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Why 2025 is the year for martech optimization, not expansion

Martech

2025 is not the year for bold leaps into expensive platforms but a time for strategic caution. Here’s how to make 2025 the year of smart, strategic martech decisions. Here’s how to make 2025 the year of smart, strategic martech decisions. The answer? You’re not alone. It will be necessary to do the following.

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The Future of Marketing Is Creative | Marketing 2025

Adobe Experience Cloud Blog

Creativity powers transformation. And transformation yields impactful and sustainable experiences for your customers. . There is also a complete report that covers how marketing leaders deal with information overload, the intersection of EQ and AI, and an action plan to transform your organization.

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Explore Digital Transformation in Marketing | 5 Risks of Doing Nothing

Adobe Experience Cloud Blog

In fact, IDC forecasts that by 2025, on average, the connected person will engage with their connected device once every 18 seconds. And the digital transformation in marketing will be at the forefront of this evolution. Doing nothing might soon leave you scrambling to keep up with the competition. Now is the time to take action.

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5 essential priorities for marketers in 2025

Martech

From rethinking how success is measured to embedding privacy-first principles into your strategies, 2025 is all about smarter approaches and meaningful outcomes. Together, they form a blueprint for navigating change while positioning your brand for success in 2025 and beyond. The time to act is now. Processing.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

You’ll learn how mastering these seven key areas can transform your marketing ops into a powerhouse of productivity and impact! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function. Secure your seat and register today!

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Worldwide spend on marketing to hit $4.7 trillion by 2025

Martech

trillion by 2025, according to a Forrester report. trillion from 2021 to 2025, a compound annual growth rate (CAGR) of 7% — substantially above the 5% CAGR from 2015 to 2019. They accounted for 53% of the spend in 2021 and are expected to drive 73% of dollar growth between now and 2025. This is an increase of $1.1

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Global ad revenue to top $1 trillion, dominated by Google and Meta

Martech

Digital share: Digital ads (including streaming, online news, and magazines) could make up 82% of total revenue in 2025. market: The largest ad market globally, the US, is set to reach $379 billion in revenue by 2025. next year and a further 3% in 2025. Chinas surge: Chinas ad market is expected to grow by 13.5% Whats next?

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