Remove 2027 Remove B2C Remove Customer Acquisition
article thumbnail

Getting B2B Ecommerce Right — Here's What I Learned From Experts

Hubspot Marketing

Growing at a rate of over 10% each year, B2B ecommerce will generate over $3 billion in sales by 2027. However, no matter how familiar you are with B2C (business-to-consumer) ecommerce, selling to businesses is an entirely different beast. Buying Cycle For starters, the B2B ecommerce buying cycle is much longer than B2C.

eCommerce 122
article thumbnail

What Is B2B Marketing?

Marketing Insider Group

Soon B2B marketing industry is expected to be worth almost $19 billion by 2027, meaning that this growing digital space is full of opportunity for all of us. Instead of targeting businesses, B2C marketing targets customers. B2B Marketing has certainly evolved from those simple beginnings. Who Uses B2B Marketing?

B2C 137