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AI Marketing Automation: An In-Depth Guide

Marketing Insider Group

Image Source According to estimates by Statista, the market value of AI in marketing will reach nearly $36 billion in 2024 and could eclipse $107 billion by 2028. Predictive Analytics Using AI to predict customer behavior and trends is highly beneficial for marketers.

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The hard truth about what AI will do to GTM

Martech

By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. But by 2028, most of these disciplines will be unrecognizable or obsolete. Which GTM sub-disciplines will disappear by 2028? The time to adapt is now. The reason?

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Social media advertising projected to more than double by 2028

Martech

The global social media advertising market is expected to reach $262 billion by 2028, up from $103 billion in 2020, according to a new report by Million Insights. from 2021 to 2028 owing to the increased spending on advertising. from 2021 to 2028. This would give it a CAGR of 12.4% for that period. What’s driving it.

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A beginner’s guide to footfall attribution: the basics

illumin

trillion USD of global retail sales will still occur offline in 2028. How footfall attribution works Footfall attribution uses a combination of technology, data, and analytics tools to track visitors. Analytics : After gathering the data, analytics tools help interpret the results. Forrester predicts that $28.7

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Growing Your Audience Organically on Social Media

Marketing Insider Group

Statista estimates suggest there could be over six billion social media users worldwide by 2028, and reaching them could make or break your business. Most social media platforms provide you with insights or analytics that show peak activity times. Organic growth is challenging but achievable and rewarding with the right approach.

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These Roadblocks Prevent AI Adoption — HubSpot’s Senior Director of Global Growth Shares How Champions Can Conquer the Challenge

Hubspot Marketing

Our Solutions Partners provide services that complement HubSpots platform offerings from implementations to AI-driven analytics to advanced custom integrations. Our partners get access to HubSpot customers, an ecosystem that represents a $30 billion opportunity for app and service partners by 2028. Lets use HubSpot as an example.

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The customer data platform market

Martech

Market to triple by 2028 The global market for customer data platforms is expected to triple in size by 2028, according to a recent report by Mordor Research (See Figure 1). billion in 2028. Dig deeper: Does your company need a CDP? Annual spending on CDPs is predicted to grow from $2.13 billion in 2023 to $7.91

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