illumin

AUGUST 27, 2024

This number was higher for millennial respondents, where three-quarters said they considered sustainability when making purchase decisions. Past predictions showed in-person shopping slowing down, with some studies suggesting that up to 23,500 brick-and-mortar retail locations in the US would close by 2026.

Retail 98

Retail Gen Z Shoppers Customer Acquisition 98

Backlinko

JUNE 4, 2024

trillion 2026 $7.41 trillion 59% 2026 $2.74 billion $1.392 trillion 2026 $744.7 Among Gen Z and millennials that’s as much as 53% and 47%, respectively ( Morning Consult ) Among US consumers, YouTube is a go-to social media platform to start their search when shopping online. trillion 2022 $5.29 trillion 2023 $5.82

eCommerce 101

eCommerce Gen Z Shipping Retail 101

Hubspot Marketing

MARCH 8, 2024

Forbes , 2023) Gen Z, Millennials, and Gen X prefer finding products on social media over any other channel. Statista , 2023) The global conversion rate of online shoppers is 1.9%. Statista , 2023) High-performing retail businesses are more likely to invest a given amount of their sales in digital and ecommerce. trillion USD market cap.

eCommerce 121

eCommerce Gen Z B2C Shoppers 121

Marketing Insider Group

FEBRUARY 5, 2024

billion by 2026. billion by 2026. Bain) Ecommerce & Online Shopping Stats By 2026, 24% of retail purchases are expected to take place online. Statista) By 2026, the Ecommerce market is expected to total over $8.1 trillion by 2026. billion by 2026. market share. eMarketer) Image Source: Nexcess The U.S.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

SocialPilot

JANUARY 15, 2024

Gen Z and millennials have direct spending of around a trillion dollars through Snapchat! Together, Millennials and Gen Zs have a spending power of over $1 trillion, and Snapchat’s user base has a combined spending power of $4.4 billion in advertising revenue by 2026. Insane, isn’t it? Snap generated $1.13

Gen Z 103

Gen Z Millennials User-Generated Advertising 103

Hubspot Marketing

NOVEMBER 29, 2023

billion by 2026. Social media channels are extremely popular among millennials and Generation Z, the members of your target audience. Here, you can grow demand for your product, services, or institutions as more people choose online education. The data speaks loudly: The global e-learning industry is set to reach $457.8 Image Source 3.

Education 121

Education eBook Gen Z Marketing 121

Econsultancy

FEBRUARY 23, 2022

billion in 2026, at a CAGR of 2.5%. This will mostly be driven by Gen Z and Millennial cohorts who, on average, are watching videos on both free and paid streaming platforms far more than the average individual (42% vs 29% and 40% vs 29%, respectively). TBRC predicts that the size of the global TV ad market will grow from $95.98

Entertainment 82

Entertainment Advertising Advertisers Gen Z 82