Search Engine Land

JANUARY 8, 2024

Embracing semantic search Incorporating semantic search requires a mix of data analytics and empathetic writing. They enable optimization through trend identification and advanced analytics. Up to 80% of marketers will need teams dedicated to countering AI-generated misinformation by 2027, Gartner predicts.

Transform 120

Transform User-Generated SEO Analytics 120

Backlinko

MARCH 11, 2024

billion 2027 $9.53 Between 2021 and 2024, worldwide marketing automation industry revenue is forecasted to grow by 38.2% billion – Statista Year Marketing automation market revenue (worldwide) 2021 $4.79 billion 2022 $5.19 billion 2023 $5.86 billion 2024 $6.62 billion 2025 $7.47 billion 2026 $8.44 billion 2028 $10.76 billion 2029 $12.14

Customer Journey 118

Customer Journey Marketing Automation Platform Marketers Marketing 118

Hootsuite

SEPTEMBER 30, 2022

Gartner predicts chatbots will be the main customer service tool for 25% of companies by 2027. Data and analytics. Use Google Analytics, heat maps, and any other tools that let you track website activity. Step 6: Set up chatbot analytics. Ecommerce chatbots have exploded in popularity in recent years. billion by 2025 ?

eCommerce 142

eCommerce Retail Shipping Finance 142

Hubspot Marketing

MARCH 11, 2025

When properly implemented, RMNs can integrate ad performance data into existing analytics platforms, providing real-time visibility into impressions, clicks, and conversions. Its why were putting so much effort into blending these concepts with initiatives like 2D Barcode Sunrise 2027.

Retail 73

Retail Customer Shoppers Advertising 73

Marketing Insider Group

NOVEMBER 27, 2023

Use analytics to measure the performance of each variation in terms of conversion rates. Use website analytics to track how each segment responds in terms of engagement, conversion rates, and customer satisfaction. In fact, chatbots are expected to become the primary customer support channel for a quarter of all companies by 2027.

User-Generated 127

User-Generated Marketers Marketing SEO 127

Neil Patel

DECEMBER 1, 2020

The growth of live streaming has been exponential, with the market increasing from $30 billion in 2016 to an expected value of $70 billion in 2021 and $184 billion by 2027. Undoubtedly, one of the biggest benefits is having all your analytics in one place. Why Your Company Should Be Using Live Streams.

Social Media Marketing 145

Social Media Marketing Promotion Analytics Marketing Strategy 145

Martech

JUNE 3, 2022

billion in 2027, according to Global Industry Analysts’ predictions. Analytics and reporting. Despite being so well-established, email marketing continues to attract more investment. Global spending on email software is expected to climb from $4.5 billion in 2020 to $14.9 That represents a compound annual growth rate of 13.7%

Email Marketing 140

Email Marketing Branding Marketers Marketing 140

Businesses Grow

OCTOBER 9, 2023

A new study representing the consensus of AI experts, as evaluated on Metacalculus , has moved the projected AGI timeline up from 2042 to 2027. I mean, this was the projection six months ago, and now they’re saying this is coming in 2027. I’ll be out of the picture by then. Hold the presses.

Health 111

Health eCommerce Education Management 111

Marketing Insider Group

FEBRUARY 13, 2023

Soon B2B marketing industry is expected to be worth almost $19 billion by 2027, meaning that this growing digital space is full of opportunity for all of us. With more focus on analytics and applying your learnings, it’s more likely that you’ll improve the performance of your content and achieve your goals.

B2C 137

B2C Whitepaper Marketers Marketing 137

Neil Patel

SEPTEMBER 30, 2021

million by 2027. Similarly, headless CMS lacks the marketing analytics that traditional content management systems provide, such as Google Analytics or Adobe Omniture SiteCatalyst. Headless CMS can provide greater control over data access while speeding up development cycles between front-end and backend systems.

Management 113

Management SEO Price Fashion 113

Marketing Insider Group

FEBRUARY 5, 2024

Voicebot) Marketing Analytics Stats Only 1.9% of marketing executives believe their businesses have the skills to utilize marketing analytics effectively. Mailchimp) Google Analytics allows cross-platform data analysis and can reduce reporting time by 50%. Ruler Analytics) B2B Ecommerce has the lowest conversion rate at 1.8%.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Martech

SEPTEMBER 29, 2023

The big advantage for marketers is easy access to third-party data in real-time (Snowflake partners with over 100 data providers) and convenient tools for marketing execution and analytics. trillion in 2021 to $3 trillion by 2027.

eCommerce 92

eCommerce User-Generated Manufacturing Finance 92

Digital Marketer

NOVEMBER 26, 2022

billion people used social media in 2021, which is expected to rise to nearly six billion by 2027. Some platforms provide granular analytics into attendee engagement and experience, allowing organizers to tweak and improve experiences. And an active one at that. According to recent estimates by Statista, more than 4.26

Digital Marketing 85

Digital Marketing Affiliate Marketing Influencer Marketing Marketers 85

Spiralytics

JANUARY 23, 2025

The creator economy is projected to hit $480 billion by 2027. Brands can build meaningful, authentic connections that resonate with modern consumers by using data analytics. Nonetheless, satisfaction with income varies, with only about a third of creators fully content with their earnings. Despite that, 74% feel fairly compensated.

Gen Z 52

Gen Z Transform Millennials Advertising 52

Digital Marketer

NOVEMBER 14, 2022

billion by 2027. That means you need to collect all relevant data and see what the analytics tells you about the leads generated. Even using Google Analytics, you can track where any leads came from. You already know how powerful social media and social media platforms are. Were they of high quality? Try using social lead ads.

Customer 77

Customer User-Generated Analytics Price 77

Sprout Social

JULY 18, 2023

Malissa Tabbey, Manager of Enterprise Social Media Strategy and Analytics at Vail Resorts, creates memorable social experiences with this in mind. “[Our billion users expected by 2027. Our social media approach] is always guest-first…We want to enable people to create an unforgettable, personalized resort experience.”

Branding 98

Branding Customer loyalty User-Generated Management 98

SocialPilot

JANUARY 21, 2024

Know Your Customer : Utilize data analytics to understand your customer’s preferences, past interactions, and purchase history. In fact, By 2027, chatbots are predicted to become the primary channel for customer service in a quarter of all businesses ( Gartner ).

Customer 111

Customer Transform Communications Promotion 111

Welcome Software

JANUARY 12, 2024

Some compelling stats: YouTube Shorts reached 30B views per day on launch in 2021 -- and it hit 50B by February 2022 Ericsson believes 80% of all mobile data consumption will be video streaming by 2027 Does growing interest in video make you feel like you’re in a hostage situation?

Content Marketing 83

Content Marketing Transform Marketers Marketing 83

SocialPilot

MAY 30, 2024

Implement Analytics Tool When it comes to planning and strategizing, your brand needs a social media analytics tool that provides insights into your performance and helps in strategic decisions. SocialPilot is a dedicated suite of features with analytics and reporting to enhance data-driven decision-making.

Branding 69

Branding Social Media Marketing User-Generated Analytics 69

illumin

OCTOBER 13, 2023

billion by 2027. Furthermore, audio advertising offers real-time insights and data analytics, enabling advertisers to assess the impact and effectiveness of their campaigns in real-time. Real-time insights Audio advertising offers real-time insights and analytics that help brands measure the effectiveness of their campaigns.

Advertising 52

Advertising Advertisers User-Generated Analytics 52

Buffer Marketing

JANUARY 3, 2024

million users by 2027 (although that’s great) but also because it’s the place to be to attract talent, engage with your audience, and give your brand a voice. Analysts can view and export your LinkedIn page analytics and can’t do anything else. Not only because it’s estimated to have 828.43

User-Generated 52

User-Generated Analytics Non-Profit Thought Leadership 52

Welcome Software

JANUARY 12, 2024

Some compelling stats: YouTube Shorts reached 30B views per day on launch in 2021 -- and it hit 50B by February 2022 Ericsson believes 80% of all mobile data consumption will be video streaming by 2027 Does growing interest in video make you feel like you’re in a hostage situation?

Content Marketing 40

Content Marketing Transform Marketers Marketing 40

Martech

OCTOBER 18, 2024

Demographics and usage Culture and language LinkedIn marketing tools Company Page LinkedIn Ads Accelerate campaigns LinkedIn Sales Navigator LinkedIn Analytics LinkedIn Stories LinkedIn Showcase pages Marketing strategies for LinkedIn LinkedIn Live Employee advocacy LinkedIn Groups Marketing tips What is LinkedIn? billion by 2027.

User-Generated 136

User-Generated Thought Leadership Promotion Analytics 136

Neil Patel

NOVEMBER 9, 2021

In fact, the livestreaming market is set to reach $247 billion by 2027. From there, you can set up a sponsorship package that fits your marketing goals using the platform’s analytics tools. Do you sponsor livestreaming events? If not, why not? Livestreaming is a booming industry, especially among younger generations.

Advertising 106

Advertising Advertisers User-Generated Promotion 106

Backlinko

SEPTEMBER 24, 2024

Examples of digital transformation technologies include AI, hybrid cloud, and big data analytics. trillion by 2027 ( IDC ) Digital transformation spending reached $2.5 trillion by 2027. from 2022 to 2027. Digital transformation ranks among the top priorities for organizations in 2024.

Transform 102

Transform New Technology Analytics Promotion 102

Martech

AUGUST 28, 2024

billion by 2027, with each device providing another potential touchpoint for businesses to engage with customers. Mobile app measurement differs significantly from web analytics, so it won’t neatly slot into existing tools. The number of smartphone users globally is forecast to hit 7.7

Customer Journey 114

Customer Journey Retail Communications Customer 114

SmartBrief - Marketing

DECEMBER 19, 2024

of all media spending by 2027. Closed-loop analytics and measurement for accurate campaign reporting, even among distinct campaigns. In 2016, $1 billion was spent on retail media in the US, eMarketer reports. That figure grew to $30 billion by 2021 and nearly $55 billion by the end of 2024. Its a classic chicken-or-egg question.)

Retail 91

Retail Shoppers Advertising Advertisers 91