Buffer Marketing

JANUARY 13, 2025

With all the changes on the horizon, it’s safe to say that social media will look a little different in 2025. Lia Haberman , social media consultant and writer of the ICYMI newsletter predicts that 2025 will be the year brands and creators start thinking of themselves as media empires.

Gen Z 127

Gen Z Transform User-Generated Analytics 127

Buffer Marketing

JANUARY 15, 2025

There’s no two ways about it: video is the way people prefer to consume content in 2025.    Buffer’s data  shows that when it comes to  social media  platforms video outperforms every other type of content by a landslide — and that’s on all platforms. per month 2.

Price 118

Price User-Generated Social Media Marketing Product 118

Hootsuite

JANUARY 31, 2025

With the 2025 Awards Season in full swing, much of the spotlight is on the upcoming 67th annual Grammy Awards in Los Angeles on February 2nd. Last year, when Taylor Swift made history by winning her fourth Album of the Year award, social media erupted with opinions was the win deserved? Who was social medias Best New Artist?

User-Generated 98

User-Generated Social Media Marketing Management Branding 98

Buffer Marketing

JANUARY 20, 2025

In fact, according to  a blog post  shared by the Meta-owned platform, “a variety of algorithms, classifiers, and processes, each with its own purpose,” ensure that IG users see the content that most interests them.  Posts the user has liked, shared, saved, or commented on. Activity.  Posts

User-Generated 127

User-Generated Social Media Marketing Analytics Fashion 127

Hootsuite

JANUARY 14, 2025

Facebook Business Pages remain a critical tool for brands looking to connect with social users and if you already have one, it’s time to update it for 2025. Bonus: Get a free social media strategy template to quickly and easily plan your strategy, track results, and share with your boss, teammates, and clients.

Analytics 109

Analytics User-Generated Social Media Marketing Management 109

Hootsuite

NOVEMBER 4, 2024

In this post, we’ll share tactical tips to help you understand specific audience data points, including: where to find them, what they can tell you, and how to use this information to refine your social media marketing efforts and improve ROI. Key takeaways Social media audience analysis is about more than just demographics.

Analytics 103

Analytics Price Social Media Marketing CRM 103

Hootsuite

JANUARY 3, 2025

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. 2025 social media holiday calendar Scroll below to see the list of social media holidays in 2025 or bookmark this calendar! Try it free today.

Food 114

Food Health Law Non-Profit 114

Buffer Marketing

JANUARY 30, 2025

Whether it’s the first week of January or the last day of October, the best time to get your social media on track is right now. This checklist is your blueprint for momentum in 2025. Define your goals for 2025 If you don’t know what you’re aiming for, you’ll waste time posting without purpose.

User-Generated 102

User-Generated Education Analytics Thought Leadership 102

Sprout Social

MARCH 26, 2025

With 82% of the UK population using social media across a growing number of networks, businesses can reach virtually any target demographic through social media marketing. Research from the UK Sprout Social Index showed the quality of your product or service matters most.

Entertainment 82

Entertainment Gen Z Millennials User-Generated 82

Buffer Marketing

FEBRUARY 6, 2025

TikTok has a massive user base of over 1.69 monthly active users — and the number of Americans using TikTok weekly has quadrupled since 2021. The social media site isn’t limited to younger users anymore. TikTok report showed weekly TikTok users aged between 35-44 have only grown since 2022.

SEO 110

SEO Real Estate User-Generated Promotion 110

Sprout Social

MARCH 17, 2025

But social media is always changing. When crafting your social media strategy for 2025 and beyond, you need to make sure the latest social media trends are top of mind. What trends have impacted social media marketing in Australia?

Social Media Marketing 63

Social Media Marketing User-Generated Branding Management 63

Hootsuite

FEBRUARY 27, 2025

Understanding key YouTube stats and figures is the best way to develop a YouTube marketing strategy that works and lasts. Read on for the YouTube user, usage, and business stats you need to know to hit the ground running (and get that camera rolling). YouTube is the most popular social media platform in the U.S.

Gen Z 96

Gen Z User-Generated Marketing Marketers 96

Hootsuite

NOVEMBER 7, 2024

Loyalty boosts customer lifetime value, reduces acquisition costs, and generates powerful word-of-mouth promotion. Building brand loyalty involves understanding customer needs, leveraging user-generated content, personalizing all touchpoints, rewarding repeat customers, and providing stellar customer service. Try it free today.

Branding 119

Branding Customer loyalty User-Generated Promotion 119

SocialPilot

FEBRUARY 13, 2025

Now, the question of all times: are hashtags still relevant in 2025? Whether you’re a brand or a creator, a solid hashtag strategy can uplift your social media game multi-fold. Bonus: Get your hands on our latest “ Trending Hashtags Ebook ” and start 2025 with a banger. What Is a Hashtag?

Social Media Marketing 86

Social Media Marketing User-Generated Marketing Marketers 86

Hootsuite

MARCH 12, 2025

Go from #clueless to #confident with this complete guide to using LinkedIn hashtags, including the top LinkedIn hashtags of 2025. Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 511,000 followers. Random or spammy tags wont cut it in 2025.

User-Generated 70

User-Generated Analytics Social Media Marketing Law 70

SocialPilot

MARCH 23, 2025

The real estate market is on an unbeatable rise, calculated to mark $654.39 trillion by 2025, with the U.S. With an industry this mammoth, outshining on social media isnt just a gameits a necessity. Encourage clients to share user-generated content under your hashtag. leading the line at $136.6

Real Estate 88

Real Estate User-Generated Market Trends Branding 88

SocialPilot

FEBRUARY 3, 2025

Social media is no longer just a place to be. And building a strategic social media marketing funnel is the thriving secret for brands that succeed. billion social media users globally, your target audience is bigger than ever, but so is your competition. ” SocialPilot Marketing Team.

Social Media Marketing 76

Social Media Marketing User-Generated Marketing Marketers 76

Hootsuite

JANUARY 17, 2025

Outbound engagement is a useful strategy that Hootsuite identified as a top social media trend for 2025. Knowing what youre trying to achieve on social media determines who you need to speak to. You need an audience of politically active, informed social media users.

Promotion 97

Promotion Thought Leadership Health Non-Profit 97

Buffer Marketing

FEBRUARY 4, 2025

2025 is shaping up to be a year of massive opportunities for creators , but staying ahead means working efficiently. I asked my LinkedIn audience which tools they’re loving in 2025, and they delivered. Team plan starts at $25/month per user. That’s where these tools come in.

Transform 96

Transform Price User-Generated Product 96

Sprout Social

FEBRUARY 28, 2025

Social touches every aspect of how businesses operate and grow. For social media professionals in the UK or targeting its highly engaged user base, staying ahead of the game requires a solid grasp of the latest stats and trends to make smart decisions. Social media ad spend in the UK: The U.K.

Gen Z 73

Gen Z Millennials Social Media Marketing User-Generated 73

Buffer Marketing

DECEMBER 16, 2024

has all the other basics you'd need in a URL-shortening app: a QR code generator, detailed link statistics, and a UTM builder. Source: Rebrandly Rebrandly also lets you improve the user experience by redirecting traffic based on rules you specify, like location, language, and device. Source: Short.io

Price 109

Price User-Generated Analytics Shoppers 109

Sprout Social

MARCH 13, 2025

Whether youre running a local business or a multinational corporation, social media marketing is a must for brands of all sizes. However, understanding the social media landscape in Australia is no small feat, but this guide will make this once-tall task much easier. million active internet users by 2029.

Gen Z 55

Gen Z User-Generated Influencer Marketing Law 55

Buffer Marketing

MARCH 26, 2025

In January 2025, we held our fourth (!) edition of Creator Camp — a free 30-day challenge to help participants build consistent social media habits. In October 2024, I participated and generated 300,000 impressions across 31 posts. Despite lower impressions, it generated the highest number of comments (68).

Transform 99

Transform User-Generated Entertainment Branding 99

Martech

JANUARY 13, 2025

Below is a timeline of milestones across social media, email marketing and regulatory/legal/restrictive events since the 1990s. CompuServe, Prodigy, Meta and Section 230 In the early 1990s, online platforms like CompuServe and Prodigy faced critical legal challenges over user-generated content. blocklist providers.

Law 123

Law User-Generated Email Marketing Education 123

Marketing Insider Group

MARCH 17, 2025

With so many options from digital ads and SEO to influencer marketing and AI-powered automation you need a game plan to ensure your budget is being spent in ways that drive growth. Double Down on High-Quality Content and SEO If theres one area where your marketing budget should go, it is content and search engine optimization.

User-Generated 59

User-Generated Influencer Marketing SEO Marketing 59

Buffer Marketing

DECEMBER 5, 2024

Where do you turn for meaningful stats on your social media marketing ? I'm grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media. Social media analytics tools are usually used to complement social media management tools.

Analytics 104

Analytics Price Social Media Marketing Key Performance Indicator 104

Buffer Marketing

MARCH 20, 2025

This helps her appear in searches when users look for DIY inspiration, home decor ideas, or content creators in her niche. Pinterest actively encourages its users to put a logo on every pin they share: “Put a logo on every pin that you make, but keep it subtle. Add a clear profile photo so people can put a face to your name.

Social Media Marketing 100

Social Media Marketing User-Generated Fashion Food 100

Sachs Marketing Group

JANUARY 13, 2025

The digital marketing landscape is constantly evolving, driven by rapid technological advancements, shifting consumer behaviors, and ever-changing algorithms on search engines and social media platforms. Data-Driven Decision Making In 2025, data isnt just an assetits the foundation of every successful marketing campaign.

Digital Marketing 52

Digital Marketing Influencer Marketing Customer Journey Social Media Marketing 52

Sprout Social

JANUARY 31, 2025

Artificial intelligence (AI) is supercharging social media marketing. Think of AI social media tools like Sprout Social as your marketing pit crew. They can fine-tune your social media engine, swap out tired tactics and keep you running at peak performancethey just cant drive the car.

Social Media Marketing 107

Social Media Marketing User-Generated Food Branding 107

Hootsuite

MARCH 21, 2025

users will buy via Instagram in 2025. Set up a shop to tap into this lucrative market. High-quality images, curated collections, and user-generated content (UGC) build trust and drive sales. Instagram users will make at least one purchase through the platform in 2025. spend $200+), and 37.3%

eCommerce 90

eCommerce User-Generated Shoppers Entertainment 90

Hootsuite

JANUARY 15, 2025

Plus, they help us understand LinkedIn’s impact on businesses and organizations that use the platform for marketing, lead generation, hiring, and more. As we enter 2025, let’s look at some key LinkedIn statistics you need to know to inform your LinkedIn social media strategy. Source: LinkedIn 5.

User-Generated 108

User-Generated Education Real Estate Transform 108

Sprout Social

JANUARY 29, 2025

The role of AI in content marketing AI is set to play an integral part in almost all aspects of content marketing, even as misconceptions abound that AI is mainly for generating content. This growing change isn’t lost on marketers. Here’s a quick look at the many ways in which AI helps in content marketing.

Content Marketing 120

Content Marketing Transform User-Generated Marketing 120

Martech

AUGUST 1, 2024

Meta previously reported daily and monthly active user numbers for its Facebook and Messenger apps. The company anticipates significant capital expenditure growth in 2025 to support AI research and product development. The company generated cash flow from operating activities of $31 million, an increase of 51% year-over-year.

Retail 112

Retail User-Generated Price Advertising 112

SocialPilot

FEBRUARY 6, 2025

Whether youre a local business, an e-commerce store, or a SaaS provider, being present on business review sites in 2025 can make all the difference. For instance, a Google search for a business, Hersheys Chocolate World, and a place, The Statue of Liberty, shows ratings, reviews, and images, offering a complete user experience.

Real Estate 66

Real Estate Customer Food User-Generated 66

Buffer Marketing

MARCH 10, 2025

Everyone talks about how different social media platforms are, and it’s not hard to see why. Bluesky champions decentralization and user control. The engagement patterns we’ve uncovered don’t just highlight platform differences — they show why a one-size-fits-all approach won’t work in 2025.

User-Generated 99

User-Generated Social Media Marketing Customer Marketers 99

Vertical Response

NOVEMBER 29, 2024

Leverage AI in Your Email Marketing Campaign: Best Practices for 2025 AI is currently transforming email marketing by enhancing customer engagement and optimizing content delivery. AI email marketing tools enable the delivery of highly customized content, enhancing the efficiency and effectiveness of campaigns.

Email Marketing 52

Email Marketing Transform User-Generated Law 52

SocialPilot

DECEMBER 23, 2024

SocialPilot Reviews: Simplifying Reputation, Amplifying Impact SocialPilot marked a monumental launch in 2024 with the new SocialPilot Reviews, redefining how businesses manage and generate online reviews. Review Generation Made Easy Automate the process of requesting reviews via email or SMS campaigns.

User-Generated 100

User-Generated Analytics Management Branding 100