Remove 2026 Remove Performance Marketing Remove User-Generated
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Why ChatGPT is the Best Tool for Marketers

Digital Marketer

Artificial Intelligence is a game changer for marketing. Since the beginning of 2023, the amount of AI tools for marketing has exploded. to $154 billion in 2023 over 2022, with $300 billion expected by 2026 ( SOURCE ). AI-powered tools automate email marketing, social media scheduling, content generation, and data analysis.

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What Is Connected TV (CTV) and Why Is It the Future of Programmatic Advertising?

Bannerflow

Connected TV or CTV as it is commonly referred to is the the integration of internet-connected features into traditional television sets which give users access to a variety of online content and services without having to leave their own homes. What does the future look like for CTV Advertising? billion U.S.

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Why we care about performance marketing

Martech

Performance marketing refers to a variety of online advertising programs where parties are paid when a specific action is completed. However, it isn’t limited to that, encompassing any marketing approach that’s tied to a specific action. In this post we’ll cover: What is performance marketing?