Sprout Social

MARCH 27, 2025

By 2027, that figure is expected to balloon to $500 billion. Once a small-but-mighty phenomenon, the creator economy has transformed into a full-fledged forcereshaping everything from how we consume content, to the relationships between audiences and brands.

Gen Z 90

Gen Z Affiliate Marketing Influencer Marketing User-Generated 90

Backlinko

JUNE 4, 2024

Ecommerce has transformed the retail landscape. In fact, ecommerce is forecasted to capture 41% of retail sales worldwide by 2027, up from only 18% back in 2017. trillion 2027 $7.96 million By 2027, grocery is forecasted to be the largest ecommerce category in the US, accounting for 19.0% trillion 60% 2027 $3.02

eCommerce 101

eCommerce Gen Z Shipping Retail 101

Spiralytics

JANUARY 23, 2025

Statistics on the Growth of the Content Creator Economy The growth of the content creator economy has been striking, with millions of individuals around the world joining this industry and transforming it from a niche hobby into a legitimate and thriving career path. Gen Z: 14% of content creators 9.

Gen Z 52

Gen Z Transform Millennials Advertising 52

Rock Content

JANUARY 18, 2021

The strategy can be applied in the different phases of the consumer’s journey , from attraction to the transformation into a brand advocate. It is even more important to focus on video marketing when a company is thinking about its future and getting Gen Z on board. growth per year until 2027. Visual Search.

Market Trends 135

Market Trends Content Marketing Gen Z User-Generated 135

SmartBrief - Marketing

AUGUST 1, 2023

For 40% of millennials and members of Generation Z, video games are the primary social outlet , a Deloitte study revealed. billion this year and annually grow at 10.44% through 2027. Forget the mall food court, the parking lot behind the 7-Eleven and the local bar when it comes to youth hangouts.

Customer 52

Customer Millennials Gen Z Transform 52