Gen Z Millennials Shoppers Retail 54

Econsultancy

FEBRUARY 23, 2022

By 2025, it is predicted that European gamers will number more than 367 million. billion in 2025, illustrating the economic clout that gaming can wield even in “smaller” regional markets. Between 2019 and 2020, the number of European gamers swelled from 278.55 millon to 316.07 million, and continued to grow to 329.48

Entertainment 82

Entertainment Advertising Advertisers Gen Z 82

Econsultancy

DECEMBER 3, 2021

As a result, the dramatic shift to ecommerce in this category over the past 18 months has meant online clothes shopping could overtake in-store purchases by as soon as next year, ahead of previous expectations that it would happen in 2025. This marks apparel as the most sought-after ecommerce product, cross-border.

Fashion 52

Fashion eCommerce Gen Z Shoppers 52

Sprout Social

APRIL 6, 2023

The automated conversational flows built into their chat plugin simplified responses to inquiries about pricing, shipping and delivery times. For example, social media demographics show Gen Z and Millennials made a shift from using to Instagram and make up two-thirds of Instagram users. billion by 2025.

User-Generated 98

User-Generated Marketers Marketing Gen Z 98

Marketing Insider Group

APRIL 29, 2025

Meet the 2025 B2B Buyer: Digital-First & Demanding The face of the B2B buyer is changing fast. Millennials and Gen Zers now represent more than 70% of B2B buyers.[2] Case studies, honest product comparisons, transparent pricing, third-party reviews, and trust signals (like certifications or customer logos) are table stakes in 2025.

CRM 89

CRM Price Whitepaper Thought Leadership 89

Econsultancy

MARCH 4, 2022

As a result, the dramatic shift to ecommerce in this category over the past 18 months has meant online clothes shopping could overtake in-store purchases by as soon as 2022, ahead of previous expectations that it would happen in 2025. by 2025, half a percentage point higher. in the last 10 years, and is forecast to drop to 3.2%

eCommerce 98

eCommerce Non-Profit Retail Shoppers 98

CXL

OCTOBER 31, 2022

trillion by 2025 , making up around one quarter of all retail sales. Though there is overlap in pricing and style, their brand stands out with longevity. With Millennials and Gen Z increasingly reporting preferences for sustainable consumer options , durability is an appealing benefit for this audience. Image source ).

eCommerce 85

eCommerce Gen Z User-Generated Copywriting 85

Econsultancy

DECEMBER 13, 2021

Amazon, Meta and Alphabet to account for half of ad market in 2025, thanks to acceleration from Covid-19. Thanks to a boost in social and ecommerce advertising over the course of the pandemic, new research from WARC Data suggests Amazon, Meta and Alphabet could account for half of a potential $1 trillion advertising market by 2025.

Advertising 52

Advertising Advertisers Retail Shoppers 52

illumin

MARCH 12, 2025

As the CEO of leading returns management vendor of Optoro , Amena Ali, cites: The paradigm shift in recommerce has especially been evident for items with higher price points (such as jewelry, luxury apparel, and furniture), and it is not just consumer-driven but also a response by retailers to shift to more sustainable business practices.

Fashion 103

Fashion Retail Transform Shoppers 103