Litmus
JULY 31, 2024
Overall email volume up 13% since 2020, expected to grow another 13% by 2026. When you use this tool set effectively, you can create dynamic and effective customer journeys that both delight your audience and increase conversions.
Econsultancy
MARCH 21, 2022
Product analytics that track real-time interactions to improve the customer journey. are also helping companies understand the customer journey, not only by tracking customer interactions, but by using machine learning technology to capture and analyse real-time interactions on a website or product.
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Martech
APRIL 17, 2023
Spend across marketing analytics and data infrastructure is forecast to grow from $22 billion in 2022 to $32 billion in 2026 in the U.S., and European Union. That’s according to a new report from Winterberry Group, “From Data to Insight: The Outlook for Marketing Analytics.”
Backlinko
MARCH 11, 2024
billion 2026 $8.44 billion by 2026 (up from $2.9 Between 2021 and 2024, worldwide marketing automation industry revenue is forecasted to grow by 38.2% billion – Statista Year Marketing automation market revenue (worldwide) 2021 $4.79 billion 2022 $5.19 billion 2023 $5.86 billion 2024 $6.62 billion 2025 $7.47 billion 2027 $9.53
Marketing Insider Group
FEBRUARY 5, 2024
billion by 2026. Hubspot) 10% of customer journeys are fully automated. Hubspot) Customer Experience Stats The customer experience management market is currently valued at $12.04 billion by 2026. Dash Research) 81% of marketers expect to compete primarily on customer experience in the next two years.
Martech
OCTOBER 6, 2022
Since the dawn of Atari in the 1970s, the industry has boomed—it’s now larger than the movie and music industries combined—and is expected to be worth $321 billion by 2026. Creating the frictionless experiences that today’s consumers expect relies on personalization, backed by an end-to-end customer journey and a single source of truth.
Hootsuite
FEBRUARY 14, 2023
trillion by 2026. But they also need to make sure they can scale customer support to these channels. Make your customer journey as smooth as possible Customers expect a smooth buying process. Smoothing out the customer journey—as mentioned above—helps to eliminate the top reasons for cart abandonment.
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