The CMO Survey
APRIL 1, 2025
Smaller improvements were made in ensuring that the marketing strategy created by generative AI produces is a good fit for the brand and target markets. reduction in marketing overhead costs (versus 7.0% Despite slower growth rates, marketing budgets now represent 9.4% for overall marketing spending and 11.9%
Hootsuite
MARCH 8, 2022
trillion USD in 2026. Even though they don’t sell online, they also knew their target market turned to Pinterest to get ideas for upcoming renovations. Social commerce is exploding. In 2020, shoppers spent $560 billion USD directly on social media platforms. 48% of Americans purchased something on a social network in 2021.
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Sprout Social
FEBRUARY 29, 2024
International marketing AI’s ability to analyze and interpret multilingual sentiment plays a crucial role in helping businesses navigate the complexities of international marketing by providing language support, cultural adaptation, market analysis and customer insights. billion by 2026.
Vertical Response
MARCH 22, 2024
This is a world where your office can be anywhere with an internet connection, and your market is not restricted by geographical boundaries. trillion by 2026, there’s never been a better time to start an online business. Your business plan should include an in-depth market analysis.
Rock Content
JUNE 3, 2024
According to eMarketer, up to 24 percent of retail sales are likely to be ecommerce sales by 2026. Venturing into ecommerce gives you the chance to reach massive markets from all over the world. However, it’s crucial to implement best practices, understand your target market, and fall back on the right resources.
Unbounce
APRIL 18, 2024
billion by 2026 ( according to Statista ). How to do it right: Familiarize yourself with email marketing regulations in your target markets. Updated on April 18, 2024. 29 min read Here’s an interesting fact you probably didn’t know: In 2022, there were 4.26 billion email users (more than half the population of earth!),
illumin
AUGUST 21, 2024
Global spending on digital advertising is expected to reach 836 billion dollars by 2026 ; it is important to understand the display advertising format in detail to add it to one’s marketing mix. This helps maintain a high level of efficiency while reducing costs per action for your marketing efforts. What is display advertising?
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